A' Design Award in Interior Space and Exhibition Design Goes to Azure City Marketing Center by Baobing Cai

The international grand jury of the 2021 - 2022 A' Design Award & Competition recognizes Baobing Cai for interior space and exhibition design

FOR IMMEDIATE RELEASE

COMO, Italy, April 28, 2022 /DesignNewswire/ A' Design Award & Competition has announced that Azure City Marketing Center by Baobing Cai, designed for Cai Baobing, has been granted the A' Design Award in the Interior Space and Exhibition Design category. The award was conferred within the 2021 - 2022 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.

About the A' Design Award

The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.

About Azure City Marketing Center

Azure City is a marketing center interior located in Jinan, China, covering 1,200 square meters. The space includes a lobby, an art transition area, an architectural model area and a chatting area. Simple colors, light and shadow blur the boundaries between the areas and create an open visual feeling. Shaped metal with smooth lines decorates the lobby. A revolving staircase links the lobby to the other areas, and crystal lights fall along the curve. The ceiling of the model area uses blue crystal glass. The theme is sky, purity, low carbon and health.

Award Record

This recognition makes Baobing Cai a winner of 1 A' Design Award.

About the A' Interior Space, Retail and Exhibition Design Award

The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. It is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Typical entries include residential interiors, restaurants, hotels, offices, galleries and retail stores. The awarded interior designs are published at https://dezigners.org/design-category/interior

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Winner Page: https://dezigners.org/128135
A' Design Award Page: https://competition.adesignaward.com/128135
Media Showcase: https://www.designnewsroom.com/!128135
Laureate Profile: https://dezigners.org/d/312726

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

###

Fact Sheet

The Work

Project: Azure City Marketing Center
Function: Marketing Center
Category: Interior Space and Exhibition Design
Discipline: Spatial Design
Industry: Architecture and Packaging & Retail
Colors: Dark Slate Gray, Gray, Black, Dim Gray and Gainsboro
Images: 5
Client: Cai Baobing

The Recognition

Laureate: Baobing Cai
Country: China
Recognition: A' Design Award
Edition: 2021 - 2022
Design ID: #128135

Credits

Team: Cai Baobing

Design Details

Unique Properties: The Azure City Marketing Center sits in Jinan, a sprawling city known for its many natural springs in Shandong province of Eastern China. Its overall design, combined with the community living vision of Azure City, sustains the simple yet impressive style so as to create an immersive visiting experience. It also gives people a feeling of closeness and gentleness as well as reflects the low-carbon, green and healthy brand concept of Azure City.
Inspiration: As Jinan is connected by an efficient and convenient transportation network and the Center is surrounded by plenty of picturesque and idyllic parks, the designers combined modern art techniques with the theme of “sky, purity, low-carbon and health" in the space design of the center to create an immersive visiting experience.
Research: Rather than piling up elements, an excellent design should be based on a comprehensive study of the space, dimension, shape, light, texture, material, color, etc. to embody people’s experience and spiritual feelings.
Challenge: The essence of the design is to show an high-end feeling through simple color combinations, and the use of light, shadow and decorations in the space. It blurs the boundaries between every area in the building to realize interaction and create an ethereal visual feeling.
Realization and Technology: The essence of the design is to show an high-end feeling through simple color combinations, and the use of light, shadow and decorations in the space. It blurs the boundaries between every area in the building to realize interaction and create an ethereal visual feeling. A shaped metal with smooth lines, simple colors decorates the lobby area to show texture and highlight practical uses. With the passage of light and shadow, the static space becomes more fluid and transparent. A revolving staircase, which considers visitors’ aesthetic, emotional appeal and behavior through the use of curves and straight lines, links the lobby to other areas.
Operation and Interaction: Designers have also given full play to the principles of light flow, reflection and projection to highlight the rhythm of the space, which fits perfectly with the theme of Azure City. The chatting area is not separated from the architectural model area to meet the interaction needs of the two spaces and creates an ethereal visual feeling. The seating area adopts curved sofa elements to blend with the building in a bid to form a harmonious and relaxed conversation space and atmosphere. The space are connected in a smooth and dynamic way, making the visiting experience better. And the building will be transformed into a center of other functions when the sales phase comes to an end.
Specifications: Covering a total space of 1,200m2, the Azure City Marketing Center includes a lobby, an art transition area, an architectural model area, a chatting area, etc.
Keywords: Light and shadow, spiral staircase, special-shaped metal