Press Release
Eves Weapon Collier by Britta Schwalm Receives the Golden A' Design Award in Jewelry Design
The international grand jury of the 2015 - 2016 A' Design Award & Competition recognizes Britta Schwalm for jewelry design
FOR IMMEDIATE RELEASE
COMO, Italy, April 22, 2016 /DesignNewswire/ A' Design Award & Competition has confirmed the Golden A' Design Award in the Jewelry Design category for Eves Weapon Collier by Britta Schwalm, designed for Brittas Schmiede. The award was conferred within the 2015 - 2016 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.
The Golden A' Design Award Explained
The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.
Regarding Eves Weapon Collier
Eve's weapon is made of 750 carat rose and white gold. It contains 110 diamonds (20.2ct) and consists of 62 segments. All of them have two completely different appearances: In side view the segments are apple shaped, in top view V-shaped lines can be seen. Each segment is split sideways to create the spring loading effect holding the diamonds – the diamonds are held by tension only. This advantageously emphasizes the luminosity, brilliance and maximizes the visible radiance of the diamond. It allows for a extremely light and clear design, despite the size of the necklace.
About Britta Schwalm
Britta Schwalm is an experienced goldsmith and graphic designer. She is working with heart and soul. As a goldsmith she is specialised in making jewellerydesign in customer request and upcycling. Her workshop is located in Langen/Hessen, near Frankfurt/Main in Germany. The project "Blessed child" combines the skills of both of her professions in a unique way. Basic part in the manufacturing process is modern 3D technology. She was part of german TV docutainment "Hallo Schatz" as the expert for jewellry because she is an upcycling specialist. She was awarded with national and international prices.
Award Record
With this recognition, Britta Schwalm is a winner of 2 A' Design Awards. The awards were granted between the 2014 - 2015 and the 2015 - 2016 editions of the A' Design Award & Competition.
About the A' Jewelry Design Award
The A' Jewelry Design Award is an international jewelry design competition recognizing good jewelry designs by best jewelry designers worldwide. It is organized within the A' Design Award & Competition and is open to jewelry designers, jewelry brands, jewelers and goldsmiths from all countries. Typical entries include rings, necklaces, bracelets, earrings, brooches and pendants. The awarded jewelry designs are published at https://dezigners.org/design-category/jewelry
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/41642
- A' Design Award Page: https://competition.adesignaward.com/41642
- Media Showcase: https://www.designnewsroom.com/!41642
- Laureate Profile: https://dezigners.org/d/144986
- Further Information from the Laureate: http://www.brittasschmiede.de
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
###
Fact Sheet
The Work
- Project
- Eves Weapon Collier
- Function
- Collier
- Category
- Jewelry Design
- Discipline
- Fashion Design
- Industry
- Luxury and Fashion
- Colors
- Gainsboro, Wheat, Burly Wood, Dark Salmon and Tan
- Images
- 5
- Client
- Brittas Schmiede
The Recognition
- Laureate
- Britta Schwalm
- Country
- Germany
- Recognition
- Golden A' Design Award
- Edition
- 2015 - 2016
- Design ID
- #41642
Credits
- Image Credits
- Olaf Hermann
Design Details
- Unique Properties
- Eve's weapon is a necklace made of 750 carat rose and white gold. It contains 110 diamonds (20.2ct), which are set by tension only. Eve's weapon was created for HRD Awards nomination and was first presented at EXPO in Milan, Italy. The apple is a highly potent and internationally recognized symbol, representing a range of aspects: Love, Fertility, Nurture, Beauty as well as Seduction, Temptation, Original Sin, Lust and Power.
- Inspiration
- The first food ever served was the apple offered by Eve. As a symbol the apple is highly potent and represents several aspects: Love, Fertility, Nurture, Beauty as well as Seduction, Temptation, Sin, Lust, Power. All this combined summarize the charms of women - or the weapons of Eve. To highlight the gamut of this symbol, I would like to mention a few examples: - Forbidden fruit and the fall of mankind; - Venus - goddess of love, beauty and fertility; - Aphrodite and the Apple
- Research
- I decided to set the diamond by tension rather than other mounting methods, as this advantageously emphasizes the luminosity, brilliance and maximizes the visible radiance of the diamond. It also allows for a extremely light and clear design. The balancing act between the abstract form (seen from above) and the concrete shape (seen from the side) is visually interesting, as well as reflecting the complexity of the apple as a symbol.
- Challenge
- Eves Weapon was a concept that had to fit to HRD Awards Theme "A la carte". This is an international Award in which, if you were a "Nominee", you get a Sponsor for the Diamonds. 1500 designers took part - 29 received sponsorship.
- Realization and Technology
- 110 Diamonds set by tension only - this requires absolute precision. All apple-segments a laser cut. Than they were crafted by hand to make sure, that the tension is given to carry eg. a 0.5ct diamond.
- Operation and Interaction
- The collier has two completely different appearances depending on the viewpoint. Seen in side view the ring has the shape of an apple. Seen in top view the shape is abstract and two v-shaped lines can be seen. The apple shaped ring is split sideways to create the spring loading effect holding the diamond. My design is a spin-off from the classic tension ring, as the diamond is held by tension only within the v-shaped ring.
- Project Duration and Location
- Eves Weapon was conceptually designed in Summer 2014, and finally built in March 2015. The diamonds are sponsored by Anders Diamonds. The collier took part in a professional photo shooting by D. B. Woordrow with a professional model in Antwerp. It was shown at EXPO in Milan from April till October 2015. The collier was presented in an exclusive gala by HRD Award in Antwerpen on 28.10.2015. Now it is part of the roadshow trawling the world till end of 2016 or even longer.
- Specifications
- Eves Weapon is 40cm long and has 13mm in diameter.
- Keywords
- eves weapon, apple, diamond, jewellery, collier, HRD
