Colors of Every Treasure Tells A Story Advertising Awareness Campaign

The defining colors of Every Treasure Tells A Story Advertising Awareness Campaign by Zhou Haiwen, Che Shilong and Guo Cheng, with the share of the image that each color covers.

Every Treasure Tells A Story Advertising Awareness Campaign by Zhou Haiwen, Che Shilong and Guo Cheng

IronGraphic· 2024

by Zhou Haiwen, Che Shilong and Guo Cheng

Color Palette

Dark Slate Gray #272B22
33.2%
Black #151D19
29.2%
Dark Slate Gray #48442F
13.3%
Dark Slate Gray #2B4541
9.3%
Dark Olive Green #625B3D
6.1%
Dark Slate Gray #345A56
3.8%
Dark Slate Gray #1A3334
3.6%
Dark Slate Gray #475746
1.4%

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