Press Release
A' Design Award in Packaging Design Goes to Nutrili Supplements Branding by Cansu Dagbagli Ferreira
The international grand jury of the 2022 - 2023 A' Design Award & Competition recognizes Cansu Dagbagli Ferreira for packaging design
FOR IMMEDIATE RELEASE
COMO, Italy, April 20, 2023 /DesignNewswire/ A' Design Award & Competition has announced that Nutrili Supplements Branding by Cansu Dagbagli Ferreira, designed for Nutrili, has been granted the A' Design Award in the Packaging Design category. The result belongs to the 2022 - 2023 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.
What the A' Design Award Means
The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
About Nutrili Supplements Branding
Tasty supplements, undeniable benefits. Nutrili is all about bringing high quality, natural and sustainable supplements. Backed by science, products are certified vegan, have only natural flavors and colors. Ocean-diverted pure recycled plastic is used for jars. The brand designer was commissioned for the creating the visual brand identity and packaging designs for the brand in 2022. The products were launched in 2022 December. New products are on the way.
About Cansu Dagbagli Ferreira
Cansu Dagbagli Ferreira is a designer specialized in brand design since 2014. She focuses on providing high quality and boutique brand strategy, visual identity, packaging and web design services. Recognized as an award-winning designer, Cansu Dagbagli Ferreira delivers exceptional quality work that elevates brands to new heights. A 360° brand approach, developed by her, has enabled her to forge brands that resonate and captivate. She has a credible portfolio, with esteemed international clients such as Johnson & Johnson, Jeep, Snapchat, Hallmark, Ambev. With a decade of international experience, she prioritizes client satisfaction above all.
Award Record
With this recognition, Cansu Dagbagli Ferreira is a winner of 1 A' Design Award.
About the A' Packaging Design Award
The A' Packaging Design Award is an international packaging competition that recognizes outstanding packaging designs by talented packaging designers worldwide. The competition is organized within the A' Design Award & Competition and is open to packaging designers, graphic designers, branding agencies and product manufacturers from all countries. Entries typically include bottles, boxes, cans, pouches, tubes and cartons. Awarded packaging designs are published at https://dezigners.org/design-category/packaging
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/147623
- A' Design Award Page: https://competition.adesignaward.com/147623
- Media Showcase: https://www.designnewsroom.com/!147623
- Laureate Profile: https://dezigners.org/d/340188
- Further Information from the Laureate: https://www.cansudagbagli.com
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
###
Fact Sheet
The Work
- Project
- Nutrili Supplements Branding
- Function
- Supplements Branding
- Category
- Packaging Design
- Discipline
- Communication Design
- Industry
- Packaging & Retail, Branding & Advertising and Manufacturing
- Colors
- Peach Puff, Powder Blue, White Smoke, Lavender and Medium Aquamarine
- Images
- 5
- Client
- Nutrili
The Recognition
- Laureate
- Cansu Dagbagli Ferreira
- Country
- France
- Recognition
- A' Design Award
- Edition
- 2022 - 2023
- Design ID
- #147623
Credits
- Image Credits
- Photography: Lara Zankoul + Büşra Sarıoğlu
Design Details
- Unique Properties
- The concept and the design reflects clean ingredients, while still being effective and tasty. Logo symbol was developed as a drop, inspired by the gummies' drop shape. The waves & the stars symbolize that products are full of nutrients and they make you shine inside and out! Visual brand identity gives the message that these products actually work and they're not synthetic or empty. Subtle gradient assigned to each packaging label makes them unique but doesn't compromise minimality.
- Inspiration
- Inspired by the colorful culture of Middle East, the design aimed to be minimal and attractive to the young audience at the same time. Rich colors represent the strong and clean ingredients of the supplements.
- Challenge
- The creative challenge was creating a young, functional but also unique branding. The target population which is the Middle Eastern world is drawn into more maximalist designs, however the design intention was creating a minimal design while still being attractive to the target group. In the application and production phase of the design, the challenge was to include both English and Arabic text in a small label area.
- Realization and Technology
- Techniques and methodologies: Design thinking method of Diverge&Converge Softwares: Adobe Illustrator, Adobe Photoshop, Lightroom
- Operation and Interaction
- Using a big typography and written benefits directly on the packaging front, the packaging catches attention quickly on the online platforms. The customers can easily understand what this product does/is for.
- Project Duration and Location
- 3 months, Istanbul & Dubai
- Specifications
- Supplement jar labels: 65 x 216 mm Collagen box: 107 x 84 x 115 mm Collagen vial label: 64 x 85 mm
- Keywords
- supplements, vitamins, collagen, label, packaging, design
