Sha Yang, Kaifeng Zheng and Yang Ma Is Honored with the Silver A' Design Award for Magpie Table Lamp in Lighting Products and Fixtures Design

Sha Yang, Kaifeng Zheng and Yang Ma honored for lighting products and fixtures design by the international grand jury of the 2021 - 2022 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 22, 2022 /DesignNewswire/ A' Design Award & Competition has confirmed the Silver A' Design Award in the Lighting Products and Fixtures Design category for Magpie Table Lamp by Sha Yang, Kaifeng Zheng and Yang Ma, designed for Shanghai Art and Design Academy. The result belongs to the 2021 - 2022 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.

About the Silver A' Design Award

The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

Regarding Magpie Table Lamp

Magpie is a table lamp shaped after a bird with folding wings. The lamp changes between three positions through a single contact button at the base of its cylindrical body. In the first position the wings stay folded and the light is small and soft, which suits use beside a bed. In the second position the head rises and the light becomes brighter, which suits office and study use. In the third position the wings open fully and a wider area is lit. The body is made of metal with a gold finish, and the shade is made of a translucent material.

Award Record

Sha Yang, Kaifeng Zheng and Yang Ma is a winner of 6 A' Design Awards, including this recognition. The awards span the editions from 2012 - 2013 to 2021 - 2022 of the A' Design Award & Competition.

About the A' Lighting Products and Fixtures Design Award

The A' Lighting Design Award is an international lighting design competition recognizing good lighting designs by best lighting designers and brands worldwide. The competition is organized within the A' Design Award & Competition and is open to lighting designers, lighting architects, industrial design studios and lighting product manufacturers from all countries. Entries typically include chandeliers, pendant lights, wall sconces, table lamps, floor lamps and outdoor lights. Awarded lighting designs are published at https://dezigners.org/design-category/lighting

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Winner Page: https://dezigners.org/134690
A' Design Award Page: https://competition.adesignaward.com/134690
Media Showcase: https://www.designnewsroom.com/!134690
Laureate Profile: https://dezigners.org/d/121885
Further Information from the Laureate: https://www.sada.edu.cn/ch/

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project: Magpie Table Lamp
Function: Table Lamp
Category: Lighting Products and Fixtures Design
Discipline: Industrial Design
Industry: Furniture & Home and Electronics & Appliances
Colors: Black, Sienna, Dark Slate Gray and Saddle Brown
Images: 5
Client: Shanghai Art and Design Academy

The Recognition

Laureate: Sha Yang, Kaifeng Zheng and Yang Ma
Country: China
Recognition: Silver A' Design Award
Edition: 2021 - 2022
Design ID: #134690

Credits

Team: Sha Yang, Kaifeng Zheng and Yang Ma
Image Credits: Shanghai Art and Design Academy

Design Details

Unique Properties: The table lamp has three forms. The first form is the folded magpie homing. the light source is small and mild, does not hurt the eyes, and is also the most space-saving form. It is suitable for small night lights at the head of the bed in the bedroom; The second form is a vertical head stop as if looking around to take off, which can illuminate a larger area of space and is suitable for office space; The third form is the take-off spread wings and fly high, which is high and energetic.
Inspiration: As a symbol of happiness, magpie implies hope and happiness. Spread its wings with a positive attitude and full of vitality and passion. The combination of magpie and spreading wings not only has beautiful moral, but also does not lack life vitality. The simple form, placed in the living room, bedroom or various scenes, has no sense of conflict.When users see it, they will feel positive energy when using it.
Research: Magpies blend beautifully with nature. The purpose of this lamp is to show this beauty. The research purpose of this product is to study how to commercialize and materialize Magpies in nature.
Challenge: 1）Modeling of morphological structure. It is difficult to find a smooth and beautiful curve and beautiful proportion. It is also one of the difficulties to show three different forms, especially the gap bite tightness during wing spreading. 2）Form display problem. There are three different forms of“Magpie Lamp". How to make the three forms change smoothly without affecting the lighting is a big problem. 3）Integrated circuit problem, circuit series problem. There are three forms of " Magpie Lamp". Under different forms, the circuit direction is also different, but there is only one switch. How to make the perfect splicing of internal circuits has become the biggest challenge of the project.
Realization and Technology: It is manufactured by model printing technology.
Operation and Interaction: It has a cylindrical body with a contact button at the bottom. Touching it can automatically switch the fuselage to another form. When you press this contact for the first time, the magpie lamp turns on in the first retracted state; When the contact is pressed for the second time, the magpie lamp automatically switches to the second vertical state, and the light becomes brighter; When you press the contact for the third time, the magpie lamp automatically spreads its wings and raises its head to spread its wings. Such dynamic modeling makes the desk lamp more scientific and technological, and can illuminate a larger area of space.
Project Duration and Location: The project was started in July 2021 and completed in Shanghai, China in January 2022.
Specifications: The diameter is 85mm, the total height is 410mm, the base height is 300mmm, the length of the head and tail of the bionic bird is 330mm, and the length of the wings is 170mm
Keywords: Intelligent，Light, Magpie, Interactive, Bionic