Press Release
Eco Guard Sustainable Packaging by Wei Bai, Yongxin Wang and Rubo Chen Receives the Silver A' Design Award in Packaging Design
The international grand jury of the 2025 - 2026 A' Design Award & Competition recognizes Wei Bai, Yongxin Wang and Rubo Chen for packaging design
FOR IMMEDIATE RELEASE
COMO, Italy, April 24, 2026 /DesignNewswire/ A' Design Award & Competition has confirmed the Silver A' Design Award in the Packaging Design category for Eco Guard Sustainable Packaging by Wei Bai, Yongxin Wang and Rubo Chen, designed for Shenzhen Hello Tech Energy Co.,Ltd. The award was conferred within the 2025 - 2026 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.
What the Silver A' Design Award Means
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
More About Eco Guard Sustainable Packaging
Eco Guard is a sustainable packaging design that carries an environmental message. The graphics show a visual contrast between thriving and damaged natural habitats, making environmental impact easier to understand. Recyclable corrugated paper and soy based inks are used. Standard die cut and folding processes allow production on existing lines without added cost. Paper based inserts replace plastic parts and protect the contents. The opening sequence guides users through a short visual story, adding education without extra material.
About Wei Bai, Yongxin Wang and Rubo Chen
Shenzhen Hello Tech Energy Co., Ltd., established in 2011, focuses on the research, development, and manufacturing of portable energy storage products. Over the years, the company has developed an integrated business system covering R&D, manufacturing, branding, and sales. Its products are available in multiple countries and regions, with sales through major domestic and international e-commerce platforms. The company has also established partnerships with selected overseas retail channels, continuously expanding the presence of portable energy storage products in the global market.
Award Record
Wei Bai, Yongxin Wang and Rubo Chen is a winner of 14 A' Design Awards, including this recognition. The awards span the editions from 2022 - 2023 to 2025 - 2026 of the A' Design Award & Competition.
About the A' Packaging Design Award
The A' Packaging Design Award is an international packaging competition that recognizes outstanding packaging designs by talented packaging designers worldwide. The competition is organized within the A' Design Award & Competition and is open to packaging designers, graphic designers, branding agencies and product manufacturers from all countries. Entries typically include bottles, boxes, cans, pouches, tubes and cartons. Awarded packaging designs are published at https://dezigners.org/design-category/packaging
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/180632
- A' Design Award Page: https://competition.adesignaward.com/180632
- Media Showcase: https://www.designnewsroom.com/!180632
- Laureate Profile: https://dezigners.org/d/343532
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Eco Guard Sustainable Packaging
- Function
- Sustainable Packaging
- Category
- Packaging Design
- Discipline
- Communication Design
- Industry
- Packaging & Retail, Branding & Advertising and Manufacturing
- Colors
- Dark Orange, Ghost White, Coral, Peru and Gray
- Images
- 5
- Client
- Shenzhen Hello Tech Energy Co.,Ltd
The Recognition
- Laureate
- Wei Bai, Yongxin Wang and Rubo Chen
- Country
- China
- Recognition
- Silver A' Design Award
- Edition
- 2025 - 2026
- Design ID
- #180632
Credits
- Team
- Weibai, Yongxin Wang, Rubo Chen and Lvhan Chen
Design Details
- Unique Properties
- This sustainability-focused packaging integrates contrasting vitality crisis visuals of endangered habitats into structure and graphics, turning abstract carbon topics into an intuitive, emotional experience. Made with recyclable materials and eco-friendly inks, it conveys sustainability messages through zero-cost design, combining environmental education, brand value, and user interaction, while remaining practical, cost-efficient, and scalable for mass production.
- Inspiration
- This project was inspired by the visible gap between growing environmental awareness and real everyday action. Seeing how packaging is often discarded yet reaches millions of users, we saw an opportunity to turn it into a storytelling medium. The contrast between thriving and damaged habitats came from observing climate impacts on wildlife, motivating a design that quietly educates while delivering a meaningful unboxing experience.
- Research
- Applied design research aimed to explore how packaging can raise environmental awareness. Methods included market review, user interviews, and prototype testing, with data gathered through surveys and observation. Participants were everyday consumers. Results showed story-driven visuals improved recall and emotional response. Insights informed a low cost, scalable solution influencing greener purchasing, brand communication, and sustainable design practice.
- Challenge
- A key challenge was balancing emotional storytelling with real production limits. We needed strong environmental visuals without increasing cost or material use. Internally, the team aligned brand history with a more educational role. Externally, we considered mass-production feasibility, supply chain limits, and varying sustainability standards. The solution came from using graphics and structure, not extra materials, to deliver impact.
- Realization and Technology
- The packaging is designed for efficient mass production using recyclable corrugated paper and eco friendly soy based inks. The structure follows standard die-cut and folding processes, so it fits existing production lines without extra cost. Print areas are used to add sustainability messages without adding materials. Paper-based inserts reduce plastic and keep good protection, making the solution practical and scalable.
- Operation and Interaction
- Users interact with the design through a guided unboxing journey. As the box opens, they see a visual story showing nature before and after environmental impact, prompting reflection. The experience feels simple yet meaningful, turning a routine unboxing into a moment of awareness, which helps the message stay in users’ minds longer.
- Project Duration and Location
- The project will begin in the United States in January 2026, with sales going worldwide.
- Specifications
- Dimensions: 329x234x277mm Gross weight: 7KG
- Keywords
- Environmental protection, recycling, carbon reduction, interaction, sustainability, ecology, ecological protection
