Disainilahendus X alarm Sigaretifilter, autor Ladan Zadfar and Mohammad Farshad

Disainilahendus X alarm Sigaretifilter, mille autor on Ladan Zadfar and Mohammad Farshad, on kõrgelt hinnatud 2017 auhinna Hõbeauhind A' Design Award võitja konkursi kategoorias Sotsiaaldisain.

HõbeSotsiaalne· 2017

X alarm Sigaretifilter

disainer: Ladan Zadfar and Mohammad Farshad

Klient: Creator studio

Auhind Hõbeauhind A' Design Award kategoorias Sotsiaalne

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Värvid

Disain

Teosest X alarm Sigaretifilter

X alarm on suitsetajate äratus, mis paneb neid mõistma, mida nad ise teevad, kui nad seda teevad. See disain on uue põlvkonna sigaretifiltrid. See disain võib olla heaks asendajaks kallitele suitsetamisega seotud reklaamidele ja see mõjutab suitsetajate meelt rohkem kui ükski teine negatiivne reklaam. Selle struktuur on väga lihtne, filtrid on tembeldatud nähtamatu tindiga, mis katab visandi negatiivse ala ja iga mahviga ilmub visand selgemalt, nii et iga pulbriga näete, et süda läheb tumedamaks ja teate, mis teiega toimub.

Tunnustus

Auhinnast Hõbeauhind A' Design Award

X alarm Sigaretifilter on Hõbeauhinna A' Design Award võitja, ülimalt prestiižikas tunnustus, mis antakse tipptasemel, suurepärastele ja muljetavaldavatele disainidele. Hõbevõitjad on ülimalt säravad ja erakordselt loovad tööd, mis illustreerivad oma disainerite silmapaistvat kogemust, annet ja teravmeelsust. X alarm Sigaretifilter peaks olema imeline, eeskujulik töö, mis on märkimisväärselt professionaalne ja sügavalt uuenduslik. See Hõbeauhinna A' Design Award võidudisain on väga tähelepanuväärne, imetletud leiutis, mis toob kasu ning nihutab kunsti, teaduse, disaini ja tehnoloogia piire. X alarm Sigaretifilter on laialdaselt kadestatud looming, mis äratab soove, tekitab positiivseid tundeid ning süütab hämmastust ja imestust.

Disaini taustal

Pressimaterjalid

Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.

Unikaalsed omadused: X alarm looks like any other regular filter at first, but when you start smoking, each puff makes a sketch visible on the top part of filter, it is designed in a way that the negative area of the sketch will be covered with a colorless ink (sketches such as a heart, a lung, male and female signs and so many other things that smoking affects). It may seem so simple but what we aimed is the minds of smokers .
Mõõtmed ja pakend: Our design is meant to be the exact size of the surface of any cigarette filter brands .
Sildid: warning, cigarette filter, life, health, Cancer, Lungs, environment, smoke, tobacco, X alarm
Tootmistehnoloogia: This design can be done just by adding a step to the production line of the company.Cigarettes will be stamped with a colorless ink. This ink will cover the negative area of sketch so we actually cover the air holes and smoke won't pass through them, smoke will be led into sketch area. That will make the sketch clearer with each puff. The machine that does the stamping has several heads, each head has a different sketch.So smokers will see a different sketch each time they light up a cigarette.
Disainiülesanne: The difficult part of creating this design was to think of the best way to remind smokers what they are doing to themselves . Our intention was to tell our massage in a way that the smokers would not be able to condone the fact we were trying to tell .So we decided to work on cigarette filters , the next step was to show the smokers what they were doing with their body with each puff . With this idea we will be able to remind smokers what they are doing while they are doing it.
Uurimistöö: We did a major research on cigarettes and smoking habits .Cigarette and tobacco are known as the second cause of death in the world. It takes 6 million lives a year which means every 6 seconds a person dies because of smoking.15000000000 cigarettes are being smoked daily in the world. As we all know smoking is one of the original causes for cancer. This design has a deep mental effect on smokers, it is not expensive, it is easy to perform and it can be mass produced.
Inspiratsioon: There are about 1,300,000,000 smokers in the world. Cigarette is the basis factor of non-contagious illnesses such as heart diseases, serious pulmonary infections and cancers, that these cause about 60 percent of deaths in the world. Cigarette and tobacco are known as the second cause of death! Hundreds of people die every year because of secondary smoke! We wanted to remind smokers the danger of each cigarette and its effect on their lives and other people's lives.
Projekti kestus: This idea was contributed in World Design Impact Prize 2015.2016 in Aug 12, 2015 from Iran
Tööprotsess: These sketches will be stamped randomly and put in cigarette pockets so smokers will see a different sketch each time they light up a cigarette. This random distribution lets our massage be a new one all the time so smokers can't get used to it. We are certain that this will be very effective because these massages will be seen during the time a person smokes a cigarette and that is why it will make him think of what he is doing to his body!
Meeskonnaliikmed: LADAN ZADFAR
MOHAMAD FARSHAD
Piltide autorid: Photographer Mohammad Farshad
illustration LADAN ZADFAR