Tati Ferrucio diseinatzailearen Veggies Jostailua lana 2020 Brontzezko Saria A' Design Award sari ospetsuaren irabazle bikaina da Jostailu, Joko eta Zaletasun Produktuen Diseinua Lehiaketa Kategorian.
BrontzeJostailua· 2020
Veggies Jostailua
diseinatzailea: Tati Ferrucio
Bezeroa: Tati Ferrucio
Brontzezko Saria A' Design Award Irabazlea Jostailua Kategorian
Egiaztatutako Sari Irabazlea
#91996 Sariaren Egoera EgiaztatuDiseinua
Veggies Jostailua Diseinuari Buruz
Zer gertatzen da jostailu batek helduak umeengana hurbiltzen baditu? Veggies 2 eta 5 urte bitarteko haurrentzat diseinatutako jostailu multzo bat da, kanpoan eta taldean jolastea sustatzeko helburuarekin. Helburua umeen natura esploratzeko jakin-mina areagotzea da, baita beste haurrekin eta helduekin sozializatzeko duten gaitasuna ere. Multzo estandarrak 4 jostailu barazki eta 2 pala ditu (haurrentzako bat eta helduentzako tamainakoa) 3 buru trukagarriekin. Barazkiak adin tarte oso zabal eta ez-konbentzionaleko haurrentzako jolas egokia eta erakargarria sustatzeagatik eta genero estereotipoak ez indartzeagatik nabarmentzen da.
Aintzatespena
Brontzezko Saria A' Design Award Sariari Buruz
Veggies Jostailua Brontzezko Saria A' Design Award irabazlea da, sormenak, asmamenak eta zorroztasunak bereizten dituzten diseinu bikainei ematen zaien aitorpen oso prestijiotsua. Brontze-mailako irabazleak trebetasunez beteriko eta nabarmenki sortzaileak diren artefaktuak dira, beren diseinatzaileen esperientzia zabala, irudimena eta ekimena egiaztatzen dutenak. Veggies Jostailua oso estimatua, miretsia eta maitea den objektua izatea espero da, nabarmenki profesionala eta berritzailea dena. Brontzezko Saria A' Design Award irabazi duen diseinu honek artearen, zientziaren, diseinuaren eta teknologiaren praktika onenak biltzen ditu eta xehetasunei ematen dien arretagatik bikaina da. Veggies Jostailua beharrak bikain asetzen dituen, desirak ukitzen dituen, sentimenduak xarmatzen dituen eta jakin-mina erakartzen duen lana da.
Diseinuaren Atzean
Prentsa-kita
Diseinatzaileak emandako kredituak, taldekideak eta xehetasun teknikoak.
- Propietate Bereziak
- Veggies is a set of toys developed for children between 2 to 5 years old, aiming to stimulate outdoor play. The goal is to enhance children's curiosity for exploring nature as well as their ability of socialization with other kids and adults. Unlike what the toy industry offers today, Veggies stands out for being a toy that does not reinforce gender stereotypes. Also, this set was designed to promote suitable and engaging play for children at a very wide and non-conventional range of age.
- Neurriak eta Ontziratzea
- Carrot toy dimensions: D 60 mm x H 155 mm
Beet toy dimensions: D 80 mm x H 105 mm
Onion toy dimensions: D 80 mm x H 80 mm
Potato toy dimensions: L 90 mm x W 70 mm x H 105 mm
Carrot foliage part: L 70 mm x W 12 mm x H 135 mm
Beet foliage part: L 80 mm x W 12 mm x H 135 mm
Onion foliage part: L 110 mm x W 12 mm x H 135 mm
Potato foliage part: L 110 mm x W 12 mm x H 135 mm
Children-size shovel handle: L 135 mm x W 38 mm x H38 mm
Adult-size shovel handle: L 185 mm x W 40 mm x H 40 mm
Shovel heads: L 72 mm x W 40 mm x H 125 mm - Etiketak
- veggies, toy, outdoor, kids, emotional design, product design
- Produkzio Teknologia
- The test prototype was 3D printed in PLA. After smoothing the plastic surface, the set was painted on the desired colors. Considering a more sustainable solution for the real product, the parts would be made of disposable plastic, grounded into grains and poured inside molds for the injection process. This process allows a mix of different plastics at the same time (polypropylene, PET, nylon, among others), as well as the addition of color pigments, and resistance and durability additives.
- Diseinu Erronka
- The biggest challenge of this project was to develop a product that was resistant enough for the external environment conditions. The toy would be exposed to elements such as water, sand and earth, so choosing the right materials and fabrication process was key for the success of this project. In addition, children are unpredictable, so it was also important to study toy safety legislation in order to come up with a product that was safe for kids to create their own way to play.
- Ikerketa
- Veggies was based on a research about children's development. Data from toy manufactures, experts and doctors was collected to know what kind of play, activity and challenges were appropriate for each age. This information led the development of concepts that promote engaging play experiences. Studies related emotional design were also important on the development of the user experience. This project demanded questionnaires and interviews with 30 potential users/consumers for better understanding of the market segment and competitive price points. Veggies was tested in field with a 2-year old child in order to validate the final design in real conditions. Beside the fun experience, the toy surprisedly engage the toddler on learning the vegetable related vocabulary, activity that was not expected during the design development process.
- Inspirazioa
- The inspiration for this outdoor toy came from the need to reconnect families from the urban centers to the natural landscapes of their own cities. Through this analog and simple experience, Veggies also promotes creative play and safe family environments where children feel comfortable of sharing experiences with their relatives. In addition, this set of toys aims to teach children how to take care of their own food, encouraging the new generations to build a more sustainable living future.
- Proiektuaren Iraupena
- The project started in August 2017 and finished in November 2017 at Universidade Federal Fluminense in Niterói, RJ - Brazil.
- Eragiketa Fluxua
- The standard set has 4 toy vegetables (carrot, beet, onion and potato) and 2 shovels (one kids-size, one adult-size) with 3 different interchangeable heads. The vegetables are split in two pieces, so children can add small stones and shells and have a sensorial play with sound and vibration. In addition, the foliage parts are interchangeable, promoting different configurations for the vegetables. The set also allows hide and seek play as well as make-believe, since the child can bury/dig up the toy vegetables in the sand/earth.
- Irudi Kredituak
- Image #1: Photographer Tatiana Ferrucio Ferreira, Veggies photoshoot, 2017.
Image #2: Photographer Tatiana Ferrucio Ferreira, Veggies photoshoot, 2017.
Image #3: Photographer Tatiana Ferrucio Ferreira, Veggies photoshoot, 2017.
Image #4: Photographer Tatiana Ferrucio Ferreira, Veggies photoshoot, 2017.
Image #5: Photographer Tatiana Ferrucio Ferreira, Veggies photoshoot, 2017.
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