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DesignNewswire · COMO, Italy ·

Stacked Cubes Activity Promotion by Xin Meng Wins the A' Design Award in Graphics, Illustration and Visual Communication Design

Xin Meng acknowledged for graphics, illustration and visual communication design by the international grand jury of the 2022 - 2023 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 20, 2023 /DesignNewswire/ A' Design Award & Competition has announced that Stacked Cubes Activity Promotion by Xin Meng, designed for Shanghai Jiao Tong University, has been granted the A' Design Award in the Graphics, Illustration and Visual Communication Design category. The result belongs to the 2022 - 2023 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.

About the A' Design Award

The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.

About Stacked Cubes Activity Promotion

The organizer of HCM (Hongqiao container market) uses the container as the basic unit to freely build the market space required. Stacked cubes is a promotional project for this market, including font design, posters and videos. As a container themed creative community, this market provides residents with a variety of creative entertainment. The designer has designed a new font, which is inspired by the free combination of containers.

About Xin Meng

He is a doctor of design, a member of China Industrial Design Association, and a member of Dunhuang Design Morphology Alliance. Has won the Indigo Design Award from the Netherlands, Hong Kong Youth Design Award, Dyson Design Award, CGDA2022 Visual Communication Design Award, and has been selected for the Bronze Award at the Moscow Golden Bee International Graphic Design Biennale, the 2021 "Zhibo Cup" China (Chongqing) Industrial Design Competition, the 40th Guangdong Star Design Competition, the 2022 Jin Daiqiang Design Award, and the 4th Hong Kong Contemporary Design Award The third G Cross Awards bronze award and multiple international design awards have been presented.

Award Record

This recognition makes Xin Meng a winner of 1 A' Design Award.

About the A' Graphics, Illustration and Visual Communication Design Award

The A' Graphic Design Award is an international graphic design competition recognizing good graphic designs by best creative agencies and designers worldwide. The competition is organized within the A' Design Award & Competition and is open to graphic designers, communication designers, graphic artists and illustrators from all countries. Entries typically include logos, posters, infographics, brochures, packaging designs and business cards. Awarded graphic designs are published at https://dezigners.org/design-category/graphics

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Stacked Cubes Activity Promotion
Function
Activity Promotion
Category
Graphics, Illustration and Visual Communication Design
Discipline
Communication Design
Industry
Branding & Advertising and Arts
Colors
Tomato, Coral, Light Salmon, Light Pink and Salmon
Images
5
Client
Shanghai Jiao Tong University

The Recognition

Laureate
Xin Meng
Country
China
Recognition
A' Design Award
Edition
2022 - 2023
Design ID
#142396

Credits

Image Credits
Creator Xin Meng, Independent production, 2022.; Creator Xin Meng, Independent production, 2022. Video Credits: Operator & Production Xin Meng

Design Details

Unique Properties
Stacked Cubes is the market space required by HCM (Hongqiao container market) organizers to freely build containers as basic units. Font works reconstruct the common elements of small cubes according to the shape of Latin letters. The designer uses the modular font as a metaphor for the free combination of containers, hoping to better express the characteristics of the market with the help of the feeling of the modular font.
Inspiration
The design is inspired by the containers stacked on the wharf. Containers of the same size can often be stacked into different shapes.
Research
The project aims to promote Hongqiao container market (HCM), a commercial activity. The success of the project is largely due to the design of poster fonts, which are very consistent with the style of the event. The bright colors of posters and videos attracted the attention of the audience.
Challenge
The challenge of this project is the design of fonts.
Realization and Technology
Posters are created and designed in Adobe Illustrator and Photoshop.The poster is best reproduced as printed matter. This can create a special atmosphere by the texture of the paper. Videos are made with Effect.
Operation and Interaction
This poster will be used as an experimental poster for typography and as an exhibit for design exhibitions. Typography posters have the same function as works of art.
Project Duration and Location
The project was launched in Shanghai in January 2022 and completed in April 2022.
Specifications
This visual design has no fixed size and can be used according to the size of the media.
Keywords
Graphic Design,Brand, poster, Font design, Modularizatio

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