Donggyun Kang diseinatzailearen Coreintive Enpresa-identitatea

Donggyun Kang diseinatzailearen Coreintive Enpresa-identitatea lana 2020 Zilarrezko Saria A' Design Award sari ospetsuaren irabazle bikaina da Grafismo, Ilustrazio eta Ikus Komunikazio Diseinua Lehiaketa Kategorian.

ZilarGrafismoa· 2020

Coreintive Enpresa-identitatea

diseinatzailea: Donggyun Kang

Bezeroa: Coreintive

Zilarrezko Saria A' Design Award Irabazlea Grafismoa Kategorian

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Koloreak

Diseinua

Coreintive Enpresa-identitatea Diseinuari Buruz

Coreintive enpresa-identitatearen diseinu bat da, diseinu-agentzia batentzat sortua. Izena "Core in Creative" esaldiaren laburdura da. Wordmark-ean, azken E letra ispilatuta ageri da eta lehen C letrarekin lotzen da parentesi-forma bat osatzeko. Zirkulu bat jartzen da parentesiaren barruan, bertan gordetzen den muina irudikatzeko. Zirkuluak balio hauei egiten die erreferentzia: aukera, berezitasuna, eskalagarritasuna eta integrazioa. Identitatea C, O eta E letretan oinarritutako hiru motibo-hizkuntzatan eraikita dago. Proiektua Koreako Errepublikan burutu zen.

Aintzatespena

Zilarrezko Saria A' Design Award Sariari Buruz

Coreintive Enpresa-identitatea Zilarrezko Saria A' Design Award irabazlea da, goi-mailako, zoragarriak eta liluragarriak diren diseinuei ematen zaien ezohiko aitorpen prestijiotsua. Zilar-mailako irabazleak lan oso distiratsuak eta sormen biziko lanak dira, beren diseinatzaileen aditutasun, talentu eta zorroztasun nabarmenak erakusten dituztenak. Coreintive Enpresa-identitatea erakusleiho-lan zoragarria, nabarmenki profesionala eta sakonki berritzailea izatea espero da. Zilarrezko Saria A' Design Award irabazi duen diseinu hau asmakizun oso nabarmena eta miretsia da, onura ekartzen duena eta artearen, zientziaren, diseinuaren eta teknologiaren mugak zabaltzen dituena. Coreintive Enpresa-identitatea jende askok inbidia duen sorkuntza da, desirak pizten dituena, sentimendu positiboak ekartzen dituena eta harridura eta txunditzea pizten dituena.

Diseinuaren Atzean

Prentsa-kita

Diseinatzaileak emandako kredituak, taldekideak eta xehetasun teknikoak.

Propietate Bereziak: Coreintive has the meaning of generating core in creative. In order to visualize the concept idea of containing in the logo, the last letter of the wordmark was mirrored to form a bracket together with the first letter. The core, which is a base of all creative, is combined with creative and forms an integrated circle shape as s result. Put into C and E, it completes the final symbol shape. Coreintive's corporate identity design consists of 3 motif languages which are C, O, E.
Neurriak eta Ontziratzea: Coreintive's corporate identity design consists of 3 motif languages which are C, O, E. Motif type A which is symbol C and E combined, and motif type B are joined together, and they become the key combination of motif generate.
- Symbol Motif
Type A : application of symbol C and E
Type B : application of symbol O
Etiketak: Core, Value, Communication, Creative, Branding, Identity
Produkzio Teknologia: We give shape to directions the brand views and found the brand's identity through varied questions and attention such as potential, intrinsic, expandable, immanent, integrated characters that the brand has. Based on that, we put the brand's original core, and we establish brand identity design to let the brand communicate with the world.
Diseinu Erronka: We paid special attention to give shape to the thoughts we had to express overall design. We refined and simplified our thoughts rather than simply make beautiful things aesthetically. And we paid particular attention and put effort to find the right point that thoughts matched exactly as design.
Ikerketa: To create the concept of 'contain', we reversed the last letter 'E' from CoreintivE to the left and right and combined the inverted E with the first letter, C.
Afterward, we expressed core be contained in that space as a circle. It represents the essential value that businesses must have in order to become a good brand, such as possibility, uniqueness, scalability, philosophy, integration, etc.
Inspirazioa: Coreintive was developed as an abbreviation of "Core in Creative." Beyond merely a design agency that seeks aesthetic, our mission is to identify the core values of client companies and to integrate them into convincing brand designs. This will is shown through the logo and slogan of Coreintive. In order to visualize the concept idea of containing in the logo, the last letter of the wordmark was mirrored to form a bracket together with the first letter.
Proiektuaren Iraupena: The project started in April 2017 and finished in August 2018 in Republic of Korea.
Eragiketa Fluxua: Understanding services a brand provides, a way the brand looks at the world and a strategy of how to convey them are needed to let the brand communicate with the world. our process for this proceeds with communicating with clients, considering inside and out, doing a great deal of research, creative imagination. We give shape to directions the brand views and found the brand's identity through variated eyes and questions such as potential, expandable, integrable characters that the brand has.
Taldekideak: Creative director : Donggyun Kang
Creative director : Yangji Kim
Designer : Saea Kang
Designer : Jeesun Yim
Designer : Heejin Um
Designer : Habin Ku
Designer : Inhwa Song
Developer : Yumin Kim