Nikasi Ølflaskeemballage af Tiger Pan er en højt anset vinder af den meget prestigefyldte 2023 A' Design Award i Sølv i konkurrencekategorien Emballagedesign.
SølvEmballage· 2023
Nikasi Ølflaskeemballage
af Tiger Pan
Klient: Tsingtao Brewery Co., Ltd.
Vinder af A' Design Award i Sølv i kategorien Emballage
Verificeret Prisvinder
Verificer Prisstatus for #144946Designet
Om Nikasi Ølflaskeemballage
Nikasi er et emballagedesign til en eksklusiv hvedeøl. Flaskehalsen er udskåret i tre dimensioner og bærer en præget geometrisk figur af Ninkasi, der i myten beskrives som den første gudinde for brygning. Flaskekroppen er delvist sandblæst, og den ophøjede etiket er formet, så den antyder gudindens kjole. I stedet for udelukkende at benytte en trykt etiket giver den skulpturelle glasform øllen dens identitet. Flasken måler 63 mm i bredden, 63 mm i dybden og 225 mm i højden. Gentagne prøvninger og tredimensionel modellering gjorde masseproduktion mulig.
Anerkendelsen
Om A' Design Award i Sølv
Nikasi Ølflaskeemballage er vinder af A' Design Award i Sølv, en usædvanligt prestigefyldt anerkendelse, der tildeles designs i topklasse, som er pragtfulde og imponerende. Sølvvinderne er enormt geniale og overordentlig kreative værker, der illustrerer deres designeres fremragende ekspertise, talent og skarpsindighed. Nikasi Ølflaskeemballage forventes at være et vidunderligt udstillingsværk, der er bemærkelsesværdigt professionelt og dybt innovativt. Dette design, der har vundet A' Design Award i Sølv, er en højst bemærkelsesværdig, beundret opfindelse, som gavner og flytter grænserne for kunst, videnskab, design og teknologi. Nikasi Ølflaskeemballage er en skabelse, som mange misunder, og som vækker begær, bringer positive følelser og antænder forundring og undren.
Bag Designet
Pressemappe
Credits, teammedlemmer og tekniske detaljer leveret af designeren.
- Unikke Egenskaber
- The goal of the project is to build up a fresh new brand of high-end white beer. With the fierce competition going on the beer market, Nikasi will not stand out easily with a different label, but it will with a totally different carved bottle. On the neck, the geometric figure of Sumerian goddess of brewery is embossed. Under the neck, a delicate label is made to be the gown of the goddess. In any social occasions, Nikasi will be the special preferable choice of beer, making the consumers proud of holding it on hand.
- Dimensioner & Emballage
- Width 63mm x Depth 63mm x Height 225mm
- Tags
- beer, Sumerian civilization, white beer, package, Tiger Pan
- Produktionsteknologi
- The bottle neck is carved in three dimensions, the bottle body is partially sanded and the label bulges.
- Designudfordring
- As we know, the thickness for a beer bottle is quite limited. The carving of the bottle is not at all an easy process. Also the sharp angles on the face have made it even difficult for manufacturer to produce it by mass. Yet through over 30 times of proofing and redesigns of the 3D modeling work, the beer is now qualified of mass production.
- Forskning
- As the brand owner of Nikasi, Tsingtao beer has made mass production for the bottle with the carved neck, which has proved the design to be effective and influential.
- Inspiration
- The inspiration come from the myth that Ninkasi is said to be the first goddess of brewery in human history. While most of the beers differentiate themselves from their competitors by labels. We made this bold decision to carve the neck of the bottle, telling a mysterious story of the origin of the beer in the same time.
- Projektvarighed
- 2021 September to 2022 August
- Driftsflow
- The highly exquisite bottle stickers are designed to serve as the dress of the goddess. All these details match the theme of Nicasi, making consumers feel proud to hold the bottle in their hands and feel the leading superiority in social occasions. Exquisite embossing technology will leave a high quality impression on consumers and open a massive gap with competitors.
- Patenter
- Tiger Pan
- Teammedlemmer
- Chief Designer: Tiger Pan
Technical Support: Zhangkun Xie
Technical Support: Miaorong Lu
Image Editing: Juanjuan Wu
Project Manager: Hua You - Billedkreditering
- Tiger Pan
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