Press Release
Jinmao Palace Sample Room by Yongna Sheng Receives the Bronze A' Design Award in Interior Space and Exhibition Design
The international grand jury of the 2022 - 2023 A' Design Award & Competition recognizes Yongna Sheng for interior space and exhibition design
FOR IMMEDIATE RELEASE
COMO, Italy, April 20, 2023 /DesignNewswire/ Jinmao Palace Sample Room by Yongna Sheng, designed for SRD Design, has been granted the Bronze A' Design Award in the Interior Space and Exhibition Design category, A' Design Award & Competition has announced. The recognition forms part of the 2022 - 2023 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.
About the Bronze A' Design Award
The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
More About Jinmao Palace Sample Room
Jinmao Palace is a show apartment interior design covering 550 square meters. The style is modern international luxury, combining quality with comfort. Inspiration comes from the Italian quality of life and the modernist aesthetics that spread from Italy in the 1950s. Italian light nappa cattle leather and imported ecological leather are used, and the sofa combines leather and fabric. Woodwork lines are finely carved. The materials shown in the design scheme were chosen from options available for construction, so the finished rooms match the presented images.
About Yongna Sheng
ShengYongNa, was born in 1977, graduated from Beihang University, 1999, founded in 2003, Beijing Serendipper Design co., LTD., has 17 years of design experience, after a period of accumulation and precipitation, the company has considerable scale development, at present, the company employees 100 people, and a number of well-known Chinese real estate enterprises have good relations of cooperation.
Award Record
This recognition makes Yongna Sheng a winner of 5 A' Design Awards. The awards span the editions from 2020 - 2021 to 2022 - 2023 of the A' Design Award & Competition.
About the A' Interior Space, Retail and Exhibition Design Award
The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. The competition is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Entries typically include residential interiors, restaurants, hotels, offices, galleries and retail stores. Awarded interior designs are published at https://dezigners.org/design-category/interior
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/144722
- A' Design Award Page: https://competition.adesignaward.com/144722
- Media Showcase: https://www.designnewsroom.com/!144722
- Laureate Profile: https://dezigners.org/d/281055
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Jinmao Palace Sample Room
- Function
- Sample Room
- Category
- Interior Space and Exhibition Design
- Discipline
- Spatial Design
- Industry
- Architecture and Packaging & Retail
- Colors
- Dim Gray, Dark Slate Gray, Dark Olive Green, Rosy Brown and Dark Gray
- Images
- 5
- Client
- SRD Design
The Recognition
- Laureate
- Yongna Sheng
- Country
- China
- Recognition
- Bronze A' Design Award
- Edition
- 2022 - 2023
- Design ID
- #144722
Credits
- Image Credits
- Photographer Zheng Yan, 2022.
Design Details
- Unique Properties
- The overall style of our lower stack is positioned as "modern international luxury", which combines quality and style, and focuses on the owner's luxury taste and comfort of life. The designer reconstructs the use preference of residents with multiple themes and color images, which has both basic functions and humanistic aesthetics. By digging out the essential needs of the residents and elaborating every detail, the house can also have a sense of "private vastness and internal immensity".
- Inspiration
- The project design inspiration comes from the quality of life in Italy. In the 1950s, the Italian design style gradually became one of the most influential design styles in the world. This new modernist consumer aesthetics even defeated the prevailing Scandinavian style.
- Research
- The effect of hard decoration construction and cabinet installation shall be consistent through internal communication and coordination, and the customized cabinet shall be customized for customers in terms of both storage and aesthetics; The HVAC design is based on the comfort of home life, planning the air purifier, central air conditioning, fresh air system and other HVAC equipment for customers in advance to create the most comfortable and healthy home for customers.
- Challenge
- The designer's design concept reflects something on the emotional or spiritual level. How to stand in a more macro social and era perspective to interpret the most essential needs of users and try to find more sustainable design answers, rather than just solve customers' needs or short-term problems, certainly not indulge in the rough expression of design techniques. It is the difficulty of the whole space design.
- Realization and Technology
- Italian light nappa cattle leather, imported ecological leather, resistant to hydrolysis for more than 10 years, with super tensile strength, no deformation and no mildew; The sofa is a combination of leather and cloth. The low-key high-grade cow leather is very textured. Each line in the woodwork part is finely carved, which reflects the life form of handicraft, realizes the double leap of vision and touch, and presents the noble and extraordinary temperament of the residents.
- Operation and Interaction
- In order to maximize the 1:1 restoration between the effect picture and the real scene, so that the effect can really land. The project uses a professional modeling team to model the real materials in the company's product package at a high cost. When the designer makes an integrated design scheme, the materials used are materials that can be used in later decoration construction, so that the design scheme can be "visualized" and the customer can see the future home.
- Project Duration and Location
- The project began on April 15, 2022 and was completed on June 10, 2022.
- Specifications
- Project Area: 550 Square Meters
- Keywords
- Italian Style, Luxury, Quality, Art, Comfortable
