Mae Viennart Academy Brandio gan Yunzi Liu yn enillydd uchel ei barch o'r 2024 Gwobr Efydd A' Design Award mawreddog iawn yng Nghategori Cystadleuaeth Hysbysebu.

EfyddHysbysebu· 2024

Viennart Academy Brandio

gan Yunzi Liu

Cleient: ViennART Academy

Enillydd Gwobr Efydd A' Design Award yn y Categori Hysbysebu

82,012

Enillydd Gwobr Wedi'i Wirio

Gwirio Statws Gwobr ar gyfer #160261

Gweld yn A' Design Award Datganiad i'r Wasg Bathodyn Gwobr

Lliwiau

Y Dyluniad

Am Viennart Academy Brandio

Mae ViennArt Academy, sefydliad celf newydd sydd wedi'i leoli yn Vienna, UDA, yn ymgorffori cyfuniad harmoniaidd o draddodiadau hynafol a dulliau arloesol o fewn ei ddyluniad hunaniaeth weledol. Mae'r logo arwyddluniol, wedi'i grefftio'n gain i ddarlunio'r llythrennau cyntaf VAA, yn gweithredu fel trosiad ar gyfer adlewyrchiad dwfn o gelfyddyd ei hun.

Y Gydnabyddiaeth

Am y Gwobr Efydd A' Design Award

Mae Viennart Academy Brandio yn enillydd Gwobr Efydd A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau rhagorol sydd yn nodedig am greadigrwydd, dyfeisgarwch a chraffter. Mae enillwyr Efydd yn arteffactau medrus iawn a thrawiadol o greadigol sydd yn dilysu profiad helaeth, dychymyg a dyfeisgarwch eu dylunwyr. Disgwylir i Viennart Academy Brandio fod yn wrthrych uchel ei fri, a edmygir ac a anwylir, sydd yn nodedig o broffesiynol ac arloesol. Mae'r dyluniad buddugol hwn o Wobr Efydd A' Design Award yn ymgorffori arferion gorau mewn celf, gwyddoniaeth, dylunio a thechnoleg, ac yn rhagorol am ei sylw i fanylion. Mae Viennart Academy Brandio yn bodloni anghenion yn odidog, yn cyffwrdd â dyheadau, yn swyno teimladau ac yn apelio at chwilfrydedd.

Y Tu Ôl i'r Dyluniad

Pecyn i'r Wasg

Credydau, aelodau tîm a manylion technegol a ddarparwyd gan y dylunydd.

Priodweddau Unigryw: ViennART Academy is an emerging art high school located in Vienna, US. The visual identity design for ViennART Academy is a fusion of tradition and innovation. The logo is a reflective interpretation of VAA, symbolizing that art is a reflection of life. Solid and outlined shapes represent light and shadow in studio art. Parallelogram repetition underscores dynamism, echoing the academy's ethos of creativity and growth.
Dimensiynau a Phecynnu: The primary logo must be displayed with a minimum width of 1 inch in all designs. For smaller applications, secondary logos and logo symbols will be utilized. A padding, as indicated in optional image #1, must surround the logo. The booklet dimensions adhere to A4 standards.
Tagiau: visual identity, logo design, booklet design, website design, marketing materials, graphic design, visual communication, branding
Technoleg Cynhyrchu: The design journey commenced with 20 hand-drawn sketches, iteratively refined through stakeholder collaboration to 8 potential logos. These were meticulously digitized using Adobe Illustrator, culminating in the final selection. Mockups were crafted in Photoshop, while Wix facilitated website realization, and InDesign was employed for booklet design. The process integrated traditional sketching with digital tools, ensuring meticulous attention to detail and stakeholder satisfaction.
Her Dylunio: The project encountered hurdles starting with naming due to trademark application rejections. Logo development posed another challenge - deciding between full name or initials. We chose simplicity with VAA to differentiate from VA. Design-wise, the sharp corners of parallelograms seemed aggressive, so I adjusted angles in the booklet design for brand recognition and softer visual appeal. External factors like trademark laws and internal considerations like brand differentiation influenced decisions, shaping the project's trajectory.
Ymchwil: In response to stakeholder input, we opted for a geometric logo to ensure clarity. Insights emphasized the need for concise website information. The signature parallelogram strengthens our visual identity in the booklet and other visual designs, enhancing brand recognition.
Ysbrydoliaeth: The project draws inspiration from the symmetry of V and A, embodying art as life's reflection. The play of light and shadow, pivotal in all art forms, informs the design ethos. Motivated by art's depth and resonance, the logo captures the essence of ViennART Academy's vision, a harmonious blend of tradition and innovation.
Hyd y Prosiect: This project started in August 2023 and finished in February 2024. The website was published in September 2023. Print outs are currently under printing. This school location is in Vienna, Virginia, United States.
Llif Gweithrediad: ViennART Academy's visual identity features geometric shapes representing "VAA" for Vienna Art and Academy. The simplicity aids understanding and promotion. The repetitive parallelogram reinforces the logo's impact, ensuring it's memorable and recognizable. This design resonates with our core values and facilitates effective communication.
Cydnabyddiaeth Delweddau: The images licenses are updated as a pdf document.