BSTN Raffle Sneakers Box af Ralf Kauffmann

BSTN Raffle Sneakers Box af Ralf Kauffmann er en højt anset vinder af den meget prestigefyldte 2021 A' Design Award i Sølv i konkurrencekategorien Reklame, Marketing og Kommunikationsdesign.

SølvReklame· 2021

BSTN Raffle Sneakers Box

af Ralf Kauffmann

Klient: Brainartist GmbH

Vinder af A' Design Award i Sølv i kategorien Reklame

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Farver

Designet

Om BSTN Raffle Sneakers Box

Opgaven var at designe og producere en actionfigur til en Nike sko. Da denne sko kombinerer et hvidt slangeskindsdesign med lyse grønne elementer, var det klart, at actionfiguren ville være en forvrænger. Designere skitserede og optimerede figuren på meget kort tid som actionfigur i stil med de kendte actionhelte. Derefter designede de en lille tegneserie med en historie og producerede denne figur i 3D-print med emballage af høj kvalitet.

Anerkendelsen

Om A' Design Award i Sølv

BSTN Raffle Sneakers Box er vinder af A' Design Award i Sølv, en usædvanligt prestigefyldt anerkendelse, der tildeles designs i topklasse, som er pragtfulde og imponerende. Sølvvinderne er enormt geniale og overordentlig kreative værker, der illustrerer deres designeres fremragende ekspertise, talent og skarpsindighed. BSTN Raffle Sneakers Box forventes at være et vidunderligt udstillingsværk, der er bemærkelsesværdigt professionelt og dybt innovativt. Dette design, der har vundet A' Design Award i Sølv, er en højst bemærkelsesværdig, beundret opfindelse, som gavner og flytter grænserne for kunst, videnskab, design og teknologi. BSTN Raffle Sneakers Box er en skabelse, som mange misunder, og som vækker begær, bringer positive følelser og antænder forundring og undren.

Bag Designet

Pressemappe

Credits, teammedlemmer og tekniske detaljer leveret af designeren.

Unikke Egenskaber: At BSTN in Munich, the new Nike Air Max 90 New Species were available in the online shop. But not only that: The Sneaker Freaks could apply for the purchase option of one of the 25 12″ limited edition figures in the New Species design plus an elaborately designed collector’s showcase in comic style at the Raffle on the BSTN website.

But who has to be commissioned with the design and production of such a special edition? Best an agency with 20 years of experience in things like timing madness, production world saving and – Nike; just Brainartist.

From the scribble on the after-briefing pizza napkin to the rather elaborate production and delivery it took 4 hissing weeks – then the snake charmers of Brainartist had once again satisfied the eternal sneaker freak greed for a worldwide super-rare collector’s item.

And because this pack with the new Nike sneakers is only available 25 times worldwide, this limited BSTN special edition powered by Brainartist has already become a super rare collector’s item on the scene.
Dimensioner & Emballage: Hero: 30cm
Box : 40cm
Tags: 3d Printing, Packaging, Design, Raffle, Limited Edition,
Produktionsteknologi: 3D-Printing for Figure
Plastic and cardboard for the Box
Designudfordring: Timetable from idea to delevering: 6 Weeks
Forskning: The figure was sketched and further developed. Then it was built in 3D so that it could be produced with a 3D printer. The packaging was also planned in 3D to fit exactly and provided with illustrations on a cardboard sleeve.
Inspiration: By the design of the Sneaker with Snakedesign.
The Figure is inspired by Marvel Heros with animal elements and the Shoe with light Grey Snake Pattern.
Projektvarighed: The project started with a call from the customer and the photo of the nike shoe with the wish to create something extraordinary. From this point until the launch we had 6 weeks for the idea, realisation and delivery of the figures to the winners of the raffle.
Teammedlemmer: Ralf Kauffmann
Martin Stüwe
Chris Maier
Billedkreditering: Copyright by Brainartist, Nike and BSTN.