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DesignNewswire · COMO, Italy ·

DAS Design Co.,Ltd Receives the Golden A' Design Award for Greenland Group Zhenshui Town Sales Center in Interior Space and Exhibition Design

DAS Design Co.,Ltd recognized for interior space and exhibition design by the international grand jury of the 2019 - 2020 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 23, 2020 /DesignNewswire/ Greenland Group Zhenshui Town Sales Center by DAS Design Co.,Ltd, designed for DAS Design Co., Ltd, has been granted the Golden A' Design Award in the Interior Space and Exhibition Design category, A' Design Award & Competition has announced. The award was conferred within the 2019 - 2020 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.

About the Golden A' Design Award

The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.

Regarding Greenland Group Zhenshui Town Sales Center

Greenland Group Zhenshui Town is a sales center located in Zhengzhou, Henan Province, China. The interior covers 5200 square meters and draws on the regional culture of the Central Plains. The spatial structure extracts elements of Chinese mortise and tenon joints, screens and grilles, which are deconstructed and reorganized in a contemporary way. An almost fully symmetrical layout creates a sense of ritual. Tall screens divide the negotiation area and provide privacy. Marble, wood veneer, stiffened fabric and brushed materials are used.

About DAS Design Co.,Ltd

DAS Design Co., Ltd is dedicated to providing property developers with professional design solutions. Its core team boasts over 20 years of design management experience in serving first-class real estate firms, and has approached more than 600 projects throughout 80 cities in the past 8 years. With rich experience in the real estate field, the company excels at delivering optimal interior design solutions by coordinating various aspects including architecture, marketing and engineering, etc.

Award Record

With this recognition, DAS Design Co.,Ltd is a winner of 1 A' Design Award.

About the A' Interior Space, Retail and Exhibition Design Award

The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. The competition is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Entries typically include residential interiors, restaurants, hotels, offices, galleries and retail stores. Awarded interior designs are published at https://dezigners.org/design-category/interior

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Greenland Group Zhenshui Town Sales Center
Function
Sales Center
Category
Interior Space and Exhibition Design
Discipline
Spatial Design
Industry
Architecture and Packaging & Retail
Colors
Dark Olive Green, Saddle Brown, Gray, Dim Gray and Rosy Brown
Images
5
Client
DAS Design Co., Ltd

The Recognition

Laureate
DAS Design Co.,Ltd
Country
China
Recognition
Golden A' Design Award
Edition
2019 - 2020
Design ID
#95561

Credits

Team
Cui Duan, Luo Hui, Liu Xu’an, Ye Shaolin, Zhang Yuan, Gao Wang, Fu Zhiheng, Qiu Limin, Dai Xiaoya, Gan Siting
Image Credits
N/A

Design Details

Unique Properties
Using of regional culture, inheriting Oriental, cultural and sensory aesthetics, this space presents the magnificence and temperament of Central Plains. The spatial structure extracts the elements of Chinese Mortise-Tenon, deconstructs and reorganizes the house from the carrier of residence, and presents it in a contemporary way. At the same time, the towering screens in the negotiation area divide the space, while ensuring requirements of privacy it provides adaptability and abstract elegance.
Inspiration
Located in Quliang, Zhengzhou, the project inherits Oriental, cultural and sensory aesthetics to present the magnificence of the Central Plains with regional culture and enrich emotional experience from the perspectives of five senses.
Research
From tone to structure of the space, every detail features regional culture. By extracting traditional cultural elements and regional cultural elements, such as Mixian county jade, mortice and tenon joint, Kuiwen, totem and traditional screen, etc., the project enjoys profound cultural ambience and embraces a brand new culture at the same time. Moreover, the abstract and elegant environment interprets the great integration of soft decoration and artistic works into the space.
Challenge
Due to the large scale of the space, it's difficult to control the overall spatial scale. At the early stage, the design team specially experimented the interior space model many times and built a partial sample room of the project on site with the construction team so as to achieve the best spatial effects of the whole project.
Realization and Technology
Marble, wood veneer, stiffened fabric, brushed material
Operation and Interaction
The spatial structure blends with multiple cultural elements like mortice and tenon joint, screen and grille, rendering the space full of historic and cultural significance. An almost entirely symmetrical layout creates a sense of ritual and makes people be in awe of Oriental cultures. The towering screens in the negotiation area divide the space, ensuring privacy and creating a varying and elegant space.
Project Duration and Location
Duration: 2017.05-2019.07 Location: Zhengzhou,Henan Province, China
Specifications
Project Area:5200 sqm Category: Sales Center
Keywords
Oriental, regional culture, mortice and tenon joint, grille, aesthetics

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