Press Release
La Moitie Multi Commercial Space by One Fine Day Studio & Partners Is Granted the Golden A' Design Award in Interior Space and Exhibition Design
One Fine Day Studio & Partners of One Fine Day honored for interior space and exhibition design by the international grand jury of the 2019 - 2020 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2020 /DesignNewswire/ A' Design Award & Competition has announced that La Moitie Multi Commercial Space by One Fine Day Studio & Partners of One Fine Day has been granted the Golden A' Design Award in the Interior Space and Exhibition Design category. The award was conferred within the 2019 - 2020 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.
About the Golden A' Design Award
The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.
Regarding La Moitie Multi Commercial Space
The name of the project La Moitie originates from the French translation of half, and the design aptly reflects this by the balance that has been struck between opposing elements: square and circle, light and dark. Given the limited space, the team sought to establish both a connection and a division between the two separate retail areas through the application of two opposing colors. While the boundary between the pink and black spaces is clear yet also blurred at different perspectives. A spiral staircase, half pink and half black, is positioned in the center of the store and provides.
About One Fine Day Studio & Partners
One Fine Day Studio & Partners is established in Shantou University, 2010. Later in 2013, One Fine Day based in Guangzhou,focused in Visual Design、Interior Design、Art Installation and Brand Integration.OFD initiate the individual designs, devoting to offer efficient programs for every client by exploring the branding DNA, with solid design capacity of multi-media and outstanding understanding of communications between brand and the market.
About One Fine Day
One Fine Day Studio & Partners is established in Shantou University, 2010. Later in 2013, One Fine Day based in Guangzhou,focused in Visual Design、Interior Design、Art Installation and Brand Integration.
Award Record
With this recognition, One Fine Day Studio & Partners of One Fine Day is a winner of 1 A' Design Award.
About the A' Interior Space, Retail and Exhibition Design Award
The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. The competition is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Entries typically include residential interiors, restaurants, hotels, offices, galleries and retail stores. Awarded interior designs are published at https://dezigners.org/design-category/interior
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/97772
- A' Design Award Page: https://competition.adesignaward.com/97772
- Media Showcase: https://www.designnewsroom.com/!97772
- Laureate Profile: https://dezigners.org/d/268894
- Further Information from the Laureate: https://www.gooood.cn/la-moitie-china-by-one-fine-day-studio
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- La Moitie Multi Commercial Space
- Function
- Multi Commercial Space
- Category
- Interior Space and Exhibition Design
- Discipline
- Spatial Design
- Industry
- Architecture and Packaging & Retail
- Colors
- Dark Gray, Dark Slate Gray, Gray, Black and Rosy Brown
- Images
- 5
The Recognition
- Laureate
- One Fine Day Studio & Partners
- Country
- China
- Brand
- One Fine Day
- Recognition
- Golden A' Design Award
- Edition
- 2019 - 2020
- Design ID
- #97772
Credits
- Team
- Jump Lee and Jiacheng Su,Chunjie He,Yongjie Lao, Longbiao Liang
- Image Credits
- Image #No1 : Junning yang, 2019,La moitie . Image #No2 : Junning yang, 2019,La moitie . Image #No3 : Junning yang, 2019,La moitie . Image #No4 : Junning yang, 2019,La moitie . Image #No5 : Junning yang, 2019,La moitie .
Design Details
- Unique Properties
- La Moitie is a multi commercial space,featuring fancy restaurant and designer showroom.It's owned by a couple with obvious contrast senses of style,by which inspired the design concept the half makes for each other. So through this project, there are always two twisted styles leading the way of design. Contrast but perfectly match elements such as shape, color, character together harmoniously fixed in this whole space and brought viewer a dramatic space experience.
- Inspiration
- La Moitie,the project name comes from the French word meaning of half,half is a homophonic mate in Chinese,meaning partner.Through the analysis and positioning of this brand,we use Square and Circle,Mild Pink and Black as the basic elements to express the inner connection between half and mate.
- Research
- In the initial stage of the project research, the concept and style of pink space were derived from Rococo art, such as the Bavarian Church, Versailles, etc. We found that to achieve the fine craftsmanship of the Rococo period, it required expensive materials and plenty of time, it was overflows the client's budget needs. So we tried 3d printing technology and fulfilled our detailed requirements within a week. Based on this success, we will use more 3D printing technology for other projects.
- Challenge
- In the beginning of the concept, the most difficult challenge was the collision relationship between black and pink. We hope that this space is one, and we also hope that this integrated space can be clearly divided into two characteristics spaces. After many analyses, we finally adopted a spiral staircase structure to connect pink and black. To this end, we even removed the original floor structure and raised the entire first floor space.
- Realization and Technology
- Terrazzo,fiber-reinforced plastic,steels,environmentally friendly coatings
- Operation and Interaction
- In the existing business system, brands with unique identification are more likely to succeed. Our aim is to provide better advantages for the brand beyond the basic-functions-needs .Thus in La Moitie, you can discover a unique design space and even more sense the storyline of the brand by this couple.
- Project Duration and Location
- The project started in November 2018 in Guangzhou and finished in March 2019 in Guangzhou, and was launched in Panyu District Guangzhou in October 2019.
- Keywords
- Catering, Fashion, experience, pink, black,
