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Press Release

DesignNewswire · COMO, Italy ·

Bronze A' Design Award in Interior Space and Exhibition Design Goes to Song For You Custom Furniture by Oppein Home Group Inc.

The international grand jury of the 2022 - 2023 A' Design Award & Competition recognizes Oppein Home Group Inc. for interior space and exhibition design

FOR IMMEDIATE RELEASE

COMO, Italy, April 20, 2023 /DesignNewswire/ A' Design Award & Competition has announced that Song For You Custom Furniture by Oppein Home Group Inc. has been granted the Bronze A' Design Award in the Interior Space and Exhibition Design category. The award was conferred within the 2022 - 2023 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.

What the Bronze A' Design Award Means

The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

Regarding Song For You Custom Furniture

Song For You is a residential interior design created for women in the new era. The space uses soft tones with line elements such as grilles and classical stripes, in an elegant French retro style. Red is added for contrast and a sense of firmness. Multifunctional areas, including a private study and a kitchen for socializing, support a free lifestyle. Two types of UV coated board form the surfaces, one with a glossy finish and one with a soft texture that resists fingerprints and stains. Light strips are set into grooves in the wallboard instead of glue.

About Oppein Home Group Inc.

Founded in 1994 with the stock code 603833, Oppein Home Group Inc. is the first listed company in China's custom home furnishing industry with a market value of more than 100 billion yuan. Oppein Home Group Inc. takes the overall cabinet as the starting point, and its business areas extend to wardrobes, whole home customization, wooden doors, bathrooms, soft decorations, kitchen appliances, metal doors and windows, armored doors, furniture matching, complete home furnishings, etc., forming a diversified industrial pattern, establishing a double trump card category matrix of overall cabinets and wardrobes, and is a comprehensive modern integrated home furnishing service provider integrating...

Award Record

Oppein Home Group Inc. is a winner of 2 A' Design Awards, including this recognition. All of the awards belong to the 2022 - 2023 edition of the A' Design Award & Competition.

About the A' Interior Space, Retail and Exhibition Design Award

The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. The competition is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Entries typically include residential interiors, restaurants, hotels, offices, galleries and retail stores. Awarded interior designs are published at https://dezigners.org/design-category/interior

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Song For You Custom Furniture
Function
Custom Furniture
Category
Interior Space and Exhibition Design
Discipline
Spatial Design
Industry
Architecture and Packaging & Retail
Colors
Dim Gray, Gray, Black, Rosy Brown and Dark Olive Green
Images
5

The Recognition

Laureate
Oppein Home Group Inc.
Country
China
Recognition
Bronze A' Design Award
Edition
2022 - 2023
Design ID
#148302

Credits

Team
Shao Jia, Li Yunlong, Liu Huang, Liu Lian and Xie Yanting

Design Details

Unique Properties
Designed for intellectual women in the new era, this space solution, fully considering female psychology, uses soft tones supplemented with line elements like grilles and classical stripes for a sense of gentleness with an elegant, romantic French retro style. Striking a balance between hardness and softness, its design suggests the power and beauty of modern women. Multifunctional areas such as the private study room and the kitchen achieving socializing function enable a free lifestyle.
Inspiration
Women in the new era focus on self improvement and cultivation. Independence, freedom and ease are not only the bywords of them, but also their requirements in home space. Based on that, colors, shapes, materials, etc. preferred by them are adopted to create a space catering to their taste and the needs of a delicate life. This romantic, exquisite and inclusive project will help women realize their own value, liberate themselves, become a better self and head to a wonderful new life.
Research
Thanks to quality materials, the surface of wallboard and cabinets features a soft texture and a natural, comfortable visual feeling, on which the fine patterns give a sense of high class. Such an elaborate design helps to create a logical space, and better caters to female psychology featuring detail orientation. Parts of functionalcomponents are designed with inspiration from soft body lines of women, which artistically implies the space is closely related to women.
Challenge
The large size of wallboard greatly limits its appearance to be shaped. To address that, this project subtly combines grilles with waterboard to makemorepossibilities for shape of space. Shedding traditional, monotonous wallboard styling, it adopts decorative lines of the French style and display cabinets of the staggered design to create a harmonious, natural atmosphere, contributing to an understated, minimalist lifestyle preferred by women in the new era.
Realization and Technology
Two UV boards are heavily used in this project. One is coated with the imported UV paint via the roller and flow coating process for a glossy finish. The other is coated with the UV paint via the roller coating process and utilizes UV curing, to achieve a texture like the skin of infants as well as fingerprint and stain resistance. Light strips are embedded into wallboard through the grooved structure instead of glue, which releases no formaldehyde and is friendly to occupants and environment.
Operation and Interaction
Considering functional and emotional needs of women in the new era, this project boldly uses red for a sharp contrast to quickly attract their attention and to give a sense of firmness and bravery. Multifunctional areas including the private study room and the kitchen achieving socializing function contribute to a convenient traffic flow and the refined storage system, thereby providing a good home living experience for women.
Project Duration and Location
This project was started in January, 2022, in Guangzhou, completed in December, 2022, in Guangzhou, and estimated to be launched in March, 2023, in China.
Keywords
a space for intellectual women, women in the new era, French romance, power and beauty of gentleness, life in good taste

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