Whater Envasado de bebidas de Bloomage Biotechnology Corporation Limited

El diseño Whater Envasado de bebidas de Bloomage Biotechnology Corporation Limited es un ganador altamente estimado del prestigioso 2022 A' Design Award de Bronce en la categoría de competición Diseño de Envases.

BronceEnvases· 2022

Whater Envasado de bebidas

de Bloomage Biotechnology Corporation Limited

Cliente: Bloomage Biotechnology Corporation Limited

Ganador del A' Design Award de Bronce en la Categoría Envases

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El Diseño

Acerca de Whater Envasado de bebidas

Whater es una botella diseñada para un agua potable con ácido hialurónico. La botella, con forma de cápsula, está fabricada en PET, mientras que la tapa interior y la tapa exterior en forma de cápsula están hechas de PP. La botella y el tapón se producen mediante moldeo por inyección y soplado, y la etiqueta se realiza con serigrafía e impresión por el reverso. Una etiqueta con una gota de agua azul sobre una base transparente expresa el concepto de la marca. La textura esmerilada de la tapa exterior mejora el agarre. Su altura total de 168 milímetros permite llevar la botella en bolsos pequeños.

El Reconocimiento

Acerca del A' Design Award de Bronce

Whater Envasado de bebidas ha ganado el A' Design Award de Bronce, un reconocimiento sumamente prestigioso concedido a diseños sobresalientes que se distinguen por su creatividad, ingenio y astucia. Los ganadores de Bronce son artefactos ampliamente hábiles y sorprendentemente creativos que acreditan la vasta experiencia, imaginación e ingeniosidad de sus diseñadores. Se espera que Whater Envasado de bebidas sea un objeto muy apreciado, admirado y querido, notablemente profesional e innovador. Este diseño ganador del A' Design Award de Bronce incorpora las mejores prácticas del arte, la ciencia, el diseño y la tecnología, y es excelente por su atención al detalle. Whater Envasado de bebidas satisface espléndidamente las necesidades, toca los deseos, encanta los sentimientos y atrae la curiosidad.

Detrás del Diseño

Kit de Prensa

Créditos, miembros del equipo y detalles técnicos proporcionados por el diseñador.

Propiedades Únicas: WHATER is produced by Bloomage Biotech, the biggest player in Research and Development, production and sales of hyaluronic acid. Bloomage Biotech, which is committed to creative technology for vibrant life, is also the first HA manufacturer that applied for the UltraHA as the new material for food and got approval.
Containing hyaluronic acid manufactured by Bloomage Biotech, and using a minimalist formula, WHATER is a healthy HA drink for daily consumption. Naturally found in the body, hyaluronic acid is a natural moisturizer of the human body, with the ability to hold up to 1,000 times its weight of water.
As a spring of biotechnology, WHATER enables people to supplement hyaluronic acid while drinking water, activating radiant glows from the inside out.
Dimensiones y Embalaje: 60mm*60mm*168mm
Etiquetas: Portable, exquisite, convenient, moist and elastic, hydrating
Tecnología de Producción: The bottle and its cap are produced by injection molding and blowing processes, while its label is made by screen printing and back printing processes. The capsule-shaped bottle is made of PET, while its inner cover and outer capsule-shaped cover are made of PP.
Desafío de Diseño: The package design is the most challenging for the design team. The design for traditional mineral water bottles is already quite mature, so it's very difficult to make further innovation and optimization. Hence, the team shifts to designing in light of the shapes of capsules and lipsticks and makes the product as exquisite, convenient and safe as expected.
Investigación: WHATER is the first domestic hyaluronic acid drinkable water in China produced by Bloomage. The product formula is very simple, as it only contains purified water and hyaluronic acid, with no additives or antisepsis. Considering the recommended daily usage and the need for carrying, the design team selects the recyclable PP as the bottle material that endures the heat of up to 140°C. They apply innovative germ-free canning techniques to ensure users' clean and safe water intake.
Inspiración: Water Capsule adopts a minimalist design. The blue water drop label design on the bottle not only serves as a visual hammer, but also reflects its positioning of water retention thousand-time of similar products and its connotation of youth maintenance. The frosted texture of the capsule-shaped outer cover offers a better hand feeling, and makes it easy for consumers to grasp. The label in the center employs a transparent base and drop-shaped label, which accentuates the theme of the brand.
Duración del Proyecto: The project was launched in Beijing in March 2021, completed in August the same year, and made its debut at China Cosmetic Summit in Shanghai in September 2021.
Flujo de Operación: With a full height of 168mm, it can be easily put into carry-on luggage such as satchels and underarm bags so that customers experience the moist maintenance of the hyaluronic acid water anytime and anywhere. The (frosted/smooth) surface and ergonomic bottle size design gives users a good grip.
Miembros del Equipo: Managing Director: Lu Gao
Copartner: Lei Wang
Majordomo: Ludan Fan
Manger: Gang Wang
Senior designer: Jianping Sheng