Disainilahendus Resonare Visuaalne identiteet, autor Made Milicevic

Disainilahendus Resonare Visuaalne identiteet, mille autor on Made Milicevic, on kõrgelt hinnatud 2026 auhinna Rauaauhind A' Design Award võitja konkursi kategoorias Graafika, illustratsiooni ja visuaalse kommunikatsiooni disain.

RaudGraafika· 2026

Resonare Visuaalne identiteet

disainer: Made Milicevic

Klient: Luthier Zeljko Catic

Auhind Rauaauhind A' Design Award kategoorias Graafika

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Värvid

Disain

Teosest Resonare Visuaalne identiteet

Resonare on visuaalne identiteet Dubrovnikis tegutsevale keelpillimeistrile Zeljko Caticile. Monogramm sisaldab rütmilist visuaalset riimi tähtede Z ja C vahel, kus tõmbed sulanduvad viiuli talla loomuliku geomeetriaga. Integreerides horvaadi diakriitilised märgid pilli anatoomiasse, saab kujundusest selle vormist lahutamatu osa. See intiimne signatuur elab pilli südames, paljastades end vaid diskreetse jäljena elegantsete f-avade kaudu.

Tunnustus

Auhinnast Rauaauhind A' Design Award

Resonare Visuaalne identiteet on Rauaauhinna A' Design Award võitja, prestiižikas tunnustus, mis antakse headele disainidele, mis vastavad professionaalsetele ja tööstuslikele nõuetele, mida oodatakse hästi disainitud töödelt. Raudvõitjad näitavad oma loojate suurt oskust, kõrget spetsialiseerumist, asjatundlikku mõistmist ja loomingulist võimekust. Resonare Visuaalne identiteet peaks olema kõrgelt hinnatud, imetletud ja armastatud looming, mis on praktiline ja uuenduslik. See Rauaauhinna A' Design Award võidudisain ühendab tööstuse parimaid tavasid ning tal on pädevad tehnilised omadused, mis on seotud oskusteabe ja andega. Resonare Visuaalne identiteet on austatud oma põhjalikkuse eest ning on loodud pakkuma elukvaliteedi parandusi, mis aitavad teha maailma paremaks paigaks.

Disaini taustal

Pressimaterjalid

Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.

Unikaalsed omadused: Resonare is a sophisticated visual identity designed for luthier Zeljko Catic in Dubrovnik. The monogram features a rhythmic visual rhyme between the characters Z and C, where the typographic strokes are thoughtfully crafted to merge with the natural geometry of the violin bridge. By integrating Croatian diacritics into the instrument's functional anatomy, the design becomes an inseparable part of its form. Conceived as an intimate and enduring signature, the handmade label lives within the heart of the instrument, revealing itself only as a discreet trace through the elegant f-holes. This work celebrates the unbreakable bond between exquisite craftsmanship, noble wood, and the timeless nature of music.
Mõõtmed ja pakend: Labels are 70 x 25 mm. The material used is bespoke handmade cotton paper with natural deckle edges. Printing methods include traditional letterpress and hot branding. The system is specifically scaled for the intimate interior space of the violin, with typography weight strategically adjusted to compensate for ink gain on handmade paper.
Sildid: Visual Identity, Monogram, Luthier, Violin, Internal Label, Typography, Handmade Paper, Dubrovnik, Hot Branding, Craftsmanship, Minimalism.
Tootmistehnoloogia: The identity is realized through a fusion of traditional and modern methods. It utilizes letterpress printing on handmade paper for internal labels and high-precision hot branding for the wooden elements. This reflects the luthier's own process of classical craftsmanship aided by modern precision.
Disainiülesanne: The main challenge was integrating complex Croatian diacritics into the narrow, elongated format of a traditional violin label. Balancing the visual harmony of the Z and C forms with the restrictive space inside the instrument required a precise geometric synthesis. The goal was to ensure that the monogram remains legible and elegant when viewed through the f-holes, while maintaining a symbolic connection to the structural anatomy of the violin bridge.
Uurimistöö: Research focused on the visual synergy between the structural geometry of violin bridges and classical typographic initials. The objective was to find a geometric intersection where the phonetic diacritics of the Croatian alphabet could naturally integrate with the instrument's traditional anatomy. The study aimed to create a visual identity that respects the craftsmanship of the luthier while adding a layer of contemporary graphic expression.
Inspiratsioon: Inspired by the fusion of classical luthiery and manuscript initials. The design incorporates a violin motif where strokes mimic the instrument’s fluid lines. The research focused on the bridge, known as the konjic, as a geometric centerpiece to resolve the challenge of Croatian diacritics. The goal was to honor the luthier’s patience by creating a silent signature that resides within the instrument, visible through the shadows of the f-holes.
Projekti kestus: The project was conducted over a period of three months in 2024. The research and design process took place in Dubrovnik, Croatia, in close collaboration with the luthier's workshop.
Tööprotsess: The interaction is a gentle discovery, a glimpse into the violin’s interior where the label dwells as a quiet, permanent presence. It is a subtle dialogue between the luthier’s touch and the musician’s gaze, shared through the instrument's wooden heart.
Piltide autorid: Image #1: Photographer Srdjan Babic, Resonare Hero Label, 2026.
Image #2: Photographer Srdjan Babic, Concept Correlation, 2026.
Image #3: Photographer Srdjan Babic, Final Application, 2026.
Image #4: Photographer Srdjan Babic, Craftsmanship Process, 2026.
Image #5: Photographer Srdjan Babic, Letterpress Label and Violin Body, 2026.

Design and Art Direction by Made Milicevic. Handmade paper and print by Valnea Dzamarija. Luthier by Zeljko Catic. Design Consulting by Nora Mojas.