Press Release
Norihiko Terai Receives the Silver A' Design Award for Teru Sushi Restaurant in Interior Space and Exhibition Design
Norihiko Terai of Vrillo recognized for interior space and exhibition design by the international grand jury of the 2024 - 2025 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 20, 2025 /DesignNewswire/ Teru Sushi Restaurant by Norihiko Terai of Vrillo, designed for VRILLO Co., Ltd., has been granted the Silver A' Design Award in the Interior Space and Exhibition Design category, A' Design Award & Competition has announced. The recognition forms part of the 2024 - 2025 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.
About the Silver A' Design Award
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
Regarding Teru Sushi Restaurant
Teru Sushi is a sushi restaurant interior in Kitakyushu City, Japan. The 95 square metre space was created by renovating an existing dining venue. Guests enter through a passage inspired by the tea ceremony, which builds anticipation before the main room. A circular counter stands at the centre and acts as a stage, so every seat offers a clear view of the chef. Earthen walls, Italian tiles, ash wood and ceramic tiles made in the Mino pottery tradition surround a polished stone finish. Lighting highlights the cuisine and the craft.
About Norihiko Terai
VRILLO specializes in spatial design and construction, primarily for retail spaces. The company's strength lies in its comprehensive support for creating optimal environments tailored to each client's unique needs, moving beyond conventional approaches. From initial consultations to final execution, VRILLO takes full responsibility for the entire project, ensuring the client's vision, values, and culture are clearly reflected in the design. Their portfolio includes a diverse range of spatial design projects, spanning commercial facilities such as cafes and restaurants, as well as residential spaces, offices, and hotels.
About Vrillo
Store Design & Construction / Residential Design & Construction / Apartment Renovation, etc.
Award Record
This recognition makes Norihiko Terai of Vrillo a winner of 1 A' Design Award.
About the A' Interior Space, Retail and Exhibition Design Award
The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. The competition is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Entries typically include residential interiors, restaurants, hotels, offices, galleries and retail stores. Awarded interior designs are published at https://dezigners.org/design-category/interior
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/169044
- A' Design Award Page: https://competition.adesignaward.com/169044
- Media Showcase: https://www.designnewsroom.com/!169044
- Laureate Profile: https://dezigners.org/d/363212
- Further Information from the Laureate: https://terusushi.jp/
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Teru Sushi Restaurant
- Function
- Restaurant
- Category
- Interior Space and Exhibition Design
- Discipline
- Spatial Design
- Industry
- Architecture and Packaging & Retail
- Colors
- Black, Dark Slate Gray, Dim Gray, Dark Olive Green and Midnight Blue
- Images
- 5
- Client
- VRILLO Co., Ltd.
The Recognition
- Laureate
- Norihiko Terai
- Country
- Japan
- Brand
- Vrillo
- Recognition
- Silver A' Design Award
- Edition
- 2024 - 2025
- Design ID
- #169044
Design Details
- Unique Properties
- Creates a theatrical space, distinct from typical dining venues. The tea ceremony-inspired approach heightens anticipation, leading to a dramatic counter. The black-toned space blends traditional craft with modern design, fostering intimacy. The circular counter acts as a stage, allowing close observation of the artisan's skill. Sensory presentations and cuisine provide a memorable experience. A new form of dining entertainment that harmonizes space and experience.
- Inspiration
- A traditional dining establishment in Kitakyushu transformed into a theatrical entertainment space. A tea ceremony-inspired passage heightens anticipation, leading to a stage-like counter. Black-toned space blends traditional materials with modern tech. Sensory presentations and cuisine redefine the dining experience.
- Research
- Research analyzed customer preferences, revealing demand for entertainment in dining. Spatial design studies showed dark tones, natural materials, and stage lighting created memorable experiences. Theatrical space analysis proved circular counters and performances enhanced engagement. Project aimed to redefine dining with immersive entertainment.
- Challenge
- Create theatrical dining, breaking tradition. Hurdles: maximizing limited space, blending tradition/modernity, enhancing experience beyond design. Solutions: circular counter, nuanced lighting, material harmony, integrated performance elements. Result: a novel theatrical dining experience.
- Realization and Technology
- Patrons enter, experiencing a blend of traditional and modern design. Warm earthen walls and Italian tiles create texture. Ash and wood at the entrance lead to a circular counter. Crafted ceramic tiles, continuing Mino pottery tradition, surround a polished stone finish. The space highlights artisanal skill and history, offering a unique dining journey.
- Operation and Interaction
- Enter via a tea ceremony-inspired path, unlike typical dining. Guests find a theater-like space with a central stage-counter. All seats offer clear chef views. Design uses traditional materials, like earthen walls and tiles, to engage all senses. Lighting highlights cuisine and chef skills. Guests enjoy chef interaction and community, experiencing a unique blend of space, craft, and culinary art.
- Project Duration and Location
- This restaurant is located in Kitakyushu City, Fukuoka, Japan. The renovation began in July 2023 and was completed after approximately 90 days of construction.
- Keywords
- Restaurant Design, Sushi Restaurant, Renovation, Japanese Culture, Traditional Beauty, Modern Design, Theater-Style Restaurant, Natural Materials, Earthen Walls, Coffered Ceiling, Mino Momoyama, Japanese Modern, Luxury Restaurant, Craftsmanship