Press Release
Jofre Roca Receives the Bronze A' Design Award for Escudellers Residential House in Interior Space and Exhibition Design
Jofre Roca recognized for interior space and exhibition design by the international grand jury of the 2019 - 2020 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2020 /DesignNewswire/ A' Design Award & Competition has announced that Escudellers Residential House by Jofre Roca, designed for Jofre Roca Arquitectes, has been granted the Bronze A' Design Award in the Interior Space and Exhibition Design category. The award was conferred within the 2019 - 2020 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.
The Bronze A' Design Award Explained
The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Regarding Escudellers Residential House
In the historic center of Barcelona, a dwelling is being renovated in a building built in 1840. It’s placed in the emblematic Escudellers Street, which was a center for the potter guild in the Middle Age. In the rehabilitation, we took into account traditional constructive techniques. The priority has been given to the preservation and restoration of the original building elements which, together with their historical patina, give a clear added value.
About Jofre Roca
The constant investigation of materiality, light and the coherent use in a given context is a fundamental factor in its architecture. Its efforts concentrate on developing strategies and rigorous methods to create high-quality projects, providing services which add value and for the users’ wellbeing. Jofre Roca arquitectes is a multidisciplinary group involved in research and teaching that together with practice we can aims unique results, taking into account even the smallest detail. The studio has proven experience and technical capacity to deal effectively with complex architectural projects.
Award Record
Jofre Roca is a winner of 2 A' Design Awards, including this recognition. The awards were granted in the 2019 - 2020 edition of the A' Design Award & Competition.
About the A' Interior Space, Retail and Exhibition Design Award
The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. It is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Typical entries include residential interiors, restaurants, hotels, offices, galleries and retail stores. The awarded interior designs are published at https://dezigners.org/design-category/interior
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/93551
- A' Design Award Page: https://competition.adesignaward.com/93551
- Media Showcase: https://www.designnewsroom.com/!93551
- Laureate Profile: https://dezigners.org/d/260433
- Further Information from the Laureate: https://www.jofreroca.com/
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
###
Fact Sheet
The Work
- Project
- Escudellers Residential House
- Function
- Residential House
- Category
- Interior Space and Exhibition Design
- Discipline
- Spatial Design
- Industry
- Architecture and Packaging & Retail
- Colors
- Silver, Dim Gray, Rosy Brown, Gray and Dark Gray
- Images
- 5
- Client
- Jofre Roca Arquitectes
The Recognition
- Laureate
- Jofre Roca
- Country
- Spain
- Recognition
- Bronze A' Design Award
- Edition
- 2019 - 2020
- Design ID
- #93551
Credits
- Team
- Jofre Roca arquitectes
- Image Credits
- Adrià Goula Sardà, Reforma Apartamento II en Ciutat Vella, 2019.
Design Details
- Unique Properties
- Access from the street is decadent. The itinerary to the house builds an experience that will continue to its interior. The high ceilings and patios allow natural lighting inside the apartment. Intense experiences are generated and moving away from the crazy rhythm of the city.
- Inspiration
- In the historic center of Barcelona, a flat is reformed, in a building of 1840 on the emblematic Escudellers street, which in the Middle Ages had been the center of the potters' guild. In rehabilitation, we take into account traditional construction techniques.
- Research
- The original iron fittings were recovered, as well as the hydraulic pavements. They had to be lifted from time to time to repair the slab and move it to its original position.
- Challenge
- The treatment on the moldings was artisanal and meticulous to get the best quality. They were designed in such a way that their boundaries are blurred, extending their shape beyond the usual.
- Realization and Technology
- The moldings found in the apartment were much damage. We decided to rebuild them with a contemporary interpretation. Its design was unusual, extended, and exceeded the limits. Looking at it seems like it is sculpted on the walls and ceilings. The pavements were raised in the areas where the floor was lower. We made a compression layer that connected to the wooden beams and replaced the mosaics.
- Operation and Interaction
- In the program, the existing distribution was modified, according to current requirements. In this way, all rooms receive natural light. Two partitions were removed to bring together the kitchen, dining room, and living room in an open space.
- Project Duration and Location
- The project is located in Barcelona, 2018.
- Keywords
- Residential, Architecture, Interior Design, Reform
