Xilin Gol Cheese Pecynnu Caws gan Chenghua Li, Linjian Chen, Deli Dong and Xinyi Yin

Mae Xilin Gol Cheese Pecynnu Caws gan Chenghua Li, Linjian Chen, Deli Dong and Xinyi Yin yn enillydd uchel ei barch o'r 2024 Gwobr Haearn A' Design Award mawreddog iawn yng Nghategori Cystadleuaeth Dylunio Pecynnu.

HaearnPecynnu· 2024

Xilin Gol Cheese Pecynnu Caws

gan Chenghua Li, Linjian Chen, Deli Dong and Xinyi Yin

Cleient: Xilin Gol League Brand Building Promotion Centre

Enillydd Gwobr Haearn A' Design Award yn y Categori Pecynnu

13,335

Enillydd Gwobr Wedi'i Wirio

Gwirio Statws Gwobr ar gyfer #158922

Ymweld â'r Wefan Gweld yn A' Design Award Datganiad i'r Wasg Bathodyn Gwobr

Lliwiau

Y Dyluniad

Am Xilin Gol Cheese Pecynnu Caws

Mae Caws Xilin Gol yn ddyluniad pecynnu ar gyfer cynnyrch caws o Ddôl Laswellt Xilin Gol. Mae'r bocs sgwâr yn agor ac yn cau ar y brig a'r gwaelod. Gwneir y cragen allanol o bapur a phlastig gyda phatrwm wedi'i dyllu ar siâp iwrt. Argreffir dalennau tryloyw ar y blaen a'r cefn â chymeriadau darluniadol o'r teulu caws. Argreffir y patrymau a'r testunau ar y ddwy ochr trwy argraffu llythrenwasg. Mae'r cas mewnol yn bapur didraidd gyda darluniau o olygfeydd y ddôl laswellt. Mae'r dyluniad yn cyfuno diwylliant Mongolaidd â chelfyddyd graffig fodern.

Y Gydnabyddiaeth

Am y Gwobr Haearn A' Design Award

Mae Xilin Gol Cheese Pecynnu Caws yn enillydd Gwobr Haearn A' Design Award, cydnabyddiaeth fawreddog a roddir i ddyluniadau da sydd yn bodloni'r gofynion proffesiynol a diwydiannol a ddisgwylir gan greadigaethau wedi'u dylunio'n dda. Mae enillwyr Haearn yn dangos medrusrwydd mawr, arbenigedd uchel, dealltwriaeth arbenigol a gallu creadigol eu crewyr. Disgwylir i Xilin Gol Cheese Pecynnu Caws fod yn greadigaeth uchel ei bri, a edmygir ac a anwylir, sydd yn ymarferol ac yn arloesol. Mae'r dyluniad buddugol hwn o Wobr Haearn A' Design Award yn integreiddio arferion gorau'r diwydiant ac mae ganddo nodweddion technegol cymwys wedi'u cysylltu â gwybodaeth ymarferol a dawn. Parchir Xilin Gol Cheese Pecynnu Caws am ei drylwyredd ac fe'i dyluniwyd i ddarparu gwelliannau ansawdd bywyd sydd yn helpu i wneud y byd yn lle gwell.

Y Tu Ôl i'r Dyluniad

Pecyn i'r Wasg

Credydau, aelodau tîm a manylion technegol a ddarparwyd gan y dylunydd.

Priodweddau Unigryw: Xilin Gol Cheese, from the Xilin Gol Grassland, is made with premium milk and a pure, additive-free process, appealing to health-conscious consumers who value quality. With a sensory design blending sight and taste, it embodies the pristine beauty of the grassland, providing a healthy and delicious treat. Themed "natural purity," the packaging merges grassland vistas, Mongolian culture, and modern art, blending ethnic tradition with contemporary expression.
Dimensiynau a Phecynnu: Upper box W122.62 x D122.62 x H104mm
Lower box W177.71 x D177.71 x H118.7mm
Tagiau: Cheese, Food, Packaging Design, Branding, Products
Technoleg Cynhyrchu: Adopting the square box design with top and bottom closure, the outer shell is made of paper and plastic hollowed out, the hollowed-out pattern resembles a yurt, the transparent plastic sheet on the front and back are printed with IP images of singing milk bars and slices of milk, and the patterns and texts on both sides are letterpress printed, reflecting the high-end texture. The inner case is made of opaque paper with illustrations of the Xilin Gol grassland scenery, showing the pure and natural grassland style. When the top and bottom boxes are closed, the cheerful scene of the cheese family singing and dancing in the grassland is shown.
Her Dylunio: How to make an attempt to rejuvenate the design of traditional folklore under the principle of green design. Delivering cultural connotations in the Mongolian context to a multilingual consumer audience.
Ymchwil: Interpersonal Design Theory, Anthropomorphic Design
Ysbrydoliaeth: Xilin Gol cheese packaging draws inspiration from Mongolian culture, green grasslands, and folk customs. The design incorporates elements such as the Mongolian yurt shape, language, pattern art, and rock paintings, using a blue-white and green-white color scheme for an authentic grassland style. The key pattern features the Xilin Gol cheese family's IP, adding a playful touch while emphasizing the product's purity and healthy taste.
Hyd y Prosiect: The project was completed in Hangzhou, China, on October 10, 2023.
Llif Gweithrediad: The shape of the box is a square box that opens and closes at the top and bottom, and when the top and bottom boxes are closed, it shows the cheerful scene of the cheese family singing and dancing in the grassland.
Aelodau'r Tîm: Chenghua Li
Linjian Chen
Deli Dong
Xinyi Yin
Cydnabyddiaeth Delweddau: Image #No1: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 1, 2023.
Image #No2: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 2, 2023.
Image #No3: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 3, 2023.
Image #No4: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 4, 2023.
Image #No5: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 5, 2023.