Press Release
Sierra Cantabria Wine Family by Estudio Maba Is Granted the Silver A' Design Award in Packaging Design
Estudio Maba honored for packaging design by the international grand jury of the 2019 - 2020 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 22, 2020 /DesignNewswire/ Sierra Cantabria Wine Family by Estudio Maba, designed for Bodegas y viñedos Sierra Cantabria, has been granted the Silver A' Design Award in the Packaging Design category, A' Design Award & Competition has announced. The recognition forms part of the 2019 - 2020 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.
About the Silver A' Design Award
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
Regarding Sierra Cantabria Wine Family
Sierra Cantabria is a label design for a family of wines produced by a traditional Spanish winery. The range is wide, so the labels share one visual language while keeping subtle differences between the bottles. Heraldic symbols used by the family for 150 years are combined with a clear hierarchy of typographic elements. The system creates 53 label combinations for Bordeaux and Burgundy bottles. Each label is printed on cotton paper with high relief, stamping and varnish strokes. The intent is a classic and expressive range with a consistent brand image.
Award Record
Estudio Maba is a winner of 11 A' Design Awards, including this recognition. The awards were granted between the 2016 - 2017 and the 2019 - 2020 editions of the A' Design Award & Competition.
About the A' Packaging Design Award
The A' Packaging Design Award is an international packaging competition that recognizes outstanding packaging designs by talented packaging designers worldwide. It is organized within the A' Design Award & Competition and is open to packaging designers, graphic designers, branding agencies and product manufacturers from all countries. Typical entries include bottles, boxes, cans, pouches, tubes and cartons. The awarded packaging designs are published at https://dezigners.org/design-category/packaging
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/102555
- A' Design Award Page: https://competition.adesignaward.com/102555
- Media Showcase: https://www.designnewsroom.com/!102555
- Laureate Profile: https://dezigners.org/d/173952
- Further Information from the Laureate: http://estudiomaba.com/en/trabajos/familia-sierra-cantabria/
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Sierra Cantabria Wine Family
- Function
- Wine Family
- Category
- Packaging Design
- Discipline
- Communication Design
- Industry
- Packaging & Retail, Branding & Advertising and Manufacturing
- Colors
- Black, Dim Gray, Dark Slate Gray, Gray and Rosy Brown
- Images
- 5
- Client
- Bodegas y viñedos Sierra Cantabria
The Recognition
- Laureate
- Estudio Maba
- Country
- Spain
- Recognition
- Silver A' Design Award
- Edition
- 2019 - 2020
- Design ID
- #102555
Credits
- Team
- Beatriz Suarez and Miguel angel del Baño
- Image Credits
- Estudio Maba
Design Details
- Unique Properties
- Sierra Cantabria is an extensive family of wines from one of the most traditional wineries in Spain. The different variants that it has give rise to a very large family, whose branding is worked as a whole, but also retaining subtle differences between one of the bottles to give rise to a range full of elegance and expressiveness.
- Inspiration
- The heraldic symbols of the family that have accompanied the brand for 150 years and a rigorous wine tradition give rise to a classic label but full of content and nuances. The brand must be perceived emphatically, monopolizing the label full of typographic contrasts.
- Research
- A joint work between the management of the company, winemakers of great tradition and the creative team to achieve the most appropriate tone that the brand represents in a powerful and consistent way.
- Challenge
- The exercise on all bottle variants, starting from a few elements has been the most complex part of the project, to maintain consistency in the whole and also the point of differentiation between the range.
- Realization and Technology
- Cotton paper label with high relief, stamping and varnish strokes.
- Operation and Interaction
- The most interesting part of the project is that the family gives a total of 53 combinations of labels, which, together with a series of elements, highlight the brand image in a strong and nuanced way. A renovated classic and full of exquisiteness.
- Project Duration and Location
- January to September 2019
- Specifications
- Bordeaux and Burgundy Bottles
- Keywords
- Wine, design, bottle, label, brand
