Skip to content

Press Release

DesignNewswire · COMO, Italy ·

Tecno Th300 Cameras and Camera Equipment by Haoyan Zhang Is Granted the Silver A' Design Award in Security, Safety and Surveillance Products Design

Haoyan Zhang acknowledged for security, safety and surveillance products design by the international grand jury of the 2021 - 2022 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 28, 2022 /DesignNewswire/ Tecno Th300 Cameras and Camera Equipment by Haoyan Zhang, designed for Tecno Mobile Limited, has been granted the Silver A' Design Award in the Security, Safety and Surveillance Products Design category, A' Design Award & Competition has announced. The award was conferred within the 2021 - 2022 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.

What the Silver A' Design Award Means

The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

Regarding Tecno Th300 Cameras and Camera Equipment

Tecno Th300 is an interactive camera for real-time video and audio communication. A built-in chip processes audio and video with a delay of less than 0.1 seconds. The camera rotates 170 degrees vertically and 360 degrees horizontally to cover the full space. An electronic image stabilization algorithm reduces jitter caused by accidental bumps or movement. Tecno Th300 supports full high definition 2K live streaming and recording, automatic focus, motion tracking and infrared night vision. Dual noise reduction microphones filter surrounding noise within a range of up to 10 meters.

About Haoyan Zhang

Transsion Holdings is mainly engaged in the design, research and development, production, sales and brand operation of smart terminals centered on mobile phones, and is committed to becoming a provider of smart terminal products and mobile internet services that consumers in emerging markets love. Transsion owns mobile phone brands TECNO, itel and Infinix, digital accessories brand Oraimo, home appliance brand Syinix and after-sales service brand Carlcare. Its global sales network covers more than 70 countries in Africa, the Middle East, Southeast Asia and South Asia.

Award Record

This recognition makes Haoyan Zhang a winner of 1 A' Design Award.

About the A' Security, Safety and Surveillance Products Design Award

The A' Security Products Design Award is an international product design competition recognizing good security products by best designers and brands worldwide. It is organized within the A' Design Award & Competition and is open to security products designers, industrial designers, security equipment manufacturers and surveillance products manufacturers from all countries. Typical entries include CCTV cameras, alarm systems, access controls, biometric scanners, surveillance drones and security locks. The awarded security products designs are published at https://dezigners.org/design-category/security-products

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

###

Fact Sheet

The Work

Project
Tecno Th300 Cameras and Camera Equipment
Function
Cameras and Camera Equipment
Category
Security, Safety and Surveillance Products Design
Discipline
Industrial Design
Industry
Electronics & Appliances and Social Impact
Colors
White Smoke, Gainsboro, Silver, Black and Dim Gray
Images
5
Client
Tecno Mobile Limited

The Recognition

Laureate
Haoyan Zhang
Country
China
Recognition
Silver A' Design Award
Edition
2021 - 2022
Design ID
#138659

Credits

Team
Shiguang Liu and Chuantang Zhang
Image Credits
TECNO MOBILE LIMITED

Design Details

Unique Properties
Tecno Th300 is an innovative real-time interactive camera with a built-in intelligent chip for extremely fast processing, fast capture of audio and video with a delay time of less than 0.1s, enabling users to experience the thrill of face-to-face zero-distance communication. It can move vertically 170 degrees, 360 multi-dimensional full space without dead angle, far beyond the industry competitors.
Inspiration
Built-in electronic image stabilization algorithm can reduce the camera jitter caused by accidental bumps or movement, the imaging effect is excellent.
Research
Compared to similar products in the industry, Tecno Th300 uses AI algorithm to follow the synthesis algorithm faster, whether you are moving slowly or fast running can do accurate following. In addition, it is equipped with a physical anti-voyeur function, which can effectively protect user privacy.
Challenge
The mold line is completely concealed, it looks as if there is no trace of splicing, as if it is one piece of molding! The product sweeps away the traditional all-black color scheme and uses black and white to create a stylish and simple style. The clean lines and the rounded corners of the body complement each other, giving the product the purest industrial aesthetics.
Realization and Technology
With realistic image quality, the industry's top level of 30 frames per second line tracking, TH300 support for full HD 2K live streaming and recording of vivid video. It is equipped with AF fast focus camera, motion tracking, and will automatically take pictures, infrared night vision and other capabilities with detailed and clear images.
Operation and Interaction
The front camera can be rotated and swiveled to the bottom. In case the user needs privacy space, it can be adjusted through the application. Power and communication software can be turned off with one click and immediately masked to solve user's embarrassment and protect user's privacy.
Project Duration and Location
The project started in 2021 in Shenzhen and finished in 2022 in Guangdong. It was exhibited in Shenzhen in March 2022.
Specifications
The dual front adaptive noise reduction microphones can effectively filter the surrounding noise, allowing users to enjoy higher quality audio sources. At the same time, the product is equipped with two pickup functions, with a pickup range of up to 10m. Also, the recorded sound is natural and smooth that allowing users to talk with an aura of calmness and composure.
Keywords
Cameras, camera equipment, wifi device, home use product

Good Design Deserves Great Recognition

Nominate Your Work for the A' Design Award.

Nominate