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Embrace Mural site-specific de Supernova Art Embassy

El diseño Embrace Mural site-specific de Supernova Art Embassy es un ganador altamente estimado del prestigioso 2021 A' Design Award de Hierro en la categoría de competición Bellas Artes y Diseño de Instalaciones Artísticas.


HierroBellas Artes· 2021

Embrace Mural site-specific

de Supernova Art Embassy

Cliente: Memorandum Project

Ganador del A' Design Award de Hierro en la Categoría Bellas Artes

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El Diseño

Acerca de Embrace Mural site-specific

«Abrazo» es un mural site-specific pintado sobre la fachada de un edificio en Sterlitamak. El mural mide 27 metros de alto por 15 metros de ancho, con una superficie pintada de 405 metros cuadrados. Se emplearon pinturas para fachadas y rodillos, y se utilizaron elevadores de fachada que permitieron pintar en altura. El trabajo artístico tomó tres semanas. La historia representada evoca a un soldado de la 170ª división de infantería de Sterlitamak que partió al frente con un reloj de bolsillo de plata y prometió regresar con él. Sus restos y el reloj fueron hallados en 2015 y llevados a casa, junto a su esposa.

El Reconocimiento

Acerca del A' Design Award de Hierro

Embrace Mural site-specific ha ganado el A' Design Award de Hierro, un reconocimiento prestigioso concedido a buenos diseños que cumplen los requisitos profesionales e industriales que se esperan de creaciones bien diseñadas. Los ganadores de Hierro demuestran gran habilidad, alta especialización, comprensión experta y capacidad creativa de sus creadores. Se espera que Embrace Mural site-specific sea una creación muy apreciada, admirada y querida, práctica e innovadora. Este diseño ganador del A' Design Award de Hierro integra las mejores prácticas del sector y tiene características técnicas competentes unidas a conocimiento práctico y talento. Embrace Mural site-specific es respetado por su minuciosidad y está concebido para aportar mejoras en la calidad de vida que ayudan a hacer del mundo un lugar mejor.

Detrás del Diseño

Kit de Prensa

Créditos, miembros del equipo y detalles técnicos proporcionados por el diseñador.

Propiedades Únicas
The word "memorandum" is translated from Latin as "something you have to memorize", that is why the Memorandum project is dedicated to complex contexts and topics.

Coming home is always an exciting event. That is why the Sterlitamak stage of the project was called "Coming home". It included several emotional aspects of this concept. It was reflected in the approach of Lidiia Averina, the curator, and in the plots of all participants. This project is her personal comeback to her hometown.
Dimensiones y Embalaje
Height 27 m, width 15 m, total artistic painting square 405 sq.m
Etiquetas
mural art, spray art, public art, fine arts, storytelling, embrace, heritage, memory
Tecnología de Producción
Some activists took great care of their ancestors memories and the works which may appear basing on historical data and archive photographs. There were different attempts to influence the curator and the artist work. However, the compromise was reached quite quickly and the work turned to constructive direction. The artistic part of the work was done by facade paints and paint rollers. For work at a height, facade lifts (scaffolds) were used.
Desafío de Diseño
4 locations were selected, each of them having common connection with historical old town (although none of the buildings selected was a historically original building). They were different in meanings and the way they belong. Connection with "coming back" had been found immediately and we also had artists sharing common values. That was particularly important for their harmony.
Investigación
Memory of the place is an eclectic mixture of emotions; it is impossible to catch a sole scent. There are pure facts, personal stories, critics, and embellishment. Interpretations multiply and fragment. This is the reason why we want to show our perception among many others.

Andreys work finely reflects the location context with lost wooden buildings as well as the irony on current town situation with chaotic architectural add-ons (tiny business centers) which try to squeeze into any available space and corners.
Inspiración
The works plot is based in the story of a soldier from 170th Sterlitamak infantry division: in May, 1941, the storys main character wanted to leave his silver pocket watch to his wife. However, his wife said: "You leave with this watch and youll come back with this watch!"

In 2015, during the expedition his remains and personal belongings were found. After 74 years he came home with the watch, as promised, and his 97 years old wife met him.
Duración del Proyecto
The work is dedicated to 75th anniversary of the Great Victory, therefore it must have been finished in 2020 before rainy autumn weather.

There were repair works on the building facades, so the whole project implementation period was 1.5 months. The artistic work implementation took 3 weeks.
Flujo de Operación
Now there is one of the main streets of town which connects an old town with new districts, therefore there are always a lot of students and pedestrians on the street. The works are on a high altitude and are well visible.

It is also important that the headquarters of 170th Sterlitamak infantry division was located nearby and here there was a path which was taken by the soldiers leaving to the railway station to go to the frontline. Where new standard buildings stand now, there were wooden houses and buildings.
Patentes
Copyright belongs to Andrey Olenev and Dmitry Kudinov, 2020
Miembros del Equipo
Curator: Lidiia Averina
Artist: Andrey Olenev
Support: Dmitry Kudinov, Alexey Agafonov, Ludmila Averina
Créditos de Imagen
Image #1: Photographer – Dmitry Kudinov, Embrace #1, 2020.
Image #2: Photographer – Dmitry Kudinov, Embrace #2, 2020.
Image #3: Photographer – Dmitry Kudinov, Embrace #3, 2020.
Image #4: Photographer – Dmitry Kudinov, Embrace #4, 2020.
Image #5: Photographer – Dmitry Kudinov, Embrace #5, 2020.
Video Credits: Dmitry Kudinov, Hyperlapse, Embrace and Shihans from bird’s-eye perspective, 2020.

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