Disainilahendus Beimu Lipulaeva kaupluse sisekujundus, autor Huson

Disainilahendus Beimu Lipulaeva kaupluse sisekujundus, mille autor on Huson, on kõrgelt hinnatud 2021 auhinna Pronksauhind A' Design Award võitja konkursi kategoorias Siseruumide ja näitusedisain.

PronksInterjöör· 2021

Beimu Lipulaeva kaupluse sisekujundus

disainer: Huson

Klient: Beimu Home

Auhind Pronksauhind A' Design Award kategoorias Interjöör

11,250

Kinnitatud auhinna võitja

Kinnita auhinna staatus disainile #116018

Külasta lehte Vaata A' Design Award lehel Pressiteade Auhinna märgis

Värvid

Disain

Teosest Beimu Lipulaeva kaupluse sisekujundus

Beimu on 800-ruutmeetrise pindalaga lipulaeva kaupluse sisekujundus Dongguanis, Hiinas. Disain nõrgendab toodete eksponeerimist ja rõhutab ruumi ennast, mistõttu köidab külastajaid interjööri iseloom. Fassaad on lõigatud must-valgeteks plokkideks lihtsate joontega. Kaubamärgi logo kõrvale on avatud üksik 3,3-ruutmeetrine aken, luues vastastikuse vaate sise- ja välisruumi vahel. Punane ja must moodustavad piklikku koridori, mis aeglustab liikumist. Erineva suurusega lauad ja toolid pakuvad mitmeid võimalusi kohtumisteks, puhkamiseks ja vestlusteks.

Tunnustus

Auhinnast Pronksauhind A' Design Award

Beimu Lipulaeva kaupluse sisekujundus on Pronksauhinna A' Design Award võitja, väga prestiižikas tunnustus, mis antakse silmapaistvatele disainidele, mida iseloomustavad loovus, leidlikkus ja teravmeelsus. Pronksvõitjad on küllaldaselt osavad ja tabavalt loovad teosed, mis kinnitavad oma disainerite laia kogemust, kujutlusvõimet ja leidlikkust. Beimu Lipulaeva kaupluse sisekujundus peaks olema kõrgelt hinnatud, imetletud ja armastatud objekt, mis on märkimisväärselt professionaalne ja uuenduslik. See Pronksauhinna A' Design Award võidudisain ühendab parimaid tavasid kunstis, teaduses, disainis ja tehnoloogias ning on suurepärane oma detailidele pööratud tähelepanu poolest. Beimu Lipulaeva kaupluse sisekujundus rahuldab suurepäraselt vajadusi, puudutab soove, võlub tundeid ja pakub huvi uudishimule.

Disaini taustal

Pressimaterjalid

Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.

Unikaalsed omadused: The client of Beimu flagship store hopes to further improve its brand paradigm through space design strategy.

The creative logic of a designer consists of three parts: the change of business model and the manipulation of consumer psychology under the background of the era; the uniqueness and displeasure of cultural aesthetics in the context of globalization; and the gradual design refinement technology starting from concept to form
Mõõtmed ja pakend: The store is about 40M（L）*20M（W） and covers an area of 800 square meters.
Sildid: Flagship store, BEIMU Home, Commercial Exhibition, OD·O office
Tootmistehnoloogia: designers strive to create the symbol and spirit of the brand. Through the building facade, black and white color blocks are cut out with simple lines. Beside the highlighted brand logo, only a window of 3.3 square meters is opened to form a mutual peeping relationship inside and outside. The window plays the role of "soul and eye" and sends heartbeat signals to passers-by. Red and black construct a maze of time stagnation, guiding visitors to observe and pay attention to the strangeness after alienation. On the one hand, the deliberately elongated channel serves as the adjustment and transition of emotions, and on the other hand, it further strengthens the curiosity of the first-time visitors. Mirrors, stairs, and clever use of light all connect the feelings between people and space.
Disainiülesanne: Symbol and spirit communication of brand building
Uurimistöö: the creative logic of designers consists of three parts: the change of business model and the pinch of consumer psychology under the background of the great times, the uniqueness and unpleasure of cultural aesthetics in the context of globalization, and the gradual design refinement technology which begins with the concept of form.
Inspiratsioon: Designers advocate weakening products, emphasizing space, retaining visitors with the charm of space itself, and achieving stronger business interaction. The development of the Internet has transformed space into a new space of the dual world of reality and virtual. Therefore, the design of modern commercial space not only depends on pure aesthetic judgment, but also bears the responsibility of brand identity media.
Projekti kestus: The project started in Dongguan in April 2020 and completed in September 2020, opening to the outside world.
Tööprotsess: How to ease the antagonistic relationship between buyers and sellers is the focus of designers' thinking.
Provide multiple negotiation scenarios for visitors to choose from, the designer's purpose is to weaken the commercial characteristics of space. The combination of tables and chairs with different scales and styles shows that the space is not only a place for commercial negotiation, but also a clubhouse for old friends gathering, but also a place for leisure and rest for the surrounding residents.
Meeskonnaliikmed: HUSON
Zhou Yanjie
Yi Yongxian
Lin Wuyuan
Ye Bohui
Tang Xiaobo
Piltide autorid: Picture#0000：photographer Ouyang yun,2020
Picture#0001：photographer Ouyang yun,2020
Picture#0002：photographer Ouyang yun,2020
Picture#0003：photographer Ouyang yun,2020
Picture#0004：photographer Ouyang yun,2020