Jessica Yang - WeBranding Global diseinatzailearen Artsmuzeum Marka Identitatea lana 2023 Zilarrezko Saria A' Design Award sari ospetsuaren irabazle bikaina da Grafismo, Ilustrazio eta Ikus Komunikazio Diseinua Lehiaketa Kategorian.
ZilarGrafismoa· 2023
Artsmuzeum Marka Identitatea
diseinatzailea: Jessica Yang - WeBranding Global
Bezeroa: WeBranding Global
Zilarrezko Saria A' Design Award Irabazlea Grafismoa Kategorian
Egiaztatutako Sari Irabazlea
#142003 Sariaren Egoera EgiaztatuDiseinua
Artsmuzeum Marka Identitatea Diseinuari Buruz
ArtsMuzeum arte-produktuak saltzen dituen lineako opari-denda baterako sortutako marka identitatea da. Identitateak arte historikoa bizitza modernoarekin lotzen du. Logotipoak letra-forma gotiko baina sendoak amaierarik gabe jarraitzen duela dirudien marko karratu batekin uztartzen ditu. Izena laburtu eta bloke sortzaileetan antolatuta dago, eta letrak espazio positibo eta negatiboz eraikitako patroi grafiko bakar gisa osatuta daude. Diseinu zehatz eta sendoa webgunean, papergintzan eta material promozionaletan aplikatzen da.
Aintzatespena
Zilarrezko Saria A' Design Award Sariari Buruz
Artsmuzeum Marka Identitatea Zilarrezko Saria A' Design Award irabazlea da, goi-mailako, zoragarriak eta liluragarriak diren diseinuei ematen zaien ezohiko aitorpen prestijiotsua. Zilar-mailako irabazleak lan oso distiratsuak eta sormen biziko lanak dira, beren diseinatzaileen aditutasun, talentu eta zorroztasun nabarmenak erakusten dituztenak. Artsmuzeum Marka Identitatea erakusleiho-lan zoragarria, nabarmenki profesionala eta sakonki berritzailea izatea espero da. Zilarrezko Saria A' Design Award irabazi duen diseinu hau asmakizun oso nabarmena eta miretsia da, onura ekartzen duena eta artearen, zientziaren, diseinuaren eta teknologiaren mugak zabaltzen dituena. Artsmuzeum Marka Identitatea jende askok inbidia duen sorkuntza da, desirak pizten dituena, sentimendu positiboak ekartzen dituena eta harridura eta txunditzea pizten dituena.
Diseinuaren Atzean
Prentsa-kita
Diseinatzaileak emandako kredituak, taldekideak eta xehetasun teknikoak.
- Propietate Bereziak
- ArtsMuzeum is dedicated to preserving exquisite, historical moments in time, making them more accessible through modern products, and exhibiting the deep-seated connection, people's lives have with art. When designing the logo, it wanted to capture classical stylings while pairing it with a more contemporary artistic approach to spark interest in distant works of art and show how they are still relevant today.
- Neurriak eta Ontziratzea
- ArtsMuzeum aims to build a bridge between historical art and modern life, from artifacts to merchandise. An artistic modern online gift shop connects the past and present to share the same world.
- Etiketak
- Gift Shop, Brand Identity, Logo Design, Brand IP, Modern, Customized Gifts, Online Store, Artwork, Museum
- Produkzio Teknologia
- With the spirit of sharing art with the public, the modern style logo is designed with a concise and solid pattern. The visual identity highly applies to the brand website, stationary and various promotional materials. ArtsMuzeum aims to get in touch with the local and international masses, and makes artistic products integrate into people's lives.
- Diseinu Erronka
- It was finding the perfect blend of representing historical and modern art that not only captures an onlooker's attention but helps to understand how past and present art are forever intertwined.
- Ikerketa
- ArtsMuzuem helps shape the audience's understanding of the arts and keeps distant works of art relevant. Since ArtsMuzuem is not an ordinary gift shop, existing only online, it was necessary to emphasize the historical nature of a museum and the convenience of selling delicate products to help keep historical art alive in modern society. While browsing the online gift shop, people feel like having a real-life experience of walking through a museum rather than just shopping. Essentially, creating more accessible ways for people to enjoy historical art in their daily lives, just as Artsmuzeum does, was the basis of its research and branding initiatives.
- Inspirazioa
- The ArtsMuzeum online gift shop collaborates with museums worldwide by blending historical and modern art to bridge the gap between the past and present. Drawing upon this idea, a logo is designed that visually represents the combination of historical art and modern society through its gothic yet bold fonts and seemingly infinite although squared frame.
- Proiektuaren Iraupena
- June 2022 / New York City
- Eragiketa Fluxua
- The masses could capture what ArtsMuzeum represents through the design's names, lines, and patterns. The name's visual appearance is strengthened by shortening its length and presenting it in arranged creative blocks. The lining of the logo is boundless, timeless, and modernized to help the audience recognize and understand the brand. Finally, the pattern of the text is a totem of composing letters, a unique imprint that hides the construction of negative and positive space, making the text graphic.
- Taldekideak
- Creative Director: Jessica Yang
WBG Creative Center - Irudi Kredituak
- WeBranding Global LLC
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