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DesignNewswire · COMO, Italy ·

Paul Robb Is Honored with the Silver A' Design Award for Faffin Font Family Type Design and Specimen in Graphics, Illustration and Visual Communication Design

Paul Robb acknowledged for graphics, illustration and visual communication design by the international grand jury of the 2023 - 2024 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 16, 2024 /DesignNewswire/ A' Design Award & Competition has confirmed the Silver A' Design Award in the Graphics, Illustration and Visual Communication Design category for Faffin Font Family Type Design and Specimen by Paul Robb, designed for S6 Foundry. The award was conferred within the 2023 - 2024 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.

The Silver A' Design Award Explained

The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

About Faffin Font Family Type Design and Specimen

The Faffin font family is a versatile typographic language, offering two distinct styles, Faffin Sans and Faffin Display, designed to be used individually or in tandem, allowing for a seamless blend of contemporary aesthetics. Faffin Sans, inspired by the impartiality of Swiss-type design, this font is a meticulous fusion of contemporary shapes and curves. Faffin Display takes the concept of versatility to the next level as a variable font.

About Paul Robb

Paul Robb is a Creative Director and Type designer with over 30 years of experience, and is a Professor of Graphic design at the University of Perugia, and a Professor on the MA Brand design course of the Academia of Perugia. Since 2000 he is Creative Director for Salt&Pepper an award-winning multidisciplinary contemporary graphic design studio focused on transforming brands and businesses. Expressiveness and authenticity are the basis of his work which is completed with a balanced fusion of creative design and technology. In 2020 he started S6 Foundry which develops creative fonts by designers for designers.

Award Record

This recognition makes Paul Robb a winner of 15 A' Design Awards. The awards were granted between the 2018 - 2019 and the 2023 - 2024 editions of the A' Design Award & Competition.

About the A' Graphics, Illustration and Visual Communication Design Award

The A' Graphic Design Award is an international graphic design competition recognizing good graphic designs by best creative agencies and designers worldwide. It is organized within the A' Design Award & Competition and is open to graphic designers, communication designers, graphic artists and illustrators from all countries. Typical entries include logos, posters, infographics, brochures, packaging designs and business cards. The awarded graphic designs are published at https://dezigners.org/design-category/graphics

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Faffin Font Family Type Design and Specimen
Function
Type Design and Specimen
Category
Graphics, Illustration and Visual Communication Design
Discipline
Communication Design
Industry
Branding & Advertising and Arts
Colors
Silver, Firebrick, Dark Slate Gray, Light Gray and Crimson
Images
5
Client
S6 Foundry

The Recognition

Laureate
Paul Robb
Country
Italy
Recognition
Silver A' Design Award
Edition
2023 - 2024
Design ID
#157289

Credits

Team
Paul Henry Robb and Moira Bartoloni
Image Credits
Paul Henry Robb Moira Bartoloni

Design Details

Unique Properties
The Faffin font family is a versatile typographic language, offering two distinct styles – Faffin Sans and Faffin Display – designed to be used individually or in tandem, allowing for a seamless blend of contemporary aesthetics. Faffin Sans, inspired by the impartiality of Swiss-type design, this font is a meticulous fusion of contemporary shapes and curves. Faffin Display takes the concept of versatility to the next level as a variable font.
Inspiration
This Font family's inspiration was creating a juxtaposition of two opposing styles that work together in a sophisticated design system that empowers designers to create compelling visual narratives. Inspired by minimalism and clarity of Swiss type design, the design of the forms, whether used independently or combined, Faffin Sans and Faffin Display offer a harmonious and contemporary typographic language.
Research
Our research began with the origins of Swiss-type design, studying classical forms that could be expanded and adapted into new forms and shapes.
Challenge
The major challenge was to create a san serif font and display font that work in harmony together, to create a contemporary visual language.
Realization and Technology
Glyphs was used to create the Font family. The Type specimen book was printed as a limited run in offset digital, five color.
Operation and Interaction
The font family was launched as a retail font throughout the world and used by international design firms.
Project Duration and Location
The project was started in April 2023 and launched in November 2023.
Specifications
The specimen dimensions are 210 x 290 mm.
Keywords
Type design, Typeface, Specimen

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