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Press Release

DesignNewswire · COMO, Italy ·

Silver A' Design Award in Architecture, Building and Structure Design Goes to Secrets and Impression Moxche Hotel by MAAR Arquitectura Humana

The international grand jury of the 2024 - 2025 A' Design Award & Competition recognizes MAAR Arquitectura Humana for architecture, building and structure design

FOR IMMEDIATE RELEASE

COMO, Italy, April 19, 2025 /DesignNewswire/ Secrets and Impression Moxche Hotel by MAAR Arquitectura Humana, designed for Maar, has been granted the Silver A' Design Award in the Architecture, Building and Structure Design category, A' Design Award & Competition has announced. The award was conferred within the 2024 - 2025 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.

What the Silver A' Design Award Means

The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

About Secrets and Impression Moxche Hotel

Secrets and Impression Moxche redefine luxury in the Riviera Maya, blending modern design with cultural heritage across 140,000 square meters. The project integrates cenote inspired pools, rooftop infinity pools, and a man made beach pool, enhancing immersion in nature's beauty. Locally sourced materials and a solstice based layout connect architecture with its environment. Sustainable features include natural ventilation, energy efficient systems, and rainwater conservation, showcasing eco conscious principles. Moxche harmonizes architecture and nature, setting a new standard for hospitality.

About MAAR Arquitectura Humana

Luis Enrique Macedo Ramírez is an architect dedicated to designing spaces that integrate sustainability, functionality, and cultural heritage. His work focuses on creating environments that harmonize with their natural and social contexts, utilizing innovative methods and materials. With extensive experience leading multidisciplinary teams, he emphasizes thoughtful, efficient solutions that prioritize human experience and environmental responsibility. His projects aim to balance modern design with respect for tradition, contributing to the evolution of architecture while addressing global sustainability challenges.

Award Record

This recognition makes MAAR Arquitectura Humana a winner of 1 A' Design Award.

About the A' Architecture, Building and Structure Design Award

The A' Architecture Design Award is an international architectural design competition recognizing good architectural designs by best architects worldwide. The competition is organized within the A' Design Award & Competition and is open to architectural design studios, building contractors, structural engineering firms and architecture and design consultants from all countries. Entries typically include skyscrapers, museums, residential buildings, commercial complexes, educational institutions and religious structures. Awarded architectural projects are published at https://dezigners.org/design-category/architecture

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Secrets and Impression Moxche Hotel
Function
Hotel
Category
Architecture, Building and Structure Design
Discipline
Spatial Design
Industry
Architecture
Colors
Dark Gray, Dark Olive Green, Light Steel Blue, Dark Slate Gray and Light Slate Gray
Images
5
Client
Maar

The Recognition

Laureate
MAAR Arquitectura Humana
Country
Mexico
Recognition
Silver A' Design Award
Edition
2024 - 2025
Design ID
#166745

Credits

Team
MAAR Arquitectura team, Master Planning Luis Enrique Macedo Ramirez, Arquitectonic Design Jonathan Soberanis Sosa, Design Alan Ricardo Tuz Cituk, Interior designer Alejandro Escudero, Masterplan coordination and Design Macedo Arquitectura and Landscape Maat Handasa
Image Credits
Photographer Manolo Solis, Secrets Moxche Exterior, 2024. Video Credits: Videographer Luis Enrique Macedo, Secrets Moxche Promotional Video, 2024.

Design Details

Unique Properties
Located in the Riviera Maya, Secrets and Impression Moxche set a benchmark in hospitality design by seamlessly blending luxury, sustainability and cultural authenticity Spanning 140,000 Square meters, with 683 rooms and 14 restaurants this resort showcases an innovative architectural vision and meticulous design The project combines natural elements, local materials and contemporary features to redefine the visitor experience, standing out for its commitment to the environment
Inspiration
Secrets and Impression Moxche draw inspiration from the rich Mayan culture and the natural beauty of the Riviera Maya, blending luxury, sustainability, and authenticity The entrance aligned with the winter solstice honors ancient traditions while local materials and contemporary design create a unique experience Focused on functionality, sustainability and harmony with nature, the project redefines hospitality setting a new benchmark in architecture and design
Research
This project used qualitative research to merge luxury, sustainability and cultural authenticity Objectives included honoring Mayan heritage and maximizing comfort. Methods involved site analysis, cultural studies and material testing. Data came from local interviews, environmental studies, and simulations Results highlighted seamless integration of nature and modern design, emphasizing cultural alignment and eco-conscious practices, setting a new hospitality standard that inspires sustainable architecture
Challenge
The hardest challenge was maintaining a human scale while balancing cultural authenticity with modern luxury Aligning the entrance with the winter solstice required precise calculations to honor Mayan traditions. Ensuring intimacy in a large-scale project demanded thoughtful design of spaces like hallways and dining areas. External factors included environmental laws, while the team blended local materials with advanced technologies to achieve a sustainable and culturally respectful design
Realization and Technology
The design of Secrets and Impression Moxche focused on sustainability, cultural authenticity, and innovation. Local materials like Mayan stone and ornamental wood were paired with Ceppo di Grey flooring and large-format glass for seamless indoor-outdoor harmony. Spaces were aligned with the winter solstice for cultural relevance, while native vegetation enhanced privacy. Functional zoning optimized guest flow, and sustainable practices minimized environmental impact.
Operation and Interaction
Secrets and Impression Moxche offer a seamless luxurious experience, blending nature, culture, and comfort. Guests enjoy hallways lined with native stone, restaurants with stunning views, private relaxation areas, a rooftop wedding gazebo, and a spa with personalized treatments. By harmonizing natural elements and modern luxury, the resort creates an immersive, unique, and welcoming experience that redefines relaxation and hospitality.
Project Duration and Location
The project began in 2018 in the Riviera Maya and was completed in late 2023. Located within the Corasol community, Secrets and Impression Moxche set new standards in luxury and sustainability. Its innovative design and cultural integration have been showcased in architectural and hospitality publications, establishing it as a benchmark in the industry.
Specifications
The project spans 140,000 square meter, featuring 683 rooms and 14 restaurants distributed across four main buildings The triple height entrance includes Mayan stone walls and ornamental wood planks Building B's crescent shape optimizes views, while Building C rooftop wedding gazebo adds functionality. Key features include a 500-seat theater, a spa with 31 cabins and sustainable design elements like native vegetation and large-format glass panels to maximize natural light and energy efficiency
Keywords
Luxury hospitality design, sustainable architecture, Mayan cultural authenticity, Riviera Maya resort, innovative hotel design, natural materials, eco-friendly tourism, immersive guest experience, contemporary luxury, local craftsmanship

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