Press Release
Smart Display Wheel by Citic Dicastal Co.,Ltd Is Granted the Silver A' Design Award in Vehicle Parts, Auto Accessories and Care Products Design
Citic Dicastal Co.,Ltd acknowledged for vehicle parts, auto accessories and care products design by the international grand jury of the 2022 - 2023 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 20, 2023 /DesignNewswire/ A' Design Award & Competition has announced that Smart Display Wheel by Citic Dicastal Co.,Ltd has been granted the Silver A' Design Award in the Vehicle Parts, Auto Accessories and Care Products Design category. The recognition forms part of the 2022 - 2023 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.
About the Silver A' Design Award
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
Regarding Smart Display Wheel
Smart Display is a car wheel with an integrated display system. The wheel shows three-dimensional images that can be seen without a screen and without glasses. LED units are built into the wheel and follow its shape. A speed adaptive algorithm senses the rotation of the wheel. Below 20 km/h a flowing light effect is shown, and at 20 km/h and above three-dimensional images are displayed. The surface is finished with piano black paint and a bright coating. The display can carry advertising, danger warnings, vehicle condition information and personal images.
About Citic Dicastal Co.,Ltd
CITIC Dicastal Co., Ltd. is the first aluminum wheel manufacturing enterprise in mainland China, which was invested and established by CITIC Group in 1988. The headquarter is located in Qinhuangdao, Hebei. CITIC Dicastal, as a representative enterprise of the Advanced intelligent manufacturing sector of CITIC Group, has grown into the world's largest supplier of aluminum wheels and aluminum chassis parts, ranking No. 50 in the global auto parts 100. In September 2021, the first "lighthouse factory" in the world's aluminum wheel industry will be built, representing the advanced level of global auto parts manufacturing.
Award Record
This recognition makes Citic Dicastal Co.,Ltd a winner of 1 A' Design Award.
About the A' Vehicle Parts, Auto Accessories and Care Products Design Award
The A' Vehicle Accessory Design Award is an international industrial design competition recognizing good vehicle accessories by designers and brands worldwide. The competition is organized within the A' Design Award & Competition and is open to vehicle accessory designers, auto parts manufacturers, automotive engineers and car care product designers from all countries. Entries typically include car seat covers, GPS systems, roof racks, floor mats, steering wheel covers and car audio. Awarded vehicle accessory designs are published at https://dezigners.org/design-category/vehicle-accessory
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/142303
- A' Design Award Page: https://competition.adesignaward.com/142303
- Media Showcase: https://www.designnewsroom.com/!142303
- Laureate Profile: https://dezigners.org/d/334005
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Smart Display Wheel
- Function
- Wheel
- Category
- Vehicle Parts, Auto Accessories and Care Products Design
- Discipline
- Industrial Design
- Industry
- Automotive and Manufacturing
- Colors
- Black, Dark Slate Gray, Dim Gray, Gray and Gainsboro
- Images
- 5
The Recognition
- Laureate
- Citic Dicastal Co.,Ltd
- Country
- China
- Recognition
- Silver A' Design Award
- Edition
- 2022 - 2023
- Design ID
- #142303
Credits
- Team
- Zuo Xu, Hanqi Wu, Guoyuan Xiong, Zhihua Zhu, Shiwen Xu, Minglei Li and Yao Dai
Design Details
- Unique Properties
- This is a smart display system taking wheel as carrier with no-screen display of naked-eye 3D images. It can be used in advertising data delivery, danger warning, intelligent vehicle condition monitoring and other scenarios. It can also set any images according to driver’s mood to human-vehicle interactions, and meet consumers’ need of personalized and smart wheel products.
- Inspiration
- The wheel is an important part of the car, is not only an appearance decoration, but also a safety part.The design of the wheel directly affects the appearance and performance of the vehicle, to match the style of the vehicle, but also to meet the needs of personalized, so the appearance of the wheel has been given more expectations and requirements. In recent years, in the face of the new four modernizations, giving more value to the wheel has become an important topic.
- Realization and Technology
- Its surface adopts the painting method of piano black paint + finishing bright surface,highlighting tough lines of the shape, which is sporty. The LED plug-in unit and the wheels are perfectly integrated: the plug-in has a clear line of shape, reflecting the curviness; the shape of wheels a rigid and flexible combination with strong integrity. In addition, the images displayed on the wheels can change with the vehicle speed, which can meeting consumers' individual needs.
- Operation and Interaction
- The speed self-adaptive matching algorithm is adopted, which can accurately sense the acceleration and angular velocity of the wheel when rotating. Based on this, the dynamic control of LED image display can be completed-when it's below 20km/ h, displaying the flowing water light, and displaying 3D images when it's at 20km/h and above, realizing the deep integration of wheel hub design and advanced electronic information technologies.
- Keywords
- smart wheel display system, User-friendly Design, Multi-screen Interactive Manag
