Yixian Chen Is Honored with the Silver A' Design Award for Rongbaohang BMW 5S Store in Interior Space and Exhibition Design

Yixian Chen acknowledged for interior space and exhibition design by the international grand jury of the 2023 - 2024 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 20, 2024 /DesignNewswire/ A' Design Award & Competition has announced that Rongbaohang BMW 5S Store by Yixian Chen, designed for CX Design, has been granted the Silver A' Design Award in the Interior Space and Exhibition Design category. The result belongs to the 2023 - 2024 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.

About the Silver A' Design Award

The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

More About Rongbaohang BMW 5S Store

Rongbaohang BMW is an automobile dealership interior located in Tianjin. The layout follows a continuous circular circulation route. The ceilings of the first and second floors are covered with blue transparent acrylic panels, arranged to suggest driving trajectories and flowing water ripples. These panels echo a water landscape formed by a water curtain and a pool. Sustainability guides the project, and the lighting system was rebuilt with wooden grilles set at the high windows. The office area was reduced so that the customer lounge could be enlarged.

About Yixian Chen

Yixian Chen, Senior Interior Designer, Co Founder of CX Design, and Member of CEIDA China Europe International Association. As the brand initiator of "CX Design", he has over 12 years of experience in interior design, focusing on providing integrated design and construction solutions for high-end private homes, commercial and office spaces. Adhering to the design philosophy of "we, the quarrying people, should cherish the vision of building a cathedral", we continuously create classic works with professional ability, rigorous attitude, and innovative spirit.

Award Record

With this recognition, Yixian Chen is a winner of 1 A' Design Award.

About the A' Interior Space, Retail and Exhibition Design Award

The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. It is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Typical entries include residential interiors, restaurants, hotels, offices, galleries and retail stores. The awarded interior designs are published at https://dezigners.org/design-category/interior

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Winner Page: https://dezigners.org/154748
A' Design Award Page: https://competition.adesignaward.com/154748
Media Showcase: https://www.designnewsroom.com/!154748
Laureate Profile: https://dezigners.org/d/348918
Further Information from the Laureate: https://a.d4t.cn/fWSjBS

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

###

Fact Sheet

The Work

Project: Rongbaohang BMW 5S Store
Function: 5S Store
Category: Interior Space and Exhibition Design
Discipline: Spatial Design
Industry: Architecture and Packaging & Retail
Colors: Dark Slate Gray, Light Gray, Silver, Dim Gray and Black
Images: 5
Client: CX Design

The Recognition

Laureate: Yixian Chen
Country: China
Recognition: Silver A' Design Award
Edition: 2023 - 2024
Design ID: #154748

Credits

Image Credits: Photographer Rex Duan, Rongbaohang BMW, 2023.

Design Details

Unique Properties: It is one of BMW's regulatory requirements for global construction to adopt green, low-carbon, and sustainable energy, so this case incorporates the concept of sustainability into every detail of the entire project. The design team restructured the overall lighting system and interspersed wooden grilles at the high windows, integrating the gentle natural texture with modern technology, so that the space could show a hazy and elegant charm in light and shadow.
Inspiration: The BMW brand advocates satisfying the greatest wishes of customers with the latest science and technology and the most advanced ideas in a vast space and time, promotes BMW joy, which is deeply compatible with the lifestyle of contemporary people who pursue vitality, passion and freedom. The designer comprehensively considered the local environment, conformed to the urban spirit, and reinterpreted the existing space with sustainability as the design principle.
Research: This case is located in Binhai New Area, Tianjin. As the pearl of Bohai Bay, the region is blessed with a unique geographical advantage. It is currently the largest and highest-level 5S store in the region, which is also of great strategic significance. Based on the environment, designers extract the element of "water", allowing the ocean imagery that symbolizes vastness and wisdom to run through the entire space. Creating a top-down water system landscape through later soft decoration.
Challenge: Large projects often face a variety of challenges, mainly reflected in two aspects: labor and cost. To set up such a massive water curtain in this project, advanced calculations are required for temperature control, flow rate, orientation, waveform, and other parameters to ensure precise control. In the actual construction process, waterproofing and moisture-proofing of the floor are of utmost importance.
Realization and Technology: In terms of engineering costs, since the cost of the integrated acrylic board exceeds Party A's budget, after repeated verification and revisions, the designer split the version in the original draft reasonably, customized acrylic parts of different sizes, and then assembled and installed them, which not only greatly reduced the cost, but also ensured the beauty of the landscape.
Operation and Interaction: Gently touch the button in front of the niche. As the secret door opens, the new car delivery workshop reveals its true appearance, full of tension in drama sense. The designer chose to build interior walls and soft decoration with simple forms interpreting complex expressions, allowing the focus of the space return to the product itself. At the same time, the construction of a sense of ceremony also provides consumers with sufficient emotional value.
Project Duration and Location: The project started in August 2022 in Tianjin and finished in January 2023 in Tianjin.
Specifications: The total area of the exhibition hall is 3496 square meters, with the original office area occupying 535 square meters, customer lounge area of 568 square meters, and vehicle display area of 1105 square meters. After the renovation, the office space was reduced to 235 square meters, accounting for approximately 50% of the original area; the customer lounge area has expanded to 899 square meters, an increase of approximately 30%; while the vehicle display area now occupies 1170 square meters.
Keywords: Interior, Commercial, Modern, Natural, Elegant, Store, BMW