Press Release
Mob Clock by Nazanin Saranjampour, Parisa Gheisari, Shahrzad Salehi and Kamran Rahmani Wins the Silver A' Design Award in Furniture Design
Nazanin Saranjampour, Parisa Gheisari, Shahrzad Salehi and Kamran Rahmani acknowledged for furniture design by the international grand jury of the 2020 - 2021 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2021 /DesignNewswire/ A' Design Award & Competition has announced that Mob Clock by Nazanin Saranjampour, Parisa Gheisari, Shahrzad Salehi and Kamran Rahmani, designed for Chahar Group, has been granted the Silver A' Design Award in the Furniture Design category. The result belongs to the 2020 - 2021 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.
What the Silver A' Design Award Means
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
Regarding Mob Clock
Mob is a desk clock formed by a graded Mobius strip mounted on a stand, with a small ball serving as the pointer. Time is a linear concept, yet common clocks repeat two cycles each day, AM and PM. On Mob, the ball moves in one direction along the single boundary of the Mobius strip and passes 24 hours without repetition. The main body is injection molded from PC and ABS, and the legs are made of metal bars. The clock marks time in steps of 15 minutes, without seconds, to support a calm and natural sense of time.
About Nazanin Saranjampour, Parisa Gheisari, Shahrzad Salehi and Kamran Rahmani
Nazanin Saranjampour is a Product and accessory designer looking for new Persian lifestyle accessories. She strives for the "wow factor" in her work based on her experience in conceptual design. She works in speculative design, which appeals to her because it allows her to create new forms. The first step in the design process is to challenge the product's traditional form for her. Nazanin imagines herself as a dream designer, imagining the aesthetics and emotions of her creations.
Award Record
Nazanin Saranjampour, Parisa Gheisari, Shahrzad Salehi and Kamran Rahmani is a winner of 1 A' Design Award, including this recognition.
About the A' Furniture Design Award
The A' Furniture Design Award is an international furniture competition recognizing good furniture designs by best furniture designers worldwide. The competition is organized within the A' Design Award & Competition and is open to furniture designers, product designers, industrial design studios and furniture brands from all countries. Entries typically include chairs, tables, sofas, beds, cabinets and shelves. Awarded furniture designs are published at https://dezigners.org/design-category/furniture
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/106792
- A' Design Award Page: https://competition.adesignaward.com/106792
- Media Showcase: https://www.designnewsroom.com/!106792
- Laureate Profile: https://dezigners.org/d/279794
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Mob Clock
- Function
- Clock
- Category
- Furniture Design
- Discipline
- Industrial Design
- Industry
- Furniture & Home
- Colors
- Linen, Seashell, Light Gray, Light Cyan and Gainsboro
- Images
- 5
- Client
- Chahar Group
The Recognition
- Laureate
- Nazanin Saranjampour, Parisa Gheisari, Shahrzad Salehi and Kamran Rahmani
- Country
- Iran
- Recognition
- Silver A' Design Award
- Edition
- 2020 - 2021
- Design ID
- #106792
Credits
- Team
- Nazanin Saranjampour, Parisa Gheisari, Shahrzad Salehi and Kamran Rahmani
Design Details
- Unique Properties
- Mob-clock is a desk clock made up of a graded Mobius strap as the main body on a stand and a ball as a pointer. Although time is a linear one direction concept, in normal clocks, there are two repeating loops for each day, AM and PM. Indeed, as in daily life, we do not switch our sides and we just continue and go on through the day, Mob-clock helps the user to have a natural feeling about time. In Mob-clock, the pointer moves in only one direction on one boundary of Mobius to pass 24 hours without any repeating and switching side and boundary.
- Inspiration
- The main body of the Mob-clock is inspired by the Mobius strap. In geometry Mobius is the simplest non orientable surface. It is a surface with only one side and only one boundary curve.When a point moves through the edge of the mobius it will reach to the opposite side of the edge without any jump or switching.The mobius strap is a symbol of non-duality. It is also the symbol of transformation and eternal change within stillness itself. Mob-clock delivers a new concept of time by converting the abstract concept of time-infinity and Mobius philosophy into a tangible minimal home object. Mob-clock creates desirable feeling of time with a combined mathematics and design perspective.
- Research
- The initial hypothesis in the project research was that the analog clocks did not change from the beginning of their design except for formal redesigns but not to challenge the concept of time, accurate studies on the mathematical and geometric concept of time provided the best object similar to the concept we had in mind about time, Mobius strap in the Optimum mode is the closest form to the concept of time only by arranging the numbers and placing the ball pointer that moves according to its rule. And the result is a desk clock that works by its own rules and still displays time accurately and correctly.
- Challenge
- The Mob-clock project has faced the challenge of delivering a sense of calm in the user. Mobleclack's design aims for the users to interact with the clock in a way that makes them stay at the moment and feel less anxious over time, minimalism approach was chosen to responding This challenge and turn the tic-tac-toe movement into a smooth motion due to its mobility and spherical shape, and the color palette used in the MoboClack is white and black.
- Realization and Technology
- Main body material: injected molded PC+ABS Legs material: blended still,silver,copper or gold bar (5mm diameter)
- Operation and Interaction
- The user will simply assemble the Mob-clock’s stand.This product interacts with the user in 3 emotional levels of Don Norman: At first sight the organic form of the mob-clock attracts user as sculptural object. When the user gets close enough to see the numbers and the ball which moves gently through the edge, the function will be realised. The mysterious geometry of the mobius strap will remain in the user's mind. Besides, the accuracy of the clock is every 15 minutes.There is no division for seconds to decrease the pressure of passing time and make it closer to our natural feeling about time.
- Project Duration and Location
- The project started in December 2019 in Tehran and finished in March2020 in Tehran
- Specifications
- The small black ball (time indicator) contains an elecrtro-motor converting the rotary to motion linear in order to move on the Mobious strap. There are also 4 silicon parts under the Mob-clock leg that makes prevents the unpleasant slipping of the clock on the desk. Dimensions: Width 300 mm x Depth 300 mm x Height 400 mm
- Keywords
- Clock, Mobius, Time, Infinity, Innovative
