Anjali Srikanth diseinatzailearen Crave Aplikazio Mugikorra

Anjali Srikanth diseinatzailearen Crave Aplikazio Mugikorra lana 2020 Burdinazko Saria A' Design Award sari ospetsuaren irabazle bikaina da Interfaze, Elkarrekintza eta Erabiltzaile Esperientzia Diseinua Lehiaketa Kategorian.

BurdinaInterfazea· 2020

Crave Aplikazio Mugikorra

diseinatzailea: Anjali Srikanth

Bezeroa: Capgemini

Burdinazko Saria A' Design Award Irabazlea Interfazea Kategorian

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Ezagutu orain A' Design Award-en Ikusi Prentsa-oharra Sari-bereizgarria

Koloreak

Diseinua

Crave Aplikazio Mugikorra Diseinuari Buruz

Aplikazio mugikorra, Crave-k irrika guztientzako erantzuna eskaintzen du. Janari zerbitzu finkatua, Crave-k erabiltzaileak errezeta eta jatetxeekin lotzen ditu, jantokien erreserbak antolatzen ditu eta erabiltzaileek beren esperientziak partekatu ditzaketen komunitate bat eskaintzen du. Crave-k pinboard estiloko argazki sareta diseinua du ikusizko edukiekin. Diseinu minimalista eta kolore bizien bidez, interfazearen pantaila bakoitzak funtzionaltasun argia eskaintzen du erabiltzaileen konpromisoa sustatzen duen bitartean. Erabili Crave norberaren sukaldaritza hobetzeko, sukalde berriak ezagutzeko eta sukaldaritzako esplorazioa eta abenturak bultzatzen dituen komunitate baten parte bilakatu.

Aintzatespena

Burdinazko Saria A' Design Award Sariari Buruz

Crave Aplikazio Mugikorra Burdinazko Saria A' Design Award irabazlea da, ondo diseinatutako sorkuntzetatik espero diren eskakizun profesional eta industrialak betetzen dituzten diseinu onei ematen zaien aitorpen prestijiotsua. Burdin-mailako irabazleek beren sortzaileen trebetasun handia, espezializazio handia, adituen ulermena eta sormen-gaitasuna erakusten dituzte. Crave Aplikazio Mugikorra oso estimatua, miretsia eta maitea den sorkuntza izatea espero da, praktikoa eta berritzailea dena. Burdinazko Saria A' Design Award irabazi duen diseinu honek sektoreko praktika onenak integratzen ditu eta know-how-ari eta talentuari lotutako ezaugarri tekniko gaituak ditu. Crave Aplikazio Mugikorra zehaztasunagatik errespetatua den lana da, eta mundua leku hobea egiten laguntzen duten bizi-kalitatearen hobekuntzak eskaintzeko diseinatua dagoena.

Diseinuaren Atzean

Prentsa-kita

Diseinatzaileak emandako kredituak, taldekideak eta xehetasun teknikoak.

Propietate Bereziak: Crave serves to answer the basic and primal question of, what are you craving? A visual discovery engine, the application connects users to their desired recipes and restaurants. Crave consolidates the end to end food ordering experience from the beginning of the process, where the chat-bot helps determine where and what to eat, to the end of the process, where the user makes a table reservation. From social networking, to earning badges, to improving one’s culinary skills, the team hopes that those who use Crave become excited to play, learn, and discover new culinary adventures.
Neurriak eta Ontziratzea: The Crave mobile application is designed for the iPhone X screen size, orientation in portrait mode, with 5.8-inch OLED screen with a 2436-by-1125-pixel resolution at 458 ppi.
Etiketak: food, food application, visual discovery, table reservation app, restaurant app, consumer app, conversation design, diet app
Produkzio Teknologia: Interface, key frames, and prototypes were designed iteratively with Figma. Adobe Photoshop and Illustrator were utilized to develop graphic elements that evoke the emotional and visual identity of the application. Adobe After Effects was used to produce the submission video with musical effects and composition developed onsite by a sound engineer that utilized FL Studio 12.
Diseinu Erronka: An application that caters to the broad category of food, the challenge was to understand the user’s needs, determine prioritization, and appeal to the target audience. Furthermore, in such a saturated market, the team needed to positively distinguish our application from the rest of the competition. With unique and electrifying color combinations, to utilizing conversation design, to the ability to foster community through sharing culinary experiences, Crave creates a hybrid that is both familiar in some of its elements, yet new and unique in presentation and design.
Ikerketa: The breadth of our research spanned across many food related platforms, including visual discovery, food delivery, and cooking blogs. Our analysis determined the pros,cons as well as the design and market trends of each platform. We discovered that while many food applications understand the significance of convenience and efficiency competitors fail to personalize the user experience. Crave celebrates these individual stories as an inclusive and personalized food application that answers everyone’s food craving.
Inspirazioa: Food just the thought of it makes everyone’s mouths water and smiles wider. We remember our grandmother’s famous recipes or our favorite childhood meals and we are reminded of fond memories that bring us joy. Our team recognizes that each person has a unique relationship with food and a deeply personal food journey. Crave celebrates everyone’s individual relationship with food by providing a personalized platform that allows users to inspire, explore, and create a community that thrives in culinary exploration.
Proiektuaren Iraupena: Young design professionals based in San Francisco, Anjali Srikanth Mary Camara and Noelle Robbins put their heads together to come up with an innovative yet useful application idea that revolved around their love for food. Inspired by the need for a consolidated food application that inspired users through visual discovery, while also providing the ability to reserve tables, we asked our colleagues, Justin Hull and Regita Handijaya based in Columbia, South Carolina to join our project. The development and refinement of the Crave application spanned for approximately five months between October 2019 to February 2020.
Eragiketa Fluxua: The application features a minimalist design system with vibrant colors and attractive interface animations. As the main purpose of this application is to inspire the user, several of the interface frames feature a pinboard-style photo grid layout. The seamless enter and exit animationsare designed to suggest a unified flow throughout the application, which creates a cohesive user experience from the initial craving/inspiration to the final moments of interaction, such as writing a review
Taldekideak: Anjali Srikanth
Justin Hull
Mary Camara Concepcion
Noelle Robbins
Regita Handijaya
Irudi Kredituak: Video Sound Credits: Audio Engineer Hendrik Camara, Crave, 2020
Video Credits: Videographer Justin Hull, Crave, 2020
Image 1: Designer Anjali Srikanth, Crave, 2020
Image 2: Designer Regita Handijaya, Crave, 2020
Image 3: Designer Justin Hull, Crave, 2020
Image 4: Designer Mary Camara Concepcion, Crave, 2020
Image 5: Designer Justin Hull, Crave, 2020