Press Release
WIT Design and Research Receives the Silver A' Design Award for Fintech Office Office Space in Interior Space and Exhibition Design
The international grand jury of the 2019 - 2020 A' Design Award & Competition recognizes WIT Design and Research for interior space and exhibition design
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2020 /DesignNewswire/ A' Design Award & Competition has announced that Fintech Office Office Space by WIT Design and Research, designed for Fintech Space, has been granted the Silver A' Design Award in the Interior Space and Exhibition Design category. The result belongs to the 2019 - 2020 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.
What the Silver A' Design Award Means
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
More About Fintech Office Office Space
Fintech Office is a co-working interior of 980 square meters designed for a financial technology brand in Beijing. A spiral staircase was generated with parametric design software, so the pattern of its surface reflects the aesthetics of the digital era. A cast concrete installation forms a waterfall and a pool with copper ducklings, bringing a water feature indoors in a city with long cold winters. Simple materials create a relaxed working atmosphere. Varied functions and activities extend the office space into surrounding urban life.
About WIT Design and Research
Zhenhua Luo is one of the founders of WIT Design & Research. He got Mach. degree from the Bartlett School of Architecture, UCL. Good at thinking about space from multiple angles of art design and architectural design. Years of practical experience cover many types of project, including hospitality, CCRC, club, residence, restaurant, retail, office, cultural and transport space, and also provides procurement and bespoke furnishings services. Zhenhua has been awarded with several international prizes like WAF/WIF, WIN, IDC, Andrew Martin Review and SDA.
Award Record
This recognition makes WIT Design and Research a winner of 1 A' Design Award.
About the A' Interior Space, Retail and Exhibition Design Award
The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. The competition is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Entries typically include residential interiors, restaurants, hotels, offices, galleries and retail stores. Awarded interior designs are published at https://dezigners.org/design-category/interior
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/100836
- A' Design Award Page: https://competition.adesignaward.com/100836
- Media Showcase: https://www.designnewsroom.com/!100836
- Laureate Profile: https://dezigners.org/d/272810
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Fintech Office Office Space
- Function
- Office Space
- Category
- Interior Space and Exhibition Design
- Discipline
- Spatial Design
- Industry
- Architecture and Packaging & Retail
- Colors
- Dim Gray, Dark Olive Green, Saddle Brown, Black and Gray
- Images
- 5
- Client
- Fintech Space
The Recognition
- Laureate
- WIT Design and Research
- Country
- China
- Recognition
- Silver A' Design Award
- Edition
- 2019 - 2020
- Design ID
- #100836
Credits
- Team
- Zhenhua Luo, Gongpu Zhao, Qianxuan Niu, Yanli Zhang, Lin Yang, Changxin Tian, Yongcheng Xia, Liang Zhao and Ming Zhang
- Image Credits
- Photographer: Simon Wu
Design Details
- Unique Properties
- FinTech (financial tech) is an industry that uses technology to make financial services more efficient. Parametric design software, a reflection of new tech, have been employed in a spiral staircase. In addition, a relaxed working atmosphere has been created using simple materials, and various functions and activities encourage employees to remain in the Fintech Co-working. A "micro-urban life group" has been formed, and extends the physical and psychological office space available to employees to allow them to actively embrace urban life.
- Inspiration
- A spiral staircase has been designed using parametric software rather than being drawn by hand, therefore, the generated pattern of the staircase surface looks unique and it highlights the new aesthetic of the digital era; The installation, produced using cast concrete, is a "waterfall" and a "pool". There are even copper ducklings "swimming" on the "water". People love water features but due to the long cold winters, outdoor-waterscapes are not suitable in Beijing.
- Research
- This is an office especially designed for a co-working brand which belonged to FinTech. FinTech (financial tech) is an industry that uses technology to make financial services more efficient. The new aesthetic of the digital era and people loved “water features” have been achieved. Thus a unique environment for FinTech employees has been created. Parametric design technologies, cast concrete and GRG have been employed.
- Challenge
- FinTech's goal is to eliminate those financial companies who lack new technology. Firstly, how can the beauty of new technology design be shown to distinguish the space from traditional companies' work space? Secondly, employees in this industry, generally, work extremely long hours. How can employees be made to feel at ease and comfortable? Thirdly, the net height of the -1 floor is not enough.
- Realization and Technology
- parametric design technologies, cast concrete
- Operation and Interaction
- The nature of the open office does not only belong to the inside space of the Fintech Co-working, it also extends to a 6000spm "micro-urban life group" of financial tech companies on the site. This includes the Dragon Restaurant and the atrium which is open to the public and is also considered as a living room of the city. The atrium also extends the physical and psychological office space available to employees to allow them to actively embrace urban life.
- Project Duration and Location
- The project started in Feb 2019 in Beijing and finished in Feb 2020 in Beijing.
- Keywords
- parametric, cast concret, FinTech
