Fabrika Coffee Envase de Eugene Wysota and Helen Trophimova

El diseño Fabrika Coffee Envase de Eugene Wysota and Helen Trophimova es un ganador altamente estimado del prestigioso 2025 A' Design Award de Plata en la categoría de competición Diseño de Envases.

PlataEnvases· 2025

Fabrika Coffee Envase

de Eugene Wysota and Helen Trophimova

Cliente: Shokoladnitsa

Ganador del A' Design Award de Plata en la Categoría Envases

33,217

Ganador de Premio Verificado

Verificar Estado del Premio para #164694

Visitar Sitio Ver en A' Design Award Nota de Prensa Insignia del Premio

Colores

El Diseño

Acerca de Fabrika Coffee Envase

La característica destacada del envase es la ventana troquelada con forma de las aspas del molinillo de café del logotipo. Este elemento de diseño permite que los granos de café sean visibles, ofreciendo un efecto visual distintivo que resalta la calidad natural del producto. La paleta de colores cuidadosamente seleccionada diferencia las mezclas de café y realza el atractivo del envase en estantería. La ubicación del texto está diseñada para proporcionar información clara y concisa sobre el nivel de tueste, las notas de sabor y el origen, manteniendo una estética limpia y minimalista.

El Reconocimiento

Acerca del A' Design Award de Plata

Fabrika Coffee Envase ha ganado el A' Design Award de Plata, un reconocimiento extraordinariamente prestigioso concedido a diseños de gama alta, magníficos e impresionantes. Los ganadores de Plata son obras tremendamente brillantes y sumamente creativas que ilustran la destacada experiencia, el talento y la agudeza de sus diseñadores. Se espera que Fabrika Coffee Envase sea una obra maravillosa y emblemática, notablemente profesional y profundamente innovadora. Este diseño ganador del A' Design Award de Plata es una invención muy notable y admirada que beneficia y hace avanzar las fronteras del arte, la ciencia, el diseño y la tecnología. Fabrika Coffee Envase es una creación enormemente envidiada que evoca deseos, aporta sentimientos positivos y despierta asombro y admiración.

Detrás del Diseño

Kit de Prensa

Créditos, miembros del equipo y detalles técnicos proporcionados por el diseñador.

Propiedades Únicas: The key feature is a decorative die-cut window in the shape of the logo symbol, representing coffee grinder blades. Through this window, the beans are visible, creating a signature visual effect and emphasizing the product's natural quality. The color palette helps differentiate varieties, and the text provides essential information on the roast and flavor.
Dimensiones y Embalaje: The packaging measures 120 mm x 80 mm x 250 mm and is made from recycled cardboard with a density of 350 grams per square meter. A matte finish with UV varnish is applied to enhance durability. The inner surface is treated to preserve the product's aroma. The packaging holds 250 grams of coffee and is equipped with a resealable ziplock for reuse.
Etiquetas: coffee packaging, minimalism, natural product, sustainable design, branding, die-cut window, coffee beans, modern packaging design
Tecnología de Producción: The design was created using offset printing on high-quality recycled paper, combined with a die-cut window to emphasize the brand logo and showcase the product. The clean typographic layout follows minimalist principles to create a balance between visual appeal and functionality. We used eco-friendly inks and techniques to ensure the sustainability of the packaging without compromising durability or appearance.
Desafío de Diseño: The main creative challenge was finding a balance between classic and modern packaging design. Limitations in production capabilities and available materials also posed difficulties, as it was necessary to maintain high-quality standards while minimizing costs.
Investigación: The research began with studying traditional design and modern trends in coffee packaging design. We conducted a survey among consumers about their preferences for packaging design and functionality. Based on the survey results, concepts were developed using a data-driven design methodology. As a result of the research, a minimalist packaging with functional elements, such as a window showcasing the natural product, was chosen.
Inspiración: The coffee trend today is possibly at its highest point of popularity in history. There are countless truly interesting design options in the segment. However, our goal was not to compete for the title of most innovative design in this race. We wanted to create a clear image that would appeal to both classic coffee enthusiasts and representatives of the new wave. Our aim was for the style to reflect the time-tested values of the coffee brand while being visualized in a contemporary language.
Duración del Proyecto: The project started in January 2022 in Moscow and was completed in May 2022
Flujo de Operación: The Fabrika Coffee packaging is designed for convenient and reusable use. The ziplock seal allows the package to be easily opened and closed, maintaining product freshness. The window on the front, through which the coffee beans can be seen, helps consumers assess the product's quality. The packaging is compact and easily stored on a shelf, making it convenient for use at home or in cafés.
Patentes: Trademark by Shokoladnitsa LLC.
Miembros del Equipo: W Design Bureau
Creative Director: Eugene Wysota
Graphic Designer: Helen Trophimova
Créditos de Imagen: mockups by Creatsy