Press Release
Impertial Court Project Restaurant by Guangzhou Optimum Interior Design Co., Ltd. Wins the Silver A' Design Award in Interior Space and Exhibition Design
Guangzhou Optimum Interior Design Co., Ltd. honored for interior space and exhibition design by the international grand jury of the 2019 - 2020 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2020 /DesignNewswire/ A' Design Award & Competition has confirmed the Silver A' Design Award in the Interior Space and Exhibition Design category for Impertial Court Project Restaurant by Guangzhou Optimum Interior Design Co., Ltd.. The recognition forms part of the 2019 - 2020 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.
About the Silver A' Design Award
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
More About Impertial Court Project Restaurant
Impertial Court Project is a restaurant interior located in the commercial podium of an office building in a central business district. The design covers 2523 square meters and interprets Chaoshan culture in a modern way. The Guangji Bridge is reinterpreted as a feature wall 33 meters long, made of customized glass tiles, which guides visitors from the hall to the private dining rooms. Wavy metal plates with hand-knocked surfaces form the entrance ceiling. Sculpted metal strips, fluted wood and inlaid marble clad the main door facade. Lighting is focused on the dishes to avoid glare.
About Guangzhou Optimum Interior Design Co., Ltd.
Guangzhou Optimum Interior Design Co., Ltd. was founded in 2015 to pursue the most suitable personalized space. It focuses on the space design research of holiday, catering and real estate demonstration area projects. It is oriented by the needs of users, and is committed to creating experience innovation space and innovative life style. The original "optimality", focusing on human needs, commercial space and art and other elements, uses diversified design language to explore the design and life attitude of optimality and goodwill in the relationship between human and human, between human and space and between human and society.
Award Record
Guangzhou Optimum Interior Design Co., Ltd. is a winner of 1 A' Design Award, including this recognition.
About the A' Interior Space, Retail and Exhibition Design Award
The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. The competition is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Entries typically include residential interiors, restaurants, hotels, offices, galleries and retail stores. Awarded interior designs are published at https://dezigners.org/design-category/interior
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/96847
- A' Design Award Page: https://competition.adesignaward.com/96847
- Media Showcase: https://www.designnewsroom.com/!96847
- Laureate Profile: https://dezigners.org/d/267269
- Further Information from the Laureate: http://gz-optimum.design/
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Impertial Court Project Restaurant
- Function
- Restaurant
- Category
- Interior Space and Exhibition Design
- Discipline
- Spatial Design
- Industry
- Architecture and Packaging & Retail
- Colors
- Silver, Light Gray, Dark Gray, Lavender and Sienna
- Images
- 5
The Recognition
- Laureate
- Guangzhou Optimum Interior Design Co., Ltd.
- Country
- China
- Recognition
- Silver A' Design Award
- Edition
- 2019 - 2020
- Design ID
- #96847
Credits
- Team
- Quankuan Lin, Lihong Ye, Xiongbiao Luo, Xiaojie Su, Zhongxiong Wu, Xiaoqiang Su and Wenjin Chen
- Image Credits
- Photographer Hui Zao, Lobby, 2018.; Photographer Hui Zao, VIP Room, 2018.; Photographer Hui Zao, VIP Room 2, 2018.; Photographer Hui Zao, Elevator Hall, 2018.; Photographer Hui Zao, Corridor, 2018.
Design Details
- Unique Properties
- The restaurant is located in the commercial podium building of a premium office building in the CBD area. Linear simplicity and facade in white of the building highlight the minimalist modern architectural characteristics. Based on the research conclusion, the new Chaoshan culture understood by the design team means the essence of tradition and innovation are integrated to produce uniqueness, which will be the representative of Chaoshan culture in the new era.
- Inspiration
- The designers obtained inspiration from the irreplaceable cultural symbol Guangji Bridge in Chaoshan. It is transformed into a 33-meter-long feature wall, artistically presented by customized glass tiles. The main passage connects the hall with the wing-room at the other end of the bridge. In addition, the form of the bridge matches perfectly with the spatial characteristics of the restaurant. Each visitor must cross it to reach the private dining room.
- Research
- As a local enterprise in pursuit of innovation, the client identifies the theme of the restaurant as "new style Chaoshan cuisine" based on the flavor of Chaoshan region in Guangdong, which inherits the essence of the tradition and obtains the favor of the cities' elite class with a new image. The heart of the restaurant is the cuisine, but the environment is the customer's first experience before that, both of which must share the same soul and ultimately focus on the cuisine.
- Challenge
- In addition to the unique craftsmanship of the details, the lighting effect was also one of the design challenges for the 4.3-meter-high space. The designer put forward specific requirements to the lighting supplier, and communicated repeatedly to realize the concentrated light on the dishes without glare and reflection, and to avoid poor light quality on the ground, so as to achieve the ideal lighting effect of the restaurant.
- Realization and Technology
- The ceiling material of the elevator's front hall at the entrance is the wavy metal plate with hand-knock surface. A great deal of concave and convex lines on curved metal appear in the main details of the hall and private dining room areas. The 3.2-meter high facade of the main door of private dining room is clad in rich layers of sculpted metal strips, fluted woods and inlaid marbles, which contain details in a simple manner.
- Operation and Interaction
- In order to preserve this important design element of the private dining room, the design team and artists hand-created the ceiling on the site, molded it with clay and fixed it on the ceiling, and then adjusted the plum blossom to the ideal shape, which lasted 15 days.
- Project Duration and Location
- The project started in March, 2017 in Guangzhou and finished in November, 2018 in Guangzhou.
- Specifications
- The project covers a total of 2523 square meters. The integration of the unique environment and familiar traditional objects will bring surprise and recognition to the customer group.
- Keywords
- Interior, Restaurant, Chaoshan, Fashion, Modern, Simplicity, Guangji Bridge
