Mi Temple of Heaven Builder Packaging Byggeklods legetøjsemballage af Yang Zhang er en højt anset vinder af den meget prestigefyldte 2021 A' Design Award i Bronze i konkurrencekategorien Emballagedesign.
BronzeEmballage· 2021
Mi Temple of Heaven Builder Packaging Byggeklods legetøjsemballage
af Yang Zhang
Klient: Beijing AIQI Technology Co., Ltd.
Vinder af A' Design Award i Bronze i kategorien Emballage
Verificeret Prisvinder
Verificer Prisstatus for #106355Designet
Om Mi Temple of Heaven Builder Packaging Byggeklods legetøjsemballage
Bogtekst: Mi Temple of Heaven Builder-emballagen er en papemballage til et byggeklodslegetøj. Ydersiden viser Bønnehallen for Gode Høster i fine stregtegninger, og et layout med rigelig hvid plads holder billedet roligt. Strukturen kombinerer udstilling og emballage i én æske. Ved at åbne det øverste låg afsløres en trykt dør, der viser historien om traditionel kinesisk trædelingsteknik, med en liste over alle dele på bagsiden. Bag døren er klodsposerne arrangeret i lag. Den indre struktur kan tages ud og genbruges som opbevaringsboks.
Anerkendelsen
Om A' Design Award i Bronze
Mi Temple of Heaven Builder Packaging Byggeklods legetøjsemballage er vinder af A' Design Award i Bronze, en højt prestigefyldt anerkendelse, der tildeles enestående designs, som udmærker sig ved kreativitet, opfindsomhed og skarpsindighed. Bronzevinderne er rigeligt dygtige og påfaldende kreative artefakter, der bekræfter deres designeres store erfaring, fantasi og snilde. Mi Temple of Heaven Builder Packaging Byggeklods legetøjsemballage forventes at være en højt estimeret, beundret og kær genstand, der er bemærkelsesværdigt professionel og innovativ. Dette design, der har vundet A' Design Award i Bronze, indarbejder bedste praksis inden for kunst, videnskab, design og teknologi og er fremragende på grund af sin sans for detaljer. Mi Temple of Heaven Builder Packaging Byggeklods legetøjsemballage tilfredsstiller pragtfuldt behov, rører længsler, charmerer følelser og appellerer til nysgerrigheden.
Bag Designet
Pressemappe
Credits, teammedlemmer og tekniske detaljer leveret af designeren.
- Unikke Egenskaber
- The overall vision of the package is simple and clear, but the details convey the craftsmanship. The structure integrates the display function and the packaging function as one, with the value of appreciation and collection, giving users a visual feast. Consumers can feel the charm of the product from the vision and use of the package.
- Dimensioner & Emballage
- Packaging Size: 403x301x155mm
- Tags
- Building block toys, handicrafts, Sun Mao, the Hall of Prayer for Good Harvest, the Temple of Heaven
- Produktionsteknologi
- The structure integrates the display function and the packaging function as one, differentiated packaging structure creates a good product user interface, which truly realized using packaging to energize the brand. Materials: Paper
- Designudfordring
- How to convey Chinese traditional Sun Mao and ancient construction culture to consumers, and how to infuse the connotation of products into packaging design? Finally, we choose simple but solemn packaging structure and appealing and instructive graphic design to lead consumers into the world of Sun Mao culture.
- Forskning
- The year 2020 will mark the 600th anniversary of Chinese Royal Architectural Groups, we hope to inject the connotation of the product into the packaging design, so as to convey the Chinese traditional Sun Mao and ancient building culture to consumers and pay tribute to the 600th anniversary.
- Inspiration
- Based on packaging design concept of “Reproduce the imperial architectural temperament, inherit the essence of Chinese art”, we drew the image of the hall of prayer for good harvest with elaborate lines on the packaging, making every detail of the century-old building vividly appear on the paper. We use the design layout with more white space to neutralize the visual pressure, and use restrained and implicit design techniques to interpret the packaging as an ancient painting.
- Projektvarighed
- The project started in March 2020 and finished in May 2020 in Beijing, China
- Driftsflow
- The packaging structure adopts the up-bottomcover boxes. Open the upper cover and you will see the "door" with development history of Sun Mao printed on it, the other side of the door is printed with a list of all building block parts. Open the "door" and you will see the layered building block bags. It is easy to operate but has a sense of ritual.
The built-in structure of the package can be taken out as a separate storage box, so as to make more use of a box for recycling. Besides the function of storing block bags, it can also solve the storage problems in daily life. - Teammedlemmer
- Beijing AIQI Technology Co., Ltd.
- Billedkreditering
- Image #1:Creative Director Yang Zhang(CEO), Illustrator Jinwei Fan, Photographer Weili Shao
Image #2:Creative Director Yang Zhang(CEO), Illustrator Jinwei Fan, Photographer Weili Shao
Image #3:Creative Director Yang Zhang(CEO), Illustrator Jinwei Fan, Photographer Weili Shao
Image #4:Creative Director Yang Zhang(CEO), Illustrator Jinwei Fan, Photographer Weili Shao
Image #5:Creative Director Yang Zhang(CEO), Illustrator Jinwei Fan, Photographer Weili Shao
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