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KK-Park Skiltesystem af Yi Zhang

KK-Park Skiltesystem af Yi Zhang er en højt anset vinder af den meget prestigefyldte 2023 A' Design Award i Sølv i konkurrencekategorien Grafik, Illustration og Visuel Kommunikationsdesign.


SølvGrafik· 2023

KK-Park Skiltesystem

af Yi Zhang

Klient: Value Design and Consulting (Shenzhen) Co., Ltd.

Vinder af A' Design Award i Sølv i kategorien Grafik

43,668

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Farver

Designet

Om KK-Park Skiltesystem

KK-Park er et skiltesystem til et kultur- og fritidsområde i Yancheng, Kina. Stedet, en tidligere legeplads, blev renoveret som et sted for kulturel udveksling mellem Kina og Sydkorea. Designet nyfortolker koreanske elementer, herunder båndene fra traditionelle koreanske dragter, den traditionelle farvepalet kendt som Obangsaek og strøgene i koreanske skrifttegn. Skiltene følger stedets båndlignende sløjfe. Høje wayfinding-skilte står nær hver indgang for at vejlede besøgende. Tavlerne er fremstillet af bukket rustfrit stål, præfabrikeret og installeret på stedet.

Anerkendelsen

Om A' Design Award i Sølv

KK-Park Skiltesystem er vinder af A' Design Award i Sølv, en usædvanligt prestigefyldt anerkendelse, der tildeles designs i topklasse, som er pragtfulde og imponerende. Sølvvinderne er enormt geniale og overordentlig kreative værker, der illustrerer deres designeres fremragende ekspertise, talent og skarpsindighed. KK-Park Skiltesystem forventes at være et vidunderligt udstillingsværk, der er bemærkelsesværdigt professionelt og dybt innovativt. Dette design, der har vundet A' Design Award i Sølv, er en højst bemærkelsesværdig, beundret opfindelse, som gavner og flytter grænserne for kunst, videnskab, design og teknologi. KK-Park Skiltesystem er en skabelse, som mange misunder, og som vækker begær, bringer positive følelser og antænder forundring og undren.

Bag Designet

Pressemappe

Credits, teammedlemmer og tekniske detaljer leveret af designeren.

Unikke Egenskaber
The site's mission is to publicize the city brand and promote South Korean culture. China is correlated with South Korea in terms of history and culture. The design deconstructs and rebuilds the Korean elements such as iconic ribbons of traditional Korean costume, the traditional Korean color "Obangsaek" and strokes characteristics of Korean characters.
Dimensioner & Emballage
2200mm x 500mm x 665mm/5mm thick stainless steel bending
Tags
Signage, Commercial Street, public space, redevelopment, Culture
Produktionsteknologi
The varying shape meets diversified functions. All boards of different categories can be unified visually through the same approach. Twisted steel plates are prefabricated and highly finished in factory, and on-site installation with accurate and precise structures is implemented, ensuring the final quality.
Designudfordring
The project was different from the common shopping centers as well as the regular playground, and had the complex, diversified and thematic characteristics. It fully studied the pedestrian flow, brand distribution and event spaces in the future. The density of signage was controlled intentionally in the condition of a clear key goal. Here now the visitors are encouraged to explore spaces.
Forskning
The site, located along the central lake, was designed a belt-like loop used as the main circulation. The unique ribbons, extracted from the traditional Korean costume, were featured as the main visual elements. The signage system is designed in a light and graceful shape, i.e. it inherits the core characteristics of the site, a belt-like route. And in the meantime, it results in highly recognizable visual effects as well, with a joyful ambience and a pulsing rhythm of the site.
Inspiration
Over the past 30 years since the establishment of diplomatic relations between China and South Korea, the two countries have continuously deepened economic and cultural exchanges. Located in China-South Korea (Yancheng) Industrial Park, the siteof a formerplayground, after renovation, was restored to a Sino-Korean cultural exchange leisure block.
We hope that the signage system, with a sense of place, links the geographic information, and functions as a tie for Sino-Korean cultural exchanges.
Projektvarighed
Oct 01, 2022
Tinghu District, Yancheng City, Jiangsu Province, China
Driftsflow
Along the loop were several entrances and exits. The hierarchy of primary and secondary entrances was not obvious. And orientations were hard to tell. Thus it is essential to install iconic signage nearby each open entrance. The 3-meter-high wayfinding, light and graceful, is obvious in size and shape, fast guiding for the pedestrian flow.
Teammedlemmer
Zhang Yi (creative director)
Luo Xin (project manager)
Yan Meiying (designer)
Shi Yumo (designer)
Billedkreditering
Updesign

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Godt Design Fortjener Stor Anerkendelse

A' Design Award er en international, jurybedømt udmærkelse for godt design. Deltag i A' Design Award for at få mulighed for meritokratisk anerkendelse, opnå berømmelse, prestige og omtale af dit arbejde. Nominer dit arbejde til A' Design Award og konkurrér om den eftertragtede A' Design Prize.

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