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Disainilahendus Veggies Mänguasi, autor Tati Ferrucio

Disainilahendus Veggies Mänguasi, mille autor on Tati Ferrucio, on kõrgelt hinnatud 2020 auhinna Pronksauhind A' Design Award võitja konkursi kategoorias Mänguasjade, mängude ja hobiesemete disain.


PronksMänguasi· 2020

Veggies Mänguasi

disainer: Tati Ferrucio

Klient: Tati Ferrucio

Auhind Pronksauhind A' Design Award kategoorias Mänguasi

20,328

Värvid

Disain

Teosest Veggies Mänguasi

Mis siis, kui mänguasi võib tuua täiskasvanud lastele lähemale? Veggies on 2–5-aastastele lastele mõeldud mänguasjade komplekt, mille eesmärk on stimuleerida õues ja rühmas mängimist. Eesmärk on suurendada laste uudishimu loodusega tutvumise vastu ning nende võimet suhelda teiste laste ja täiskasvanutega. Standardkomplektis on 4 mänguköögivilja ja 2 labidat (üks laste, üks täiskasvanutele mõeldud) kolme erineva vahetatava peaga. Veggies paistab silma selle poolest, et propageerib lastele sobivat ja kaasahaaravat mängu väga laias ja ebatavalises vanuses ega tugevda soolisi stereotüüpe.

Tunnustus

Auhinnast Pronksauhind A' Design Award

Veggies Mänguasi on Pronksauhinna A' Design Award võitja, väga prestiižikas tunnustus, mis antakse silmapaistvatele disainidele, mida iseloomustavad loovus, leidlikkus ja teravmeelsus. Pronksvõitjad on küllaldaselt osavad ja tabavalt loovad teosed, mis kinnitavad oma disainerite laia kogemust, kujutlusvõimet ja leidlikkust. Veggies Mänguasi peaks olema kõrgelt hinnatud, imetletud ja armastatud objekt, mis on märkimisväärselt professionaalne ja uuenduslik. See Pronksauhinna A' Design Award võidudisain ühendab parimaid tavasid kunstis, teaduses, disainis ja tehnoloogias ning on suurepärane oma detailidele pööratud tähelepanu poolest. Veggies Mänguasi rahuldab suurepäraselt vajadusi, puudutab soove, võlub tundeid ja pakub huvi uudishimule.

Disaini taustal

Pressimaterjalid

Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.

Unikaalsed omadused
Veggies is a set of toys developed for children between 2 to 5 years old, aiming to stimulate outdoor play. The goal is to enhance children's curiosity for exploring nature as well as their ability of socialization with other kids and adults. Unlike what the toy industry offers today, Veggies stands out for being a toy that does not reinforce gender stereotypes. Also, this set was designed to promote suitable and engaging play for children at a very wide and non-conventional range of age.
Mõõtmed ja pakend
Carrot toy dimensions: D 60 mm x H 155 mm
Beet toy dimensions: D 80 mm x H 105 mm
Onion toy dimensions: D 80 mm x H 80 mm
Potato toy dimensions: L 90 mm x W 70 mm x H 105 mm
Carrot foliage part: L 70 mm x W 12 mm x H 135 mm
Beet foliage part: L 80 mm x W 12 mm x H 135 mm
Onion foliage part: L 110 mm x W 12 mm x H 135 mm
Potato foliage part: L 110 mm x W 12 mm x H 135 mm
Children-size shovel handle: L 135 mm x W 38 mm x H38 mm
Adult-size shovel handle: L 185 mm x W 40 mm x H 40 mm
Shovel heads: L 72 mm x W 40 mm x H 125 mm
Sildid
veggies, toy, outdoor, kids, emotional design, product design
Tootmistehnoloogia
The test prototype was 3D printed in PLA. After smoothing the plastic surface, the set was painted on the desired colors. Considering a more sustainable solution for the real product, the parts would be made of disposable plastic, grounded into grains and poured inside molds for the injection process. This process allows a mix of different plastics at the same time (polypropylene, PET, nylon, among others), as well as the addition of color pigments, and resistance and durability additives.
Disainiülesanne
The biggest challenge of this project was to develop a product that was resistant enough for the external environment conditions. The toy would be exposed to elements such as water, sand and earth, so choosing the right materials and fabrication process was key for the success of this project. In addition, children are unpredictable, so it was also important to study toy safety legislation in order to come up with a product that was safe for kids to create their own way to play.
Uurimistöö
Veggies was based on a research about children's development. Data from toy manufactures, experts and doctors was collected to know what kind of play, activity and challenges were appropriate for each age. This information led the development of concepts that promote engaging play experiences. Studies related emotional design were also important on the development of the user experience. This project demanded questionnaires and interviews with 30 potential users/consumers for better understanding of the market segment and competitive price points. Veggies was tested in field with a 2-year old child in order to validate the final design in real conditions. Beside the fun experience, the toy surprisedly engage the toddler on learning the vegetable related vocabulary, activity that was not expected during the design development process.
Inspiratsioon
The inspiration for this outdoor toy came from the need to reconnect families from the urban centers to the natural landscapes of their own cities. Through this analog and simple experience, Veggies also promotes creative play and safe family environments where children feel comfortable of sharing experiences with their relatives. In addition, this set of toys aims to teach children how to take care of their own food, encouraging the new generations to build a more sustainable living future.
Projekti kestus
The project started in August 2017 and finished in November 2017 at Universidade Federal Fluminense in Niterói, RJ - Brazil.
Tööprotsess
The standard set has 4 toy vegetables (carrot, beet, onion and potato) and 2 shovels (one kids-size, one adult-size) with 3 different interchangeable heads. The vegetables are split in two pieces, so children can add small stones and shells and have a sensorial play with sound and vibration. In addition, the foliage parts are interchangeable, promoting different configurations for the vegetables. The set also allows hide and seek play as well as make-believe, since the child can bury/dig up the toy vegetables in the sand/earth.
Piltide autorid
Image #1: Photographer Tatiana Ferrucio Ferreira, Veggies photoshoot, 2017.
Image #2: Photographer Tatiana Ferrucio Ferreira, Veggies photoshoot, 2017.
Image #3: Photographer Tatiana Ferrucio Ferreira, Veggies photoshoot, 2017.
Image #4: Photographer Tatiana Ferrucio Ferreira, Veggies photoshoot, 2017.
Image #5: Photographer Tatiana Ferrucio Ferreira, Veggies photoshoot, 2017.

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