Press Release
Zhijiang Shan Is Honored with the Silver A' Design Award for Zun Fu Sales Center in Interior Space and Exhibition Design
Zhijiang Shan honored for interior space and exhibition design by the international grand jury of the 2024 - 2025 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 21, 2025 /DesignNewswire/ A' Design Award & Competition has confirmed the Silver A' Design Award in the Interior Space and Exhibition Design category for Zun Fu Sales Center by Zhijiang Shan, designed for Rong Jie Studio. The result belongs to the 2024 - 2025 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.
What the Silver A' Design Award Means
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
More About Zun Fu Sales Center
The interior design draws on traditional Chinese spatial culture and poetic symbolism, presenting a contemporary interpretation of ceremonial architecture. Inspired by Luoyang's historical rituals, the space incorporates elements such as stone, bamboo, and peony motifs. A linear path organizes the visitor's journey through zones of arrival, negotiation, and reflection. Sculptural lighting and layered materials create a calm, immersive environment that blends cultural identity with modern aesthetics.
About Zhijiang Shan
Zhi-Jiang Shan is an interior designer known for his cross-cultural design sensibility and poetic spatial expression. With over two decades of experience in residential, commercial, and hospitality projects, his portfolio bridges Eastern philosophies with contemporary aesthetics. From understated minimalism to ornate luxury, Shan’s work defies stylistic boundaries, instead embracing a sensitivity to material, place, and cultural memory. He often draws inspiration from classical Chinese landscapes, local craftsmanship, and symbolic spatial rituals, transforming them into immersive environments that resonate with modern life.
Award Record
With this recognition, Zhijiang Shan is a winner of 1 A' Design Award.
About the A' Interior Space, Retail and Exhibition Design Award
The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. The competition is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Entries typically include residential interiors, restaurants, hotels, offices, galleries and retail stores. Awarded interior designs are published at https://dezigners.org/design-category/interior
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/172390
- A' Design Award Page: https://competition.adesignaward.com/172390
- Media Showcase: https://www.designnewsroom.com/!172390
- Laureate Profile: https://dezigners.org/d/368171
- Further Information from the Laureate: https://www.rongjie.org
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Zun Fu Sales Center
- Function
- Sales Center
- Category
- Interior Space and Exhibition Design
- Discipline
- Spatial Design
- Industry
- Architecture and Packaging & Retail
- Colors
- Black, Dark Slate Gray, Dim Gray, Gray and Rosy Brown
- Images
- 5
- Client
- Rong Jie Studio
The Recognition
- Laureate
- Zhijiang Shan
- Country
- China
- Recognition
- Silver A' Design Award
- Edition
- 2024 - 2025
- Design ID
- #172390
Credits
- Image Credits
- Photographer: Xushan Geng
Design Details
- Unique Properties
- The project features a layered spatial sequence composed of reception, negotiation, and contemplation zones. A central water feature anchors the lobby, while suspended sculptures animate the ceiling. Materials such as stone, bamboo, brushed brass, and dark wood define a rich palette. Lighting transitions guide users through the space, integrating symbolic forms with functional clarity. The result is a culturally rooted yet contemporary commercial environment.
- Inspiration
- The project draws inspiration from traditional Chinese notions of ritual, symbolism, and spatial procession. Referencing Luoyang's historical architecture and poetic traditions, the design reimagines ceremonial experiences through a modern lens. Sculptural lighting, refined materials, and a layered narrative reflect a cultural continuity that balances heritage with contemporary function.
- Research
- The project researched cultural symbols, traditional Chinese spatial rhythm, and user behavior in immersive commercial interiors. It involved ceremonial flow studies, user interviews, spatial modeling, and material integration strategies to guide narrative and atmosphere.
- Challenge
- The challenge was how to translate traditional Chinese culture into modern construction and design, aligning with contemporary aesthetics and lifestyles. The 600 sqm site required precise balancing of narrative expression, functional layout, and construction feasibility.
- Realization and Technology
- The project applies CNC engraving, modular dry-hang systems, and hybrid material detailing. It features natural stone, brushed metal, rattan, wood veneer, leather, and bamboo, enhanced with concealed LED systems. The approach fuses modern fabrication with traditional textures to produce a polished, expressive space.
- Operation and Interaction
- The space is planned with ritualistic rhythm. Visitors enter via a pine pathway, welcomed by a ceremonial gateway and lighting. The layout transitions through brand storytelling, negotiation, and contract signing areas. Spatial modulation, light orchestration, and sensory transitions reinforce the layered experience.
- Project Duration and Location
- The project is located in Luoyang, China. Design began in January 2018, construction was completed by November 2018, and it officially opened in December 2018 as the main sales and exhibition center for the Zun Fu residential development.
- Specifications
- Total area: approx. 600 sqm; lobby height: 6.5m. Main finishes include marble flooring, brass inlays, walnut veneer, rattan detailing, custom aluminum panels, and stone carvings. Lighting integrates 3000K LED strips, downlights, and a flowing crystal chandelier. Structure uses steel frames, in-situ concrete walls, and dry-hung stone and aluminum cladding.
- Keywords
- Chinese interior design, immersive real estate space, spatial culture, ceremonial architecture, stone and wood finishes, Luoyang architecture, modular commercial design
