Logotype SETMA Logotype af Mateus Matos Montenegro er en højt anset vinder af den meget prestigefyldte 2019 A' Design Award i Bronze i konkurrencekategorien Grafik, Illustration og Visuel Kommunikationsdesign.
BronzeGrafik· 2019
Logotype SETMA Logotype
Klient: Mateus Matos Montenegro
Vinder af A' Design Award i Bronze i kategorien Grafik
Verificeret Prisvinder
Verificer Prisstatus for #85377Designet
Om Logotype SETMA Logotype
SETMA, kommunens turist- og miljøsekretariat for Jijoca de Jericoacoara, repræsenterer det harmoniske landskab og naturens vidundere fra byen fra den blå lagune, Serrote, den gennembrudte sten, havet og den ikoniske solnedgang på klitterne. Designeren samlede alle disse elementer i en harmonisk form med brugen af sinusbølger buede elementer, der repræsenterer hyppigheden, balancen og ligevægten mellem al den naturlige skønhed og oplevelse byen byder på, betragtet som smuk af deres beboere og mange besøgende over hele verden.
Anerkendelsen
Om A' Design Award i Bronze
Logotype SETMA Logotype er vinder af A' Design Award i Bronze, en højt prestigefyldt anerkendelse, der tildeles enestående designs, som udmærker sig ved kreativitet, opfindsomhed og skarpsindighed. Bronzevinderne er rigeligt dygtige og påfaldende kreative artefakter, der bekræfter deres designeres store erfaring, fantasi og snilde. Logotype SETMA Logotype forventes at være en højt estimeret, beundret og kær genstand, der er bemærkelsesværdigt professionel og innovativ. Dette design, der har vundet A' Design Award i Bronze, indarbejder bedste praksis inden for kunst, videnskab, design og teknologi og er fremragende på grund af sin sans for detaljer. Logotype SETMA Logotype tilfredsstiller pragtfuldt behov, rører længsler, charmerer følelser og appellerer til nysgerrigheden.
Bag Designet
Pressemappe
Credits, teammedlemmer og tekniske detaljer leveret af designeren.
- Unikke Egenskaber
- The SETMA, the Municipal Tourism and Environment secretariat, brand of Jijoca de Jericoacoara must be what the municipality and its environment represents for all the people who enjoy the unique and wonderful moments of happiness and peace there. It must be an extremely expressive brand, but light and harmonious. A visual representation of a paradise.
- Dimensioner & Emballage
- The logo showcases the five colorful natural elements that unify and represent the city of Jijoca de Jericoacoara. We transformed these elements in icons and unified those using harmonious sine waves curves, implying they are all part of one environment. We overlapped the elements that connects between themselves.
- Tags
- Jijoca de jericoacoara, setma, logotype, environment, harmony, transcendent, tourism
- Produktionsteknologi
- The mais insight of the design was to unify all the main city elements using the harmony that their own environment provides, with the sine curves waves in resonance with nature.
- Designudfordring
- The main creative challenge in the concept was to find a way to be simple, but at the same time represents the whole city, environment and the amazingness feeling of freedom, all together connected with nature.
We found this harmony in the sine waves that represent all life. We are all made of energy waves that resonate with each other and our environment. - Forskning
- The research for the design was to find what where the main elements of the city. Witch ones represented more the city as a whole. The collection of data came from a study related do images from social media and which ones were most shared by its visitors.
- Inspiration
- The logotype appropriates the natural wonders of the municipality to represent in a drawing everything that it offers to its tourists and visitors. From the lagoon, the serrote, the pierced stone, the sea and the iconic sunset on the dunes.
To unify all these elements, we use harmonious curved sine-wave elements, which represent the frequency, balance, harmony and equilibrium between all the natural beauty and the transcendent experience it provides. - Projektvarighed
- The project started by the end of January 2018 and ended in the middle of March 2018.
- Driftsflow
- From the beginning of the project, the main idea was to have a harmony, an energy, a flow in which the design would represent the environmental wonders with de transcendent feeling of its users.
- Teammedlemmer
- Mateus Matos Montenegro
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