Hwg Campus Lu Orienteringssystem af Thomas Geissert er en højt anset vinder af den meget prestigefyldte 2025 A' Design Award i Bronze i konkurrencekategorien Grafik, Illustration og Visuel Kommunikationsdesign.
BronzeGrafik· 2025
Hwg Campus Lu Orienteringssystem
Klient: Teamgeissert
Vinder af A' Design Award i Bronze i kategorien Grafik
Verificeret Prisvinder
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Om Hwg Campus Lu Orienteringssystem
Målet var at skabe et system med sin egen identitet og originalitet. Skilte- og informationssystemet har derfor et klart designsprog og opfanger arkitektoniske elementer fra den nye bygning. Et farvekoncept letter orienteringen. Det byder velkommen og informerer studerende udenfor (parkeringsplads, campus), guider dem til indgangene og inde i bygningerne til de ønskede afdelinger og faciliteter. Fokus er på læsbarhed, tilgængelighed og genkendelse. Der er udviklet en løsning, som ikke følger kortvarige trends, men er holdbar i form og materialitet.
Anerkendelsen
Om A' Design Award i Bronze
Hwg Campus Lu Orienteringssystem er vinder af A' Design Award i Bronze, en højt prestigefyldt anerkendelse, der tildeles enestående designs, som udmærker sig ved kreativitet, opfindsomhed og skarpsindighed. Bronzevinderne er rigeligt dygtige og påfaldende kreative artefakter, der bekræfter deres designeres store erfaring, fantasi og snilde. Hwg Campus Lu Orienteringssystem forventes at være en højt estimeret, beundret og kær genstand, der er bemærkelsesværdigt professionel og innovativ. Dette design, der har vundet A' Design Award i Bronze, indarbejder bedste praksis inden for kunst, videnskab, design og teknologi og er fremragende på grund af sin sans for detaljer. Hwg Campus Lu Orienteringssystem tilfredsstiller pragtfuldt behov, rører længsler, charmerer følelser og appellerer til nysgerrigheden.
Bag Designet
Pressemappe
Credits, teammedlemmer og tekniske detaljer leveret af designeren.
- Unikke Egenskaber
- The aim in designing the new wayfinding system was to create a calm atmosphere and a balanced overall view without creating visual clutter. The choice of typography and icons, as well as the lighting and colour scheme, make it easier for international students to find their way around. The most important means, besides the use of the open Roboto typeface, is the introduction of high-contrast colours. Our focus was on functional and psychological aspects such as good visibility, readability and accessibility.
- Dimensioner & Emballage
- Various dimensions according to the neccessities on-site
- Tags
- modern, contemporary, reluctant, minimal, plain, timeless
- Produktionsteknologi
- The signage system uses aluminium frames with a concrete base and aluminium panels with contemporary lettering. The logo was milled into the glass fibre reinforced concrete panels. The building numbers are decoupaged and highlighted in different colours. The numbers are illuminated at night.
- Designudfordring
- Processing and finishing the various materials was the biggest challenge. Laser cut aluminium, powder coated with high performance film, backlit coloured acrylic glass and engraved concrete panels were combined to form a single unit.
- Forskning
- A signage system was designed to blend in with the surroundings without being overlooked. For this reason, colours and materials from the architecture and outdoor facilities were taken up, recombined and developed into an independent product.
- Inspiration
- The aim was to create a system with its own identity and originality. Characterised by a modern, contemporary look with modern, classic typography. The calm appearance is intended to promote safety, confidence and deceleration among students. Contrasting modern design and a clear hierarchy of information characterise this new system. The orientation system is easy to use and makes a positive contribution to the quality of service on the campus.
- Projektvarighed
- The design process started in 2015 and the implementation of the signage elements was in 2024.
The site is the campus of the University of Business and Society in Ludwigshafen, Germany. - Driftsflow
- The high contrast between the font colour and the background makes the information easy to read. Accessible information boards with tactile lettering have been developed for people with visual impairments.
- Teammedlemmer
- Thomas Geissert
- Billedkreditering
- TEAMGEISSERT
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