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La Boutique Jzn Konditori Interiørdesign af Millton Yu

La Boutique Jzn Konditori Interiørdesign af Millton Yu er en højt anset vinder af den meget prestigefyldte 2021 A' Design Award i Bronze i konkurrencekategorien Indretning og Udstillingsdesign.


BronzeIndretning· 2021

La Boutique Jzn Konditori Interiørdesign

af Millton Yu

Klient: M. INTERIOR DESIGN Co., LTD

Vinder af A' Design Award i Bronze i kategorien Indretning

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Designet

Om La Boutique Jzn Konditori Interiørdesign

Book Text: La Boutique Jzn er interiørdesignet af et konditori i Taipei, Taiwan, færdiggjort i november 2019. Det 68 kvadratmeter store rum præsenterer et hundrede år gammelt konditorimærke på en nutidig måde. Mat guldrosa erstatter den røde nuance fra traditionelle festligheder og giver butikken en blød og rolig karakter. Kvadratiske og cirkulære former fungerer som mærkets symboler og optræder i det kinesisk-inspirerede gittervinduesmønster, loftets form, den buede diskkant, de flettede rattandøre på skabene og stoleryggene samt metallinjerne indfældet i gulvet.

Anerkendelsen

Om A' Design Award i Bronze

La Boutique Jzn Konditori Interiørdesign er vinder af A' Design Award i Bronze, en højt prestigefyldt anerkendelse, der tildeles enestående designs, som udmærker sig ved kreativitet, opfindsomhed og skarpsindighed. Bronzevinderne er rigeligt dygtige og påfaldende kreative artefakter, der bekræfter deres designeres store erfaring, fantasi og snilde. La Boutique Jzn Konditori Interiørdesign forventes at være en højt estimeret, beundret og kær genstand, der er bemærkelsesværdigt professionel og innovativ. Dette design, der har vundet A' Design Award i Bronze, indarbejder bedste praksis inden for kunst, videnskab, design og teknologi og er fremragende på grund af sin sans for detaljer. La Boutique Jzn Konditori Interiørdesign tilfredsstiller pragtfuldt behov, rører længsler, charmerer følelser og appellerer til nysgerrigheden.

Bag Designet

Pressemappe

Credits, teammedlemmer og tekniske detaljer leveret af designeren.

Unikke Egenskaber
As a leading brand in the upscale HAN PASTRY market, JZN and its design team for the new store are committed to creating a unique EXPERIENCE STORE to incorporate the warmth of the century-old pastry business with modern spatial aesthetics. It sets a high standard to be in line with the image of five-star hotels and international fashion brands to welcome tourists from all over the world.
Dimensioner & Emballage
The project is 68 square meter.
Tags
Commercial, Shop, Interior Design, Space, Food
Produktionsteknologi
To differ from traditional pastry store, the designers carefully choose their use of color tone, interior construction material, and take on space planning. Rouge color, widely used in traditional wedding ceremonies, as well as the festival, is replaced by matte-gold-pink color to form a highly impressive soft color tone in the space. The choice of design helps the brand get rid of the old-fashioned image and become vibrant and young instead. Through marketing strategy, it expands the customer base and invigorates this century pastry brand simultaneously.
Designudfordring
The design team takes the design challenge to re-present a sense of elegance inherited from the traditional pastry brand while balancing between tradition and contemporary. The focus on the representation of traditional elements keeps the Brand Legacy. While shaping the space through the eyes of contemporary, and incorporating chic elements to re-present tradition, the boutique pastry store brings out the recurrence of the sense of joy and happiness of old time.
Forskning
The shapes of square and circle are the brand symbol. While the word for square in Chinese means scope and standard, the word for circle in Chinese means Harmony. The symbols of square and circle are used as the visual image in the Chinese boutique pastry store, including the pattern of Chinese gridded window, the shape of the ceiling, the arc angle desktop, woven rattan door of the cabinet, woven rattan chair back as well as the pattern of metal wire embedded on the floor.
Inspiration
While walking into the matte-gold-pink visual delight, embraced by the chic and elegant atmosphere from inside and outside the Chinese gridded window, one can surely feel a sense of joy and happiness in the space.
Projektvarighed
The project finished in November 2019 in Taipei, Taiwan.
Driftsflow
When a pastry store is presented with spatial aesthetics and exquisiteness to showcase boutique pastries in high-quality packaging, this design project provides an answer to the boutique marketing strategy for traditional classic pastry business. It sets up a high standard in the quest for brand innovation.
Teammedlemmer
Designer: Millton Yu
Billedkreditering
Image #1-5: Photographer Alvic Han, La Boutique Jzn, 2019.

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