Hktdc Creative Department diseinatzailearen Hong Kong Book Fair 2024 Liburu Azoka

Hktdc Creative Department diseinatzailearen Hong Kong Book Fair 2024 Liburu Azoka lana 2025 Burdinazko Saria A' Design Award sari ospetsuaren irabazle bikaina da Ekitaldi eta Gertaera Diseinua Lehiaketa Kategorian.

BurdinaEkitaldia· 2025

Hong Kong Book Fair 2024 Liburu Azoka

diseinatzailea: Hktdc Creative Department

Bezeroa: Hong Kong Trade Development Council

Burdinazko Saria A' Design Award Irabazlea Ekitaldia Kategorian

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Webgunea Bisitatu A' Design Award-en Ikusi Prentsa-oharra Sari-bereizgarria

Koloreak

Diseinua

Hong Kong Book Fair 2024 Liburu Azoka Diseinuari Buruz

2024ko Hong Kong Liburu Azoka Hong Konго Hong Kong-eko erakusketa-gune batean egindako zazpi eguneko liburu-azoka baterako sortutako ekitaldi-diseinua da. Azokak 55.000 metro koadro baino gehiago hartu zituen, eta 760 erakusle eta 600 ekitaldi baino gehiago izan zituen antolatuta. Gaia zinema eta telebista literatura izan zen. 900 metro koadroko arte-galeria batek liburuak eta pantaila-lanak lotu zituen erakusketa-paneleen, antzinako liburuen, eskuizkribuen eta egunkarien bidez. Elementu interaktiboen artean, literatura-joko bat, eBook kiosko bat, IA argazki-kabina bat eta LED pantailak zituen mini antzoki bat zeuden. Aluminiozko egitura berrerabilgarria eta erakusketa-sistema modularra erabili ziren.

Aintzatespena

Burdinazko Saria A' Design Award Sariari Buruz

Hong Kong Book Fair 2024 Liburu Azoka Burdinazko Saria A' Design Award irabazlea da, ondo diseinatutako sorkuntzetatik espero diren eskakizun profesional eta industrialak betetzen dituzten diseinu onei ematen zaien aitorpen prestijiotsua. Burdin-mailako irabazleek beren sortzaileen trebetasun handia, espezializazio handia, adituen ulermena eta sormen-gaitasuna erakusten dituzte. Hong Kong Book Fair 2024 Liburu Azoka oso estimatua, miretsia eta maitea den sorkuntza izatea espero da, praktikoa eta berritzailea dena. Burdinazko Saria A' Design Award irabazi duen diseinu honek sektoreko praktika onenak integratzen ditu eta know-how-ari eta talentuari lotutako ezaugarri tekniko gaituak ditu. Hong Kong Book Fair 2024 Liburu Azoka zehaztasunagatik errespetatua den lana da, eta mundua leku hobea egiten laguntzen duten bizi-kalitatearen hobekuntzak eskaintzeko diseinatua dagoena.

Diseinuaren Atzean

Prentsa-kita

Diseinatzaileak emandako kredituak, taldekideak eta xehetasun teknikoak.

Propietate Bereziak: The 34th HKTDC Hong Kong Book Fair lasted seven days, featuring 760 exhibitors and a wealth of activities and interactive experiences for attendees. As a key part of Hong Kong's summer cultural scene, the fair hosted over 600 events, welcoming more than 250 renowned Chinese and international writers and celebrities. These seminars facilitated literary exchange and connected book lovers through literature and the event highlights its importance as a vibrant celebration of culture in the community
Neurriak eta Ontziratzea: The Hong Kong Book Fair 2024 offered over 55,000 sqm of exhibition space, with the Art Gallery placed outside Exhibition Hall 3C-E to attract high foot traffic. To ensure sustainability, we utilized a reusable aluminum structure alongside a modular display system and glass-top showcases. The organizer harmoniously integrated the art of Chinese calligraphy with different display systems to highlight antique books, vintage manuscripts, newspapers, and videos, enhancing the visual experience. The gallery covered 900 sqm, size 100m W x 16m D.
Etiketak: Book Fair, HKTDC , Art Gallery, Hong Kong Summer Cultural Event
Produkzio Teknologia: To create a museum-like atmosphere for the Art Gallery Exhibition, the organizer designed informative display panels showcasing various literary authors. Interactive elements included a literature gallery game, an eBook kiosk, and an AI photo booth with their favorite book characters, enhancing their experience. A Mini Theatre with floor mounted LED screen and highly reflective flared wall design further enriched the view with classic movie scenes, blending text and imagery for an immersive experience. This fusion of visual storytelling and design offered visitors a unique encounter with Film and TV literature.
Diseinu Erronka: In addition to the extensive preparation required for book selection and Film/TV copyright and intellectual property clearance, we faced the challenge of managing a high volume of daily visitors while preventing bottlenecks inside and outside the Art Gallery. To address this, the organizer worked closely with the special events and operations teams. Conducting a thorough traffic study and strategic layout planning were essential to ensure smooth visitor movement and an enjoyable experience throughout the exhibition.
Ikerketa: To effectively support the annual theme of the Book Fair—Hong Kong Film and TV literature—the organizer curated a diverse selection of display materials, including official posters and movie clips, to enhance the three thematic zones. This effort involved careful navigation of copyright and intellectual property clearance, requiring extensive preparation. Close collaboration with the event team was crucial to ensure successful licensing clearance, allowing them to create a cohesive and engaging exhibition that celebrated the intersection of literature and film.
Inspirazioa: For the HKTDC Book Fair 2024, themed around Film and Television Literature, the organizer created an engaging art gallery that connected literature and film/TV. The vibrant exhibition featured iconic works from the featured writer of the year, spotlight director, and classic literature adaptations. This design highlighted the creative synergy between these mediums and invited visitors to explore narratives in a visually stimulating space. Each element was carefully curated to enhance the experience, encouraging exploration and fostering a deeper appreciation for storytelling across various formats.
Proiektuaren Iraupena: HKTDC dedicated five months from project kickoff to onsite completion. The HK Book Fair successfully launched from July 17 to 22, 2024, spanning seven exciting days. Held at the Hong Kong Conference and Exhibition Centre (HKCEC) in Wan Chai, our design transformed the venue into an engaging space that celebrated literature and community. Each element was carefully crafted to enhance the visitor experience, ensuring a vibrant and memorable event for all attendees.
Eragiketa Fluxua: The layout was crafted with dynamic, modular spaces that encouraged exploration and interaction. It started with an Instagrammable photo spot at the entrance to entice visitors. Following this, physical displays showcased books, newspapers, and collectible manuscripts, creating a rich visual experience. The journey continued with interactive elements like an e-literature game, an AI photo booth, and a mini theatre, ensuring a captivating experience that engaged attendees throughout the entire space.
Taldekideak: HKTDC Creative Department
Irudi Kredituak: Hong Kong Trade Development Council