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Press Release

DesignNewswire · COMO, Italy ·

Leverage Office Interior by Teruhiro Kataoka Receives the Bronze A' Design Award in Interior Space and Exhibition Design

The international grand jury of the 2022 - 2023 A' Design Award & Competition recognizes Teruhiro Kataoka for interior space and exhibition design

FOR IMMEDIATE RELEASE

COMO, Italy, April 20, 2023 /DesignNewswire/ A' Design Award & Competition has confirmed the Bronze A' Design Award in the Interior Space and Exhibition Design category for Leverage Office Interior by Teruhiro Kataoka. The recognition forms part of the 2022 - 2023 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.

The Bronze A' Design Award Explained

The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

Regarding Leverage Office Interior

Leverage is an office interior that also serves as a training facility for learning about health. The 407.2 square meter space includes a video studio with training equipment and a seminar room. The seminar room changes its appearance from day to night, and a bar corner opens in the evening for social gatherings. The stripe pattern of the hallway floor continues onto the glass of the meeting room, where a special rainbow-color film makes the stripes change as visitors move. A lighting system with adjustable colors creates varied atmospheres with little energy.

Award Record

This recognition makes Teruhiro Kataoka a winner of 1 A' Design Award.

About the A' Interior Space, Retail and Exhibition Design Award

The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. It is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Typical entries include residential interiors, restaurants, hotels, offices, galleries and retail stores. The awarded interior designs are published at https://dezigners.org/design-category/interior

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Leverage Office Interior
Function
Office Interior
Category
Interior Space and Exhibition Design
Discipline
Spatial Design
Industry
Architecture and Packaging & Retail
Colors
Black, Saddle Brown, Dark Olive Green, Dark Slate Gray and Rebecca Purple
Images
5

The Recognition

Laureate
Teruhiro Kataoka
Country
Japan
Recognition
Bronze A' Design Award
Edition
2022 - 2023
Design ID
#145215

Credits

Image Credits
Design: COTONA Inc. Photo: Nakasa & Partners

Design Details

Unique Properties
The office serves as a training facility for learning about health, and includes a Youtube studio with training equipment and a seminar room.The seminar room changes its appearance from day to night. At night, a bar corner will be open to enjoy a moment of conviviality. The stripe pattern of the hallway floor runs up the glass of the meeting room. The stripes, covered with a special rainbow-color film, change expression as you walk.
Inspiration
INSPIRATION: Office design for LEVERAGE inc. developing the VALX fitness brand that has a passionate fan base in Japan.The office will not only be a place to work, but also a place to learn and socialize. To express the company's commitment to continually inspiring its customers, the concept was set to "WOW!" The welcome zone is illuminated with blue and red LED lights representing "calm and passion". The hole in the center of the wall was inspired by the company's expansion through many obstacles.
Challenge
We wanted to create an encounter for guests visiting the office with the brand's iconic YouTube studio. Therefore, we decided to make a three-dimensional hole in the welcome wall in front of the entrance. The shape of the deep hole was repeatedly studied using computer graphics, and finally completed by hand by craftsmen.
Realization and Technology
In order to create a variety of atmospheres with little energy, a lighting system that can freely change colors was adopted. The walls of the meeting room are painted with an environmentally and health-friendly special paint. To reduce environmental impact, the bar counter made of steel pipes, big tables and custom lighting were reused from the previous office. Through consideration of materials and lighting plans, we aimed to both enhance the user experience and reduce environmental impact.
Project Duration and Location
The project started in November 2021 in Shibuya-ku, Tokyo, Japan and finished in March 2022.
Specifications
The floor area is 407.2 square meters.
Keywords
Office, interior, lighting, studio, signage

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