Press Release
Save The Turtle Puzzle by Zagazoo Busy Bag Wins the A' Design Award in Toys, Games and Hobby Products Design
Zagazoo Busy Bag honored for toys, games and hobby products design by the international grand jury of the 2019 - 2020 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 22, 2020 /DesignNewswire/ Save The Turtle Puzzle by Zagazoo Busy Bag has been granted the A' Design Award in the Toys, Games and Hobby Products Design category, A' Design Award & Competition has announced. The result belongs to the 2019 - 2020 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.
The A' Design Award Explained
The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
Regarding Save The Turtle Puzzle
“Save The Turtle” introduces to 4 -to 8 years old children the harmful impact of plastic on the sea and sea creatures simply and entertainingly through a maze puzzle. Children play different quizzes and win by moving the sea turtle through the path until it reaches a safe place. Repeating and solving multiple quizzes encourages children to change their behavior towards the use of plastic and reinforces the idea.
About Zagazoo Busy Bag
Christine is passionate graphic designer, art director and a full time mommy struggling to find balance between her two seperate worlds. After graduation deciding on a design path in her homeland was a rough choice, given design is still at its very early stages in Egypt. However the choice was made to dig her own path and choose an unfamiliar route.
Award Record
This recognition makes Zagazoo Busy Bag a winner of 1 A' Design Award.
About the A' Toys, Games and Hobby Products Design Award
The A' Toy Design Award is an international toy design competition recognizing good toy designs by best toy designers, manufacturers and brands worldwide. It is organized within the A' Design Award & Competition and is open to toy designers, game studios, industrial designers and hobby product manufacturers from all countries. Typical entries include dolls, action figures, board games, puzzles, plush toys and educational toys. The awarded toy designs are published at https://dezigners.org/design-category/toy
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/98043
- A' Design Award Page: https://competition.adesignaward.com/98043
- Media Showcase: https://www.designnewsroom.com/!98043
- Laureate Profile: https://dezigners.org/d/243256
- Further Information from the Laureate: https://www.instagram.com/zagazooeg/
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Save The Turtle Puzzle
- Function
- Puzzle
- Category
- Toys, Games and Hobby Products Design
- Discipline
- Industrial Design
- Industry
- Kids
- Colors
- Teal, Steel Blue, Silver and Light Gray
- Images
- 5
The Recognition
- Laureate
- Zagazoo Busy Bag
- Country
- Great Britain
- Recognition
- A' Design Award
- Edition
- 2019 - 2020
- Design ID
- #98043
Credits
- Team
- Marina Adel Zaghloul
- Image Credits
- Photographer Marina Zaghloul / Illustrator Christine Zaghloul / Save the Turtle, 2019
Design Details
- Unique Properties
- "Save The Turtle" explains to children aging 4-8 how harmful plastic is for sea turtles, (as they mistake it for food and die) through a maze puzzle game. In each quiz, they have to save the turtle from the harmful plastic (visualized as a bottle and plastic bag) and take it to a safe place. Doing more and more quizzes strengthens the idea in their minds that plastic is harmful.
- Inspiration
- Awareness campaigns about human activities that are harming the sea and sea creatures are growing stronger than ever before. It has become everybody's responsibility to save the environment through sensible and responsible actions. How about children? Are they even aware of the problem, or is it about time that they start to take part in this movement?
- Research
- Children will not change their behavioral patterns, if they do not understand and memorize the reasons for this change. Establishing a new piece of information in the brain of a child could be done through repetition, but education and repetition should not be boring. That's why learning combined with play is a perfect tool. The team conducted the research before and after the game was prototyped. It was clear that children memorized how dangerous plastic is for sea turtles and spread awareness to adults.
- Challenge
- Solving a maze from a booklet is not a very simple task for a 4 or 5 years-old child, as the 4 maze pieces look very similar to each other. Stickers with different sea elements like a star, bubbles, etc. were put on the pieces of the maze to make it more identifiable. The game includes two different levels that make the game more challenging and suitable for a broader age bracket.
- Realization and Technology
- The puzzle is made of durable MDF wood accompanied with a printable booklet. Ideally, the game should be 100% eco-friendly or 100% recyclable. This was not fully realizable/or feasible at that time, but it is plastic-free.
- Operation and Interaction
- The game starts with an explanation of how plastic is harming the sea turtles. The child can start with any quiz (out of 24 quizzes) and tries to imitate the puzzle quiz seen in the booklet by putting the 4 wooden puzzle pieces in the right place. Then he/she solves the maze quiz by taking the sea turtle to a safe place, where the plant is and avoids the plastic bottle and bag.
- Project Duration and Location
- The project started in April 2019 in Cairo, Egypt and launched in August 2019 in Cairo. The product was available for sale on Zagazoo's social media platforms starting August 2019. Ever since it has become one of the most selling products.
- Specifications
- The maze part consists of 4 square pieces and a frame, so in total it is 220 mm x 220 mm x 5 mm. It comes along with a booklet (170 x 140 mm) and small wooden pieces: 2 turtles, 2 bottles and 2 plastic bags, each is 10 mm x 10 mm x 3 mm. The packaging is a pouch 280 x 250 mm.
- Keywords
- save turtle, sustainable, ecosystem, eco-friendly, edutainment, out of home play, busy bag, environment
