Yiseo Kwon diseinatzailearen Episode Conveni Egoitza Marka Sistema lana 2026 Brontzezko Saria A' Design Award sari ospetsuaren irabazle bikaina da Publizitate, Marketing eta Komunikazio Diseinua Lehiaketa Kategorian.
BrontzePublizitatea· 2026
Episode Conveni Egoitza Marka Sistema
diseinatzailea: Yiseo Kwon
Bezeroa: Sk D&d
Brontzezko Saria A' Design Award Irabazlea Publizitatea Kategorian
Egiaztatutako Sari Irabazlea
#179698 Sariaren Egoera EgiaztatuDiseinua
Episode Conveni Egoitza Marka Sistema Diseinuari Buruz
Episode Conveni hiri-bizimodu eraginkorrean oinarritutako egoitza-zerbitzu baterako sortutako marka-sistema bat da. Identitatea etengailu baten metaforaren inguruan eraikita dago, funtsezko zerbitzuak piztu eta beharrezkoak ez diren elementuak itzali ahal izateko. Sistemak logo-arkitektura bat, eskema tipografiko eta kromatiko bat, eta interfaze digitaletarako ikono-hizkuntza bat barne hartzen ditu. Seinaletikak, eduki digitalek eta erabiltzaileekiko komunikazioak arau bisual berberak jarraitzen dituzte. Emaitza eskalagarria da eta kokapen bakoitzera egokitu daiteke, koherentziari eutsiz.
Aintzatespena
Brontzezko Saria A' Design Award Sariari Buruz
Episode Conveni Egoitza Marka Sistema Brontzezko Saria A' Design Award irabazlea da, sormenak, asmamenak eta zorroztasunak bereizten dituzten diseinu bikainei ematen zaien aitorpen oso prestijiotsua. Brontze-mailako irabazleak trebetasunez beteriko eta nabarmenki sortzaileak diren artefaktuak dira, beren diseinatzaileen esperientzia zabala, irudimena eta ekimena egiaztatzen dutenak. Episode Conveni Egoitza Marka Sistema oso estimatua, miretsia eta maitea den objektua izatea espero da, nabarmenki profesionala eta berritzailea dena. Brontzezko Saria A' Design Award irabazi duen diseinu honek artearen, zientziaren, diseinuaren eta teknologiaren praktika onenak biltzen ditu eta xehetasunei ematen dien arretagatik bikaina da. Episode Conveni Egoitza Marka Sistema beharrak bikain asetzen dituen, desirak ukitzen dituen, sentimenduak xarmatzen dituen eta jakin-mina erakartzen duen lana da.
Diseinuaren Atzean
Prentsa-kita
Diseinatzaileak emandako kredituak, taldekideak eta xehetasun teknikoak.
- Propietate Bereziak
- Episode Conveni is a residential brand designed for efficient urban living. Through IoT based functions and improved operational systems, residents are able to manage their daily lives in a more intuitive and proactive way. This structure is articulated through the central metaphor of a switch, allowing essential services to be turned on and unnecessary elements to be turned off. With streamlined contracts, intuitive service controls, and modular on off experiences, Episode Conveni proposes a new housing model centered on clarity, reduction, and user led control rather than accumulation.
- Neurriak eta Ontziratzea
- The brand system includes a logo architecture, an icon language for digital interfaces, and a package of design variations applicable to on-site environments. It is designed for scalable implementation across various locations and is consistently applied to signage, digital content, and user communication.
- Etiketak
- branding, visual identity, logo system, design system, user experience
- Produkzio Teknologia
- Our branding system was developed through a process that began with user insight research, followed by strategic planning and iterative design. We established the brand architecture using persona modeling, user journey mapping, and behavioral analysis within the space. Key visual elements—including logo, typography, and color system—were applied across both digital and physical touchpoints to ensure users can intuitively recognize and experience the brand.
- Diseinu Erronka
- The biggest challenge was balancing intuitive simplicity with a differentiated visual identity. Internally, the brand’s expansion across various residential formats needed to be visually captured, while externally, it was difficult to build a flexible system that could adapt across both digital and offline media.
- Ikerketa
- This research focused on developing a scalable brand system for a lifestyle housing brand. The objective was to create a unified visual language across digital and physical environments. A design methodology combining benchmarking, internal interviews, and iterative prototyping was used. The result was a flexible identity system with consistent application across signage, web, and user communications. It enabled brand coherence while allowing local adaptability.
- Inspirazioa
- This project began with the observation that urban residents are increasingly seeking practical and simplified residential experiences. As lifestyles become more fluid and routine oriented, we identified a growing shift away from traditional homeownership models toward flexible and efficient spaces that better support diverse daily patterns. We recognized the need for a new housing experience that reduces complexity, eases decision making, and enables users to focus on what truly matters in their everyday lives.
- Proiektuaren Iraupena
- The project began in April 2023 in Seoul, Korea, and was completed in July 2025. It was implemented and launched at Episode Conveni Gasan in August 2025.
- Eragiketa Fluxua
- This brand system guides users through a seamless experience across digital and physical spaces. Clear icon language, consistent signage, and responsive design help people understand and navigate spaces intuitively. It adapts flexibly to each site, creating a coherent yet localized interaction with users.
- Patenteak
- Copyrights belong to SK D&D Co., Ltd., 2025.
- Taldekideak
- Yiseo Kwon
Jaegyeong Seok
Hyeon Kim
Babestua
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