Press Release
Selfie Konditori Dessert Bar by Alex Kovachev Wins the A' Design Award in Interior Space and Exhibition Design
Alex Kovachev acknowledged for interior space and exhibition design by the international grand jury of the 2020 - 2021 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2021 /DesignNewswire/ A' Design Award & Competition has announced that Selfie Konditori Dessert Bar by Alex Kovachev, designed for Idea International, has been granted the A' Design Award in the Interior Space and Exhibition Design category. The result belongs to the 2020 - 2021 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.
What the A' Design Award Means
The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
About Selfie Konditori Dessert Bar
Selfie Konditori is a dessert bar in Tromso, Norway, with a total area of 130 square meters. The interior was designed to create a bright and warm place during the long and dark northern days and nights. Marble, brass and gold-toned mirrors are combined with natural textures and abundant greenery, which the city lacks due to its harsh climate. Mirrored fixtures and glossy bespoke furniture reflect the theme of self-reflection and joy suggested by the venue name. Colorful features are shaped to suit guests and to make taking photographs easy.
About Alex Kovachev
Alex Kovatchev is the founder and conceptual drive of the most successful and award-winning interior studio in Bulgaria. Together with IDEA’s team, for almost two decades, they have been working on the creation of luxury interior solutions for residential and public spaces, restaurants, hotels, aircrafts, yachts, etc. Creating a unique and individual concept for each project is the basis of their success. From the overall vision to the smallest detail, Alex Kovatchev’s team creates timeless designs. His projects combine in the finest possible way character, style, functionality, comfort, balanced sense of high-tech solutions and special handmade effects, furniture and lighting.
Award Record
With this recognition, Alex Kovachev is a winner of 1 A' Design Award.
About the A' Interior Space, Retail and Exhibition Design Award
The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. It is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Typical entries include residential interiors, restaurants, hotels, offices, galleries and retail stores. The awarded interior designs are published at https://dezigners.org/design-category/interior
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/120978
- A' Design Award Page: https://competition.adesignaward.com/120978
- Media Showcase: https://www.designnewsroom.com/!120978
- Laureate Profile: https://dezigners.org/d/302639
- Further Information from the Laureate: https://idea.bg/en/portfolio_page/selfie-konditori/
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Selfie Konditori Dessert Bar
- Function
- Dessert Bar
- Category
- Interior Space and Exhibition Design
- Discipline
- Spatial Design
- Industry
- Architecture and Packaging & Retail
- Colors
- Dark Salmon, Indian Red, Burly Wood, Peru and Wheat
- Images
- 5
- Client
- Idea International
The Recognition
- Laureate
- Alex Kovachev
- Country
- Bulgaria
- Recognition
- A' Design Award
- Edition
- 2020 - 2021
- Design ID
- #120978
Credits
- Team
- Gergana Panteva
- Image Credits
- Photographer TJA Studio
Design Details
- Unique Properties
- This eatery in Tromso, Norway was to create a small oasis of brightness in the sometimes long and dreary northern days and nights. As an added requirement the client asked that we make the space into-photogenic a new, but often occurring request nowadays.
- Inspiration
- The primary inspiration for space came from the already chosen name "Selfie" which proposed a joyful and fun look at the dessert bar concept, creating a fun and bubbly interior, curated by reflections, color, and brass finishings.
- Research
- We approached the design with a concept to create a decor with bright, warm tones using marble, brass, and gold-toned mirrors as well as natural and warm textures and a lot of greenery, something which the city lacks due to the harsh climate.
- Challenge
- The name of the venue "Selfie" was already chosen when we got assigned to work on the interior thus the team needed to find a way not only to give guests a beautiful set when someone is taking their picture but also to facilitate the taking of selfies as much as possible.
- Realization and Technology
- The materials such as brass, mirrored fixtures and glossy bespoke furniture used in the interior are reflecting the idea of "the perfect selfie" sticking to the theme of self-reflection and joy.
- Operation and Interaction
- The colorful features in the space are molded to fit the user's needs in order to create an energizing experience.
- Project Duration and Location
- The project started in January 2019 and was finished in September 2019 in Tromso, Norway.
- Specifications
- The total area of the space is 130 square meters.
- Keywords
- dessert bar, energising experience, floral ornaments, brass details, bespoke furniture
