Xian Qin Hui Centro de Cultura del Licor de Bu Tianjing and Han Hao

El diseño Xian Qin Hui Centro de Cultura del Licor de Bu Tianjing and Han Hao es un ganador altamente estimado del prestigioso 2022 A' Design Award de Plata en la categoría de competición Diseño de Espacios Interiores y Exposiciones.

PlataInterior· 2022

Xian Qin Hui Centro de Cultura del Licor

de Bu Tianjing and Han Hao

Cliente: Isense Design

Ganador del A' Design Award de Plata en la Categoría Interior

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El Diseño

Acerca de Xian Qin Hui Centro de Cultura del Licor

Xian Qin Hui es un centro de cultura del licor situado en un parque industrial cultural de Pekín, China. El interior ocupa un edificio existente que no podía modificarse, por lo que la distribución se resuelve dentro de la estructura original. El espacio presenta la vida y la obra de un reconocido experto chino en licores y combina funciones de exposición, cata, formación y club. Los tonos gris oscuro y negro, las tonalidades de la madera y el dorado definen el carácter de la segunda planta. Vitrinas de altura completa con forma de celosía exhiben la colección de licores. Recorridos de circulación cerrados conectan las distintas áreas y guían a los visitantes.

El Reconocimiento

Acerca del A' Design Award de Plata

Xian Qin Hui Centro de Cultura del Licor ha ganado el A' Design Award de Plata, un reconocimiento extraordinariamente prestigioso concedido a diseños de gama alta, magníficos e impresionantes. Los ganadores de Plata son obras tremendamente brillantes y sumamente creativas que ilustran la destacada experiencia, el talento y la agudeza de sus diseñadores. Se espera que Xian Qin Hui Centro de Cultura del Licor sea una obra maravillosa y emblemática, notablemente profesional y profundamente innovadora. Este diseño ganador del A' Design Award de Plata es una invención muy notable y admirada que beneficia y hace avanzar las fronteras del arte, la ciencia, el diseño y la tecnología. Xian Qin Hui Centro de Cultura del Licor es una creación enormemente envidiada que evoca deseos, aporta sentimientos positivos y despierta asombro y admiración.

Detrás del Diseño

Kit de Prensa

Créditos, miembros del equipo y detalles técnicos proporcionados por el diseñador.

Propiedades Únicas: The project is located in a building at the entrance of 1921 Cultural Industrial Park in Beijing's Huayuan Hutong. Distinct from other alcohol retail spaces, it's a comprehensive space with liquor culture at its core, integrating display, tasting and clubhouse. The building is not allowed for changes. Signboard is set at the entrance on 1F. L-shaped golden high wall is like an open scroll. Dark gray/black, wooden hue and gold set the tone of 2F. "Enclosed" circulations enhance spatial appeal.
Dimensiones y Embalaje: Building area:763 sqm;
Function: Alcohol Culture Center;
Main materials: Light-colored Wood Veneer, Wooden Flooring, Black Marble, Light Gray Cement Brick, Black Steel, Champagne-gold Stainless Steel, Dark Gray Baking Paint, Black Paint, Tempered Glass
Etiquetas: Traditional Chinese Culture, Alcohol Culture, Xian Qin Wine, Experience Center, ISENSE DESIGN
Tecnología de Producción: The lattice-shaped full-height display cabinets, linear elements, ink treasures and tea and wine tables attempt to echo "stringed instrument, chess, calligraphy, painting, poetry, wine and tea", which are elegant interests of literati. Each display panel corresponds to a column display cabinet. Drawing on the implied meaning of "seal", the project hopes to suggest the deep imprint left by Mr. Qin on the Chinese wine industry.
Desafío de Diseño: It was a challenge to sort out the lifelong contributions of Qin Hanzhang, read works and materials with hundreds of thousands of words, and to deeply dig into the Chinese white wine culture. Besides, both the main interior structure and the old architecture with a history of 40 years were not allowed for changes, which posed certain difficulties and limitations to the layout as well as the design.
Investigación: The project is situated inside an independent building at the entrance of 1921 Cultural Industrial Park in Beijing's Huayuan Hutong. The site used to be the former office of Beijing Public Transport. The building is not allowed for any design changes. The signboard is set at the entrance on 1F. The left side of the reception desk on 1F leads to the office area and the separate private rooms of Xian Qin Hui. Liquor culture experience center and liquor selling display hall are arranged on 2F.
Inspiración: The project is a comprehensive space, which presents the life stories of Qin Hanzhang known as "a master of liquor", takes alcohol culture experience as the core, displays Xian Qin liquor for sale and integrates the services of tasting, training and catering. It inherits the spirit of Qin Hanzhang, advocates scientific drinking and tipsy lifestyle, and establishes a communication platform for alcohol lovers to appreciate good liquor, share liquor knowledge and spread liquor culture.
Duración del Proyecto: Started in April 2021;
Completed in July 2021;
Location: 1921 Cultural Industrial Park, Huayuan Hutong, Beijing, China
Flujo de Operación: Culture and experience drive sales, which is the current trend of many retail spaces. Qin Hanzhang is "a master of liquor" recognized by the Chinese alcohol and brewing sectors. The spatial experience gets visitors acquainted with Mr. Qin's lifelong contributions and enables them to learn the Chinese white wine culture, thus naturally promoting the sales of the liquor brand named after Qin Hanzhang.
Miembros del Equipo: Bu Tianjing, Han Hao
Créditos de Imagen: Lv Bo