El diseño Crispy Tostadora de Fatih Saruhan es un ganador altamente estimado del prestigioso 2025 A' Design Award de Hierro en la categoría de competición Diseño de Electrodomésticos.

HierroElectrodoméstico· 2025

Crispy Tostadora

de Fatih Saruhan

Cliente: Hakki Saruhan Ve Ortaklari Yazilim Ve BİlİŞİm Koll. Ştİ

Ganador del A' Design Award de Hierro en la Categoría Electrodoméstico

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Colores

El Diseño

Acerca de Crispy Tostadora

Crispy es una tostadora multifuncional diseñada para cocinas domésticas. El electrodoméstico permite asar, tostar y prensar alimentos. Sus placas de aluminio conformadas por prensado con recubrimiento antiadherente favorecen una transferencia uniforme del calor y una limpieza sencilla. El control de temperatura regulable permite preparar distintos tipos de alimentos. Las asas resistentes al calor y los pies antideslizantes mejoran la seguridad durante el uso, mientras que el mango ergonómico proporciona un agarre cómodo. El cuerpo compacto mide 396 mm de ancho, 293 mm de profundidad y 143 mm de alto, con una potencia de 1800 vatios.

El Reconocimiento

Acerca del A' Design Award de Hierro

Crispy Tostadora ha ganado el A' Design Award de Hierro, un reconocimiento prestigioso concedido a buenos diseños que cumplen los requisitos profesionales e industriales que se esperan de creaciones bien diseñadas. Los ganadores de Hierro demuestran gran habilidad, alta especialización, comprensión experta y capacidad creativa de sus creadores. Se espera que Crispy Tostadora sea una creación muy apreciada, admirada y querida, práctica e innovadora. Este diseño ganador del A' Design Award de Hierro integra las mejores prácticas del sector y tiene características técnicas competentes unidas a conocimiento práctico y talento. Crispy Tostadora es respetado por su minuciosidad y está concebido para aportar mejoras en la calidad de vida que ayudan a hacer del mundo un lugar mejor.

Detrás del Diseño

Kit de Prensa

Créditos, miembros del equipo y detalles técnicos proporcionados por el diseñador.

Propiedades Únicas: This product features an ergonomic design with a comfortable grip handle, intuitive temperature controls, and non stick grill plates for easy cleaning, all within a compact and modern aesthetic. Its multi functionality allows for grilling, toasting, and pressing, catering to versatile kitchen needs. Enhanced with safety features like heat resistant handles and anti slip feet, this energy efficient appliance combines convenience, style, and reliability for an elevated cooking experience.
Dimensiones y Embalaje: Crispy has dimensions of Width: 396 mm x Depth: 293 mm x Height: 143 mm, making it compact yet highly functional for various kitchen environments. It features press formed aluminum heating plates with a non stick coating, ensuring efficient heat transfer and easy cleaning. Operating at 1800W power output, it includes adjustable temperature control, heat resistant handles and anti-slip feet for enhanced safety and performance.
Etiquetas: Turkish Toast, Panini Maker, Panini, Home appliances, Toast, Kitchen appliances
Tecnología de Producción: It has dimensions of Width: 280 mm x Depth: 320 mm x Height: 140 mm, making it compact yet highly functional for various kitchen environments. It features press-formed aluminum heating plates with a non-stick coating, ensuring efficient heat transfer and easy cleaning. Operating at 220-240V, 50/60Hz with a 1500W power output, it includes adjustable temperature control, heat resistant handles and anti slip feet for enhanced safety and performance.
Desafío de Diseño: The biggest challenge was balancing affordability, functionality, and sustainability without compromising quality. Internally, the team had to respect traditional toasting and grilling methods while integrating modern efficiency. Socially, users demanded ease of use and cleaning, requiring precise material selection. Externally, production feasibility and compliance with energy regulations influenced design choices. Through iterative prototyping and material optimization, it achieved a cost effective, user friendly, and regulation compliant product.
Investigación: This project was based on user centered and market driven research, aiming to create an ergonomic, efficient, and affordable toaster that meets modern kitchen needs. The research focused on understanding user habits, common frustrations, and industry trends.

A mixed method approach was used, including surveys, observational studies, and prototype testing. Data was collected through structured interviews, heat distribution analysis, and material durability tests. Participants included home users, professional chefs, and appliance retailers, ensuring feedback from diverse perspectives.

The results showed that users prioritize ease of cleaning, even heat distribution, and multi functionality. Many existing products were either too bulky, inefficient, or difficult to maintain. These insights led to a compact, energy efficient design with non stick grill plates, ergonomic handles, and intuitive controls.

This research had a direct impact on product usability, market positioning, and manufacturing feasibility. By optimizing material selection and production methods, costs were reduced while maintaining quality. Socially, it enhances the daily cooking experience, while supporting local production in Turkey fosters economic growth. The project successfully blends user needs, technological advancements, and sustainable design principles to deliver a practical and innovative kitchen appliance.
Inspiración: Inspired by the desire to combine functionality and elegance in everyday kitchen appliances, this toaster draws from modern minimalist aesthetics and user centric design. It aims to bring joy and ease to cooking through intuitive controls, ergonomic handling, and a versatile structure that fits seamlessly into any kitchen. The design was influenced by the needs of urban households, focusing on efficient use of space, easy maintenance, and safety, making it a reliable tool for modern life.
Duración del Proyecto: The project began in 2024 and is scheduled to enter production in the first quarter of 2025. It was showcased at Zuchex Istanbul in September, receiving significant industry attention. Designed and developed with a focus on functionality, efficiency, and sustainability, the toaster will be manufactured in Turkey, ensuring high production standards while supporting local industry. Its ergonomic design and multi functionality make it a valuable addition to modern kitchens.
Flujo de Operación: Using it is simple and effortless. Just place your food inside, adjust the temperature, and let it do the rest. The ergonomic handle ensures a comfortable grip, while the non stick plates make cleaning easy. It can grill, toast, or press different foods, adapting to various needs. The even heat distribution guarantees perfect results every time, while safety features like heat resistant handles and anti slip feet provide a worry free cooking experience.
Miembros del Equipo: Designer: Latif Mahmudoğlu
Designer: Osman Cihan Demirel
Designer: Mert Gürsoy
Créditos de Imagen: Creator (Industrial Designer): Latif Mahmudoğlu